
Magdi Erwin Azar
Owner

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About me
Sr. Manager Partnerships, Sponsorship, Events, OOH, Channel Marketing & Devices - Communications
Education

Modern Academy in Maadi
1998 - 2002Bachelor’s Degree Business Administration Good
Lycée la Libertée de Méadi
1983 - 1996
Paris ESLSCA Business School
-Master of Business Administration - MBA Marketing
Experience

In- Bulk Store, Private Business
May 1993 - Oct 1998Owner- Acting as a Manager & sales coordinator; setting deals with main dealers & organize distribution. - Managing the store employees.

Sofitel Maadi Hotel
Feb 1998 - Mar 2001Business Center- Dealing with foreign guests, booking air tickets, sending faxes, handling international phone calls.- Hardware maintenance.

Compusite Egypt
May 1999 - Mar 2001Internet Café Supervisor- Network supervisor.- Customer support.

Orange Egypt
Mar 2001 - now- Evaluate proposed sponsorships and events, in alignment with Management, and seek opportunities for projects and activities that meet Commercial / Communication Department objectives.- Initiate, plan, organize and execute events and activations organized/sponsored by Orange.- Organize and develop corporate events, Press Conferences, Enterprise events and CSR events.- Manage Enterprise Partnerships to develop, execute and maximize the communications benefits as well as the company.- Work closely with Marketing, Communications, Social Media and Sales on partnerships and sponsorship arrangements to identify potential revenue streams to get maximum exposure before and after all major events.- Work closely with the Media Relations to ensure optimal press coverage.- Propose and develop new communication ideas and plan for more reach to the SMEs & SOHO segment- Manage, supervise and direct the activities of vendors/suppliers, as required, to successfully execute all aspects of the event on the scheduled delivery day.- Efficient problem resolution during preparations and operations to the successful execution of the event to sustain the corporate brand image.- Initiate, review, study and negotiate contractual terms in alignment with Legal and Procurement departments in order to maximize the rights and benefits of the company. - Ensure full commitment from suppliers/external organizers to meet terms of contractual obligations, while ensuring maximum benefits for the company.- Support HR for internal events and Employment Fairs.- Secure Orange’s corporate image in all events (internal & external).- Plan, develop and propose annual plan and budget for Sponsorship & Events activities.- Manage and direct all required resources and teams needed and assign tasks & responsibilities to different team members and ensure that work flow is within the defined process and timeline.- Manage and handle the new giveaways, corporate forms and templates for all the company. Show less - Determine objectives for communicating the brand to the various audiences through appropriate initiatives and active sponsorship participation.- Handle financial process once an event is approved with the Procurement and Budget team.- Plan, develop and propose annual sponsorship and events budget.- Organize and execute events sponsored by Orange.- Gather feedback on branding concepts in close alignment with the Corporate Art and Articulation team prior to an event and following an event.- Follow process for all internal events and external sponsorships ensuring updates to the process in case of any changes.- Review contractual terms and negotiate for the best benefits of the company in addition to ensuring full commitment from suppliers / external organizer to meet terms of contractual obligations.- Communicate event briefs to all related parties prior to any sponsorship once the brief has been approved by management.- Negotiate offers with suppliers under the supervision of the Manager, Sponsorship and Events and in close co-ordination with the procurement team.- Align closely with the Internal Communication and e-brand team to announce events upon delivery via internal News Flash, Intranet, and media, if needed.- Handle photography arrangements for all events for archive and news announcements after the event. - Secure Orange's corporate image at all events (Internal & External).- Supervise all execution efforts of our sponsorship & events initiatives across Egypt. This includes scouting and checking locations, as well as supervising proper installation and execution at the different sites throughout the different execution stages. The responsible person will be on continuous call during these times and is expected to be mobile and flexible specially after working hours and during weekends and official holidays. Show less - Accountable for reporting all corporate responsibility initiatives, targets and activities to shareholders Orascom Telecom Holding and FT/Orange.- Determine objectives for communicating the brand to the various audiences through appropriate CSR activities and related sponsorship.- Implement and exploit the corporate image within all corporate involvements.- Plan, develop and propose annual donations budget.- Organize and execute events sponsored by Orange.- Secure Orange's corporate image at all events (Internal & External).- Set standards and define processes for all sponsored events (Internal & External).- Review contractual terms and negotiate for the best benefits of the company in addition to ensuring full commitment from suppliers / external organizer to meet terms of contractual obligations.- Set approach for gathering feedback on all events sponsored by Orange.- Manage negotiations with event organizers and suppliers under the supervision of the Senior Manager and Deputy Director. Show less - Handling 8000 customers’ inquiries.- Responsible for creating the team schedule according to the analysis of the calls flow per day.- Follow up on the 8000 LCR & taking corrective actions to maintain the LCR.- Responsible for gathering the data from different sources & filing it into one shared folder to be used by all team members.- Doing the follow up on the team members administrative tasks to ensure smooth flow of all tasks- Acting as the interface with the 8000 Support vendor-Yellow Pages.- Coach and motivate team members to reach set targets with high quality-Training the new hired agents & the rotators on the 8000 systems & processes. Show less
Sr. Manager Partnerships, Sponsorship, Events, OOH, Channel Marketing & Devices - Communications
Jan 2020 - nowManager Partnerships, Sponsorship & Events - Communications
Dec 2014 - Dec 2019Sponsorship & Events Sr. Supervisor - Communications, Commercial
Jan 2010 - Nov 2014Sponsorship & Events Sr. Specialist - Brand & Corporate Communication
Jul 2006 - Dec 2009Team Leader, Mobinil Directory 8000
Sept 2004 - Jul 2006Call Center Representative - Inbound
Oct 2002 - Sept 2004Call Center Representative - Outbound
Mar 2001 - Oct 2002
Licenses & Certifications

Graphic Design Diploma
Adobe
Oracle Developer 2000
Oracle
Corporate Communication Management Professional Diploma
RITI
Languages
- frFrench
- enEnglish
- arArabic
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