Barnaby Dearlove

Experience

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  Pro Vending

  Jan 1996 - Jan 1997

  Administration Manager
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  The Foschini Retail Group Pty Ltd

  Jan 1998 - Jan 2001

  Merchandise Planner

  • Innovations: Introduced analytics-based store clustering to drive profitable saleso Hot Stores: Regional stores trading ‘summer stock’ during wintero Demographics: Stores that profitably trade into religious/cultural events (Eid, Diwali, Ulwaluko, etc.)

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  Accenture

  May 2001 - May 2002

  Project Finance Analyst

  Forecast, control & analyse the financial performance of London Financial Solution Centre (LFSC) and develop strategies & cost models for LFSC.

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  Mikey Ltd

  May 2002 - Jan 2006

  Head of Merchandise and Logistics

  Head hunted to install structure across and lead Merchandise, Supply Chain, Logistics, and IT; Exco Member• Implemented formal Merchandise structure (pre-season planning and in-season trading disciplines)• Improved GM% by 530bps by curating the range, implementing a replenishment program and strategic promotions• Developed and deployed an appropriate software solution across stores, Head Office, and Distribution Centre• Established Distribution Centre, including deployment of WMS, layout design & inventory management processes Show less

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  QVC International

  Feb 2006 - Dec 2011

  Head of Merchandise Operations

  Directed Merchandise Financial Planning, Commercial Insights & Analytics, Vendor Relations, Off-Air Sales, e-Commerce Clearance and Critical Path Management functions; ongoing C-Level engagement and significant cross-functional relationships• Implemented an Insights & Analytics function to drive a culture of analytics-based decision making• Enhanced merchandise profitability by 375bps executing a data-oriented promotional and airtime calendar• Improved annual stock sell through 672bps to 89.6% and management controls over margin and ~£340m buy by deploying Open to Buy model• Enhanced vendor onboarding, compliance, and coaching by developing a Vendor Relations function• Successfully collaborated with IT and business peers in UK and Germany to deploy an Item Master Solution into UK, German, and Italian businesses• Recognized as a key retail/merchandise consultant in the launch of QVC Italy business (revenue $37m in year 1) Show less

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  HomeChoice International PLC

  Feb 2012 - Apr 2020

  Head of Strategic Planning & Insights (Feb 2019–Apr 2020)Directed Strategic & Commercial Planning, Merchandise Planning, Multimedia Marketing Planning, Customer Insights & Commercial Analytics, and QA; Exco Member; represented Insights & Analytics at Board Level• Increased e-commerce sales from 14% to 34% by increasing investment in digital marketing and employing customer channel preference segmentation• Directed financial modelling and analysis to support multi-million Rand investment in an additional warehouse (identified site, resources, and storage solutions to provide best ROI)• Directed the implementation partner in the successful deployment of Oracle Merchandise Financial Planning and Oracle Assortment/Item Planning systems• Managed development from conceptualisation to successful deployment of Costing/Pricing Module (enhanced GM% control, data hygiene and capture efficiency), Time Based Pricing (data integration/uniformity across applications) and Marketing Financial Planning (increased planning efficiency and accuracy of reporting) Show less Directed Strategic & Commercial Planning, and Customer Insights & Commercial Analytics whilst retaining leadership of Merchandise Planning, Supply Chain, and QA; Exco Member; represented Insights & Analytics at Board Level• Deployed Strategic Profitability Models (5 Year Profitability, Acquisition Profitability, and CLV Model) that improved EBITDA by optimising initial investment and sales and the delayed impact of Credit Risk/Bad Debt cost• Increased Cookware category sales by 33% at improved GM% by reengineering price architecture & margin structure• Improved Marketing ROI by 135bps by implementing RFM Customer Segmentation Model• Directed the design from a retail, merchandise, and customer perspective in the successful deployment of Oracle Commerce Engine E-Commerce Platform Show less Strategic, Budgeting, and P&L/trading responsibility for Mobile Device Business Unit (retained leadership of Merchandise Planning, Supply Chain and QA)• Improved gross margin by 672bps and eliminated warranty costs by introducing branded products• Increased AOV by 15.7% and reduced market comparability by introducing product bundles• Enhanced the customer experience by redesigning the repair/returns process• Delivered Fonechoice Integration Plan to absorb business into Homechoice Retail (financial impact and technology requirements) Show less Hired to facilitate the change to being a ‘digital-first retailer’. Led Merchandise Planning, Supply Chain & QA; Exco Member; ongoing C-level engagement• Implemented enhanced merchandise planning practices (successfully deployed OTB and Forecasting systems; drove ‘Good-Better-Best Range Planning’ to ensure curated range)• Improved retained GM% by +540bps by launching external brands• Launched Fashion and Beauty Categories to increase customer ‘wallet share’• Reengineered Inbound Supply Chain function, driving down supply chain costs by 13.5% (retendered freight forwarding contract, initiated negotiating directly with shipping lines and improved product packaging to increase container utilisation)• Improved vendor onboarding, compliance, and coaching by implementing a Vendor Relations function• Directed IT from ideation to the successful deployment of Demand Management (increased net sales by 120bps) Show less

  • Head of Strategic Planning & Insights

    Feb 2019 - Apr 2020

  • Head of Customer Insights & Merchandise Planning

    Mar 2017 - Feb 2019

  • General Manager: Fonechoice

    Jan 2016 - Mar 2017

  • Head of Merchandise Planning

    Feb 2012 - Mar 2017
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  STRAP MED MEDICAL SUPPLIES LIMITED

  Jan 2021 - now

  Co-Owner

  Strap-Med supplies sports medical products to professional and amateur sports clubs. We are a preferred supplier to World Rugby's High Performance Units.

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  Accenture

  Aug 2021 - now

  Solution Architecture Senior Manager

  Craft innovative, impactful solutions across the full digital commerce & marketing operations spectrum for leading European & global brands.• Drive client success: Design bespoke solutions that optimise digital commerce & marketing operations.• Harness data & technology: Leverage rich data insights, intelligent automation & best-in-class technology to elevate performance.• Global mindset, local expertise: Deliver solutions across Europe & beyond, ensuring local market nuance & global delivery excellence.• Cross-functional collaboration: Lead multi-tower projects, uniting Accenture colleagues to achieve seamless service & value creation.• Value-driven solutions: Balance client impact, profitability & team deliverability, ensuring sustainable success for all stakeholders. Show less