Andrew Willoughby

Experience

• 

  Optus

  Jan 2002 - Jan 2003

  Manager

  Ran the Optus Flagship store location in the Brisbane CBD. Was instrumental in developing long term relationships with International Student Associations to drive connections.

• 

  Business Service Brokers t/a TeleChoice

  Feb 2007 - Jul 2008

  State Manager - Western Australia

  Provided Franchise Development advise for 3 franchises and managed 7 company run Telechoice stores.

• 

  Vodafone

  Jul 2008 - Sept 2009

  Consumer Account Manager

  As Post Paid Account Manager I was instrumental in doubling the account based mobile activations within a 12 month period by effectively demonstrating both value and mutual financial benefits for both dealer and consumer/business.

• 

  GE Money

  Sept 2009 - Sept 2010

  Account Manager

  Representing the GE Credit Line and GO Mastercard interest free products I provided business development advise and training to Regional Managers, Franchisees, Store Managers and end users from Harvey Norman stores to small Jewelers.

• 

  Visuati

  Jun 2010 - Nov 2011

  Owner

  At Visuati we specialise in helping Small and Medium Businesses operate 'in the cloud'. We also provide Social Media and Online Marketing Services.

• 

  Telstra Business Centre Belmont

  Nov 2011 - Dec 2016

  Senior Sales Account Manager

  As the senior sales account manager at the centre I was responsible for ensuring consistent sale results while acting as mentor for new sales account managers as they join the organisation. A major part of my success came from my ability to evaluate opportunities within a business. By focusing on business improvement and return on investment rather than product selling our targets are consistently exceeded while adding real value to our clients.Key AchievementsUsing Telstra's class leading products and services I help connect Small & Medium Businesses with solutions designed to increase productivity, flexibility and drive bottom line growth for my clients. Consistently achieved sales and revenue targets set by Telstra directly and revenue targets of the Business Centre.Tracked and maintained customer data using customer relationship management system Salesforce extensively.Regular presentations to local business groups on value adding for their businesses through technology includingo Local Chambers – Victoria Parko Local Chambers – Peel Regiono Belmont Enterprise Centre Show less

• 

  Optus

  Jan 2017 - Nov 2018

  SMB Retail Sales Coach

  In my capacity as an SMB Retail Sales Coach, I lead product growth within the extensive Optus retail network in Western Australia. By employing effective coaching techniques, I fostered positive behaviours among team members, which significantly enhanced both individual and collective performance. My strategic contributions were instrumental in not only consistently surpassing our growth goals but also ensuring the long-term success and prominence of our product category within the network.

• 

  Vocus

  Feb 2019 - now

  As a Senior Transformation Specialist at Vocus, I bridge strategy and execution to drive positive change. My recent focus on Salesforce transformation, CPQ integration, and complex deal approval processes highlights my commitment to innovation and impactful outcomes.Leveraging a diverse background—from Business Account Manager to Channel Partner Manager and Enablement Specialist/Coach—I have cultivated a holistic understanding of business dynamics. This experience, coupled with strong analytical and problem-solving skills, enables me to reimagine business capabilities and integrate CRM systems effectively.By empowering teams and fostering strategic improvements, I ensure our initiatives are both effective and sustainable, aligning with Vocus's goals and driving continuous growth. Show less Following my success as an Enablement Specialist, I was entrusted with the role of Business Design Lead. This role was centred around reimagining our Salesforce capabilities. I took a hands-on approach, identifying areas of potential improvement through the facilitation of workshops and one-on-one interviews with a diverse cross-section of stakeholders from across the business. This analysis allowed me to gain valuable insights and understand the unique challenges we faced. As a result, I was able to develop a series of strategic recommendations. Many of these recommendations were adopted and became the success criteria for one of the most significant platform transformation projects Vocus has undertaken. My role in this project underscores my ability to drive change and deliver results in complex business environments. Show less In my role as an Enablement Specialist, I effectively leveraged my extensive experience sales, coaching and training to build capability within the corporate and wider enterprise teams. During a period of significant change, I was responsible for the onboarding and training of a new Corporate Account Management team. My task was to reduce their learning curve to drive challenging sales goals. Through targeted coaching and comprehensive training programs, I was successful in getting the team up to speed as quickly as possible. This strategic approach and effective onboarding process resulted in the team hitting their collective goal in their very first financial year, a testament to the effectiveness of the enablement strategies I implemented. Show less During this period at Vocus, I held a dual role of Channel Partner Manager and Corporate Team Leader for Western Australia. As a Channel Partner Manager, I effectively leveraged my skills in stakeholder engagement, communication, and problem-solving to build and strengthen our channel partner network. This strategic approach led to the overachievement of my targets and earned me the honour of Channel Partner Manager of the Year.In my role as Corporate Team Leader, I managed a team of Account Managers, guiding them towards achieving their individual and collective targets. My leadership style focused on fostering a collaborative environment, promoting open communication, and encouraging problem-solving skills. This approach not only enhanced team performance but also contributed significantly to the overall growth of the organisation. Show less

  • Senior Transformation Specialist

    Apr 2022 - now

  • Business Design Lead - Salesforce Reimagined

    Dec 2020 - Apr 2022

  • Enablement Specialist

    Jul 2020 - Dec 2020

  • Channel Partner Manager / Corporate Team Leader

    Sept 2019 - Jul 2020

  • Business Account Manager

    Feb 2019 - Sept 2019