Charles Wallace

Experience

• 

  IBM

  Aug 1977 - Mar 2010

  Responsible for all operational and organizational aspects of managing Executive Briefing Center team. Creating and delivering Sales and Marketing content to c-level clients and business partners. Accountable for expense, budget, capital, personnel, marketing, and collaboration across multiple organizations. • Achieved industry recognition as World Class Briefing Center, Scheduling and Planning, by Association of Briefing Program Managers.• In high demand as executive sales resource for large WW revenue opportunities and sales events. Consulted one on one, executed sales activities and provided keynote presentations with Fortune 500 and WW clients resulting in multi million dollar sales. • Created high performance technical sales and support organization with staffing, salary, training, and performance responsibly. Achieved 100% ranking in employee feedback. • Coordinated Executive Briefing Center events, activities and messaging with WW sales teams and business partners to achieve and exceed individual sales targets for Fortune 500 clients.• Collaborated with Sales, Marketing and Development organizations to create and deliver collateral for education of WW sales leaders on new product rollout.• Designed and implemented metric system to measured client satisfaction, sales revenue attained and number of events managed. Achieved YTY growth in all measurements 6 of 8 years.• Developed Marketing program to increase awareness and usage of Briefing Center resources directed across broad spectrum of sales and technical executive and partners. Increased internal participation and external awareness and usage by 20%.• Managed complex remodeling and renovation projects, including design of a highly technical Audio Visual environment. Planned and implemented a complete move of Briefing Center environment resulting in $1M savings while maintaining a highly effective client focused environment. Show less

  • Program Director - Executive Briefing Centers

    Mar 2002 - Mar 2010

  • Consultant

    Jan 1999 - Mar 2002

  • Certified Marketing Specialist

    Jan 1995 - Jan 1999

  • Systems Engineer

    Aug 1977 - Jan 1995
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  Lenovo

  Oct 2014 - Feb 2016

  Senior Technology Solution Manager - Content Development/Instructional Design

  Primary role and responsibility is a Course/Content Developer and Instructional Design Consultant for IBM STG Skills and Education team. Responsibilities include working with sales education lead for requirements while collaborating with the extended content team to create consistent and quality education deliverables. This position will continue to develop and increase knowledge in use of e-learning technologies, simulations, Virtual Classrooms, etc. Secondary responsibility is to design and deploy business partner portal that will facilitate increased educational engagements across Storage and Networking products. Show less

• 

  Volunteer

  Jan 2016 - now

  Retired

  - Leading building project for new addition at Trinity Presbyterian Church. This project will add 3600 sq. ft. of classroom and meeting space. Acting as owner representative and project manager.- Serving on Schaeffer Academy, a Classical and Christian School, board of directors on various committees.- Organizing community efforts in Cascade Township regarding Quarry initiative.

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  IBM

  Feb 2016 - Dec 2016

  Client Reference Market Manager for IBM Power Systems

  I am responsible for coordination of WW IBM Power client references. Interface with IBM client reference teams that have system, ISV, and geographic focus. Generate new IBM Power client references. Create and maintain WW view of all external client reference content. Work with WW Power Marketing team to leverage client reference content across broad range of marketing programs. Synchronize client reference activity with IBM Technical Conference speaker process. Provide interface between IBM Power Marketing and IBM Power Champion program. Show less