Sonia Zhang

Experience

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  Edifier International Ltd

  Jun 2017 - Apr 2018

  Freelance Illustrator

  - Developed and implemented designs for posters and presentations for the company’s marketing and promotional campaigns - Worked with the creative team to edit existing designs and redesigned avatars for branding - Assisted senior designers by providing artistic advice to upgrade product designs; helped multiple projects under tight deadlines and built a strong relationship with the project teams

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  Physical synthesis

  Mar 2020 - Nov 2020

  Product Designer

  - Conducted thorough user research to gain insight into customer requirements and preferences and applied user experience design methods- Created visually appealing designs for Cicada, a sound design instrument, considering features and functionality, incorporating brand identity, covering aesthetics, typography, layout, logos, and color palettes- Assisted product managers in testing the performance and validate the design, ensuring seamless integration of design and development- Conducted extensive material analysis, analyzed key factors such as durability, aesthetics, and cost, and facilitated communication with vendors and manufacturers Show less

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  LKK Design Co.

  Jul 2020 - Aug 2020

  Product Designer

  - Developed designs for infographics for the company’s marketing and public relation campaigns- Built prototypes to test with users and convey desired interaction to stakeholders- Assisted senior designers by providing industry research on competitors and market trends, drafted insightful reports with recommendations for upgrading existing product designs

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  StudioHVN

  May 2021 - Aug 2021

  Product Designer

  - Worked closely with the head designer and interior design team to develop and implement design concepts through all phases of design for multiple public spaces (Lisson Gallery, Shanghai Xintiandi, Shanghai Suniverse)- Managed project-related tasks, collaborating with interior design team members, product design team members, vendors, and consultants- Led an individual product design project with all phases of the design process, including material and manufacture analysis, design research, design development, prototyping, presentations, and vendor outreach Show less

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  Edifier International Ltd

  Oct 2021 - May 2022

  Industrial Designer

  - Conducted in-depth market research to gather insights into customer preferences and industry trends for sports headsets through user research and data analysis- Collaborated with engineering, marketing, and manufacturing teams to formulate effective product strategies and maintain high visual standards- Facilitated design and development of new products by generating sketches, diagrams, prototypes, and artifacts to support user testing- Provided support to the design team in crafting product specifications, documentation, conducting user testing, offering feedback on prototypes and mock-ups, proactively analyzing the latest design trends and technologies- Developed and implemented designs for posters and presentations for the company’s marketing and promotional campaigns, worked with the creative team to edit existing designs, and redesigned avatars for branding Show less

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  17 Design Studio

  Sept 2024 - now

  Creative Interior Designer

  Studio Profile: http://www.17-design.com/- Worked closely with the head designer and interior team to create custom interior solutions for residential and commercial projects, combining functionality with artistic expression- Designed and curated furniture pieces and materials that aligned with the overall design vision, bringing unique texture, color, and form combinations into various spaces- Conducted in-depth research on materials, color palettes, and artistic elements to ensure harmony between layout, lighting, and spatial dynamics- Collaborated with clients to understand their needs and preferences, translating them into tailored interior designs that enhance the beauty of daily life- Ensured uncompromising attention to detail, integrating elements such as texture, light, and art to create spaces that are pure, simple, serene, and full of life- Worked on-site with builders and contractors, overseeing installations to ensure that designs were executed accurately and maintaining close communication with manufacturers to ensure timely deliveries and product quality- Proactively explored new design trends and creative approaches to solve site-specific challenges, working with flexibility to breathe fresh ideas into each space Show less