Laura Guldner

Experience

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  Bundesagentur für Arbeit

  Sept 2013 - Sept 2014

  Project Manager Assistant / Receptionist

  Student Job.Event ManagementProject Assistant: "5. interregionale Jobmesse der Grossregion" in Saarbrücken, Jobdays in Germany, France and Luxembourg, meetings and conferences during all the year.

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  CHEMO TECHNIQUE

  Mar 2016 - Sept 2016

  Communication and Marketing Intern

  Update of the presentation leaflet and the websitePreparation of an external AuditProspection and development of customer database Optimization of Marketing and communication processes

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  GOM France

  Nov 2017 - Jan 2020

  Sales and Marketing Assistant

  Direct Marketing : mailing, phoning, ...Event organization (Workshops, Techdays, booth participation, ...)Community Management (Linkedin, Facebook - Use of the tool SPROUT)Creation of company brochures Customer Relationship Management Various Communication and Marketing tasks (Creation of HTML Templates for mass mailing, ...)Lead Generation (Use of Kompass and ByPath)Translations (German/English into French)

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  ESCAL CONCEPT

  Jan 2020 - Mar 2023

  Marketing Manager

  - Community Management (40000 followers on Facebook in August 2020, 48000 in January 2021)- Creating content for the different platforms (pictures, videos, stories, ...) - Supporting sales and lead generation efforts- Customer Relationship Management (Member of the Plus que Pro network)- Building brand awareness and positioning- Directing, planning and coordinating marketing efforts- Developing each marketing campaign from start to finish

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  OA Nail System

  May 2023 - now

  Marketing Manager

  Étude de marché Veille concurrentielleDéveloppement international (marché allemand et italien principalement) Développement de partenariats Marketing d'influence Gestion de l'équipe d'ambassadricesÉlaboration du plan d'action commerciale Optimisation du site Internet e-commerceDéveloppement de la NewsletterParticipation à la création de contenus