Juan Laguna

Experience

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  Ovy

  Jul 2020 - Mar 2021

  Community Manager

  - Oversaw social media channels, implementing growth strategies that increased audience engagement and brand awareness.- Produced multimedia content, including photography, video, and animation, tailored to diverse audience segments.- Developed and executed outreach and impact strategies, achieving significant growth in user interaction.

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  Organización Corona

  Aug 2021 - Feb 2022

  Communications Intern

  - Supported the execution of internal communication strategies, enhancing employee engagement and alignment with company goals.- Assisted in managing brand communication across multiple channels, adhering to international branding standards.- Created and distributed reports and press materials to support corporate communications.

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  BAT

  Nov 2022 - Jun 2024

  Digital Communications Analyst

  - Designed and implemented strategic communication plans, effectively reaching a client base of over 100,000 customers.- Managed and coordinated marketing agency deliverables to ensure alignment with brand guidelines and objectives.- Developed content strategies that increased audience engagement and improved brand recognition.- Conducted data analysis to evaluate campaign performance and optimize future initiatives.

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  U&I global

  Feb 2024 - now

  Student Consultant

  - Designed and executed social media marketing strategies, achieving measurable growth in brand visibility and lead generation.- Created content for diverse international markets, aligning with audience preferences and market trends.- Analyzed performance metrics to optimize campaign strategies and drive conversion rates.- Strengthened international market presence through targeted outreach and partnership initiatives.- Provided expert guidance on digital marketing and customer engagement strategies. Show less