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Nida Rafiq

Nida Rafiq

Campus Brand Ambassador

Followers of Nida Rafiq769 followers
location of Nida RafiqNew York, New York, United States

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  • Timeline

  • About me

    Area Product Owner at CIBC US

  • Education

    • University of Waterloo

      2015 - 2019
      Bachelor’s Degree Global Business and Digital Arts, Honours

      The Global Business and Digital Arts program is one of Canada's first undergraduate programs to combine user experience, computer programming, and business.

  • Experience

    • Tilt.com

      Mar 2015 - Apr 2015
      Campus Brand Ambassador

      Used various social media platforms as an effective marketing strategy to inform students at the University of Waterloo about Tilt and their business objectives, which successfully generated over 30 sign-ups.

    • University of Waterloo

      Sept 2016 - Dec 2016
      Metrics and Communication Analyst, Writing Centre

      Assessed and inputted grades of over 1000 English Language Proficiency exams taken by first-year students at the University of Waterloo. Responsibilities were instrumental in the development of spreadsheets and data basis to hold all relevant information.

    • Centre for Advancement of Trenchless Technologies

      Sept 2017 - Apr 2018
      Product Designer

      Collaborated with over 20 partnering companies to conduct various user research methods that helped CATT identify their target audience. Utilized user research to redesign an innovative web experience for the company with features such as clear navigation, access to the organization's newsletter and upcoming events.

    • Grant Thornton LLP

      May 2018 - Aug 2018
      Digital and Innovation Intern

      Used design thinking methodologies to travel and speak to 15 firm practitioners around Canada in an effort to understand the pain points when it comes to working remotely. Utilized research to develop a technology roadmap for flexible working in GT offices. Collaborated with the IT and Help Desk team to design an instruction guide that was tested with 12 firm users, which led to improving the user experience of meeting room AV.

    • Centre for Advancement of Trenchless Technologies

      Sept 2018 - Dec 2018
      Digital Content Creator

      Managed company social media platforms and designed promotional materials for all upcoming events. Planned and implemented various marketing strategies to meet business objectives.

    • CIBC

      May 2019 - Sept 2022

      • Consultant, Product Ownership, Capital Markets Technology

        Mar 2021 - Sept 2022

      • UX/UI Designer, Capital Markets, Treasury and Risk Management Technology

        Aug 2019 - Mar 2021

      • Information Design Intern

        May 2019 - Aug 2019

    • CIBC US

      Sept 2022 - now
      Area Product Owner, Commercial Lending

  • Licenses & Certifications

  • Volunteer Experience

    • Team Leader

      Issued by Habitat for Humanity Canada on Jun 2013
      Habitat for Humanity CanadaAssociated with Nida Rafiq