Haritha Indeepa

Experience

• 

  Soar Technology (Pvt) Ltd

  Jan 2006 - Jan 2008

  Trainee Management Accountant/Management Accountant

  - Preparation of monthly budgets & cash flows.- Pre and post costing & evaluation of the jobs executed.- Preparation of feasibility studies for the proposed jobs.- Overlooked the procurement function of the workshop, handling all suppliers and negotiations.

• 

  SOAR Computronics (Pvt) Ltd

  Jan 2008 - Jan 2009

  Manager Sales & Marketing- SAGE Accounting

  - Preparation of Marketing Plans (both Strategic & Tactical) to achieve company’s business objectives.- Carrying out sales and marketing activities to achieve marketing objectives.- Dealing with related Stakeholders (Customers, Accounting Institutes, Sage Principals, Advertising agencies etc...) to ensure the divisional smooth operation.- Monitor and controlling all projects handled by division to ensure the completion of which are on deadlines & within the stipulated cost budgets.- Managing all HR, administrative & operational activities & issues of the division to ensure that the subordinates are carrying out their roles effectively & efficiently.- Preparations of Project proposals in detail relating to Supplying, Installation & implementation of Software projects.- Conducting Software demonstrations based on customer requirements to facilitate their information needs.- Engaged in Trade Exhibitions and promotional activities to promote product Brand name.- Engage in New Product/Software development as per the client requirements based on the market changes and competitive requirements.- Carrying out training sessions for Sage Accounting Software. Show less

• 

  ReeBonn Cosmetics (Pvt.) Ltd

  Jan 2009 - Jan 2012

  Brand Manager

  - Planned and executed all marketing activities to achieve sales objectives and build brand among consumers and customers (Salons/ Retail shops).- Engaged in regular market visits and identify and inform market gaps and improvements for the products.- Planned and organized consumer engagement activities (such as beauty workshops and store level product promotions) to grow the brand island wide.- Directly involved in creatives/ products and media scheduling with advertising agency and the production houses.- Engaged in new product developments/ packaging development.- Planning and controlling of A&P.- Regular competitor reviews Show less

• 

  Cargills Ceylon

  Jan 2012 - Dec 2021

  Brand Manager

  - Plan and strategize brand growth to achieve the corporate/ business objectives through the planning and executing of thematic/ tactical campaigns (Product offers/ supplier joint promotions/ Bank promotions/ activations).- Coordinate with advertising agency (for creative work/ production/ media planning/ social media activities) and BTL agencies/ suppliers to support all communication aspects & ensure all within the corporate/brand guide lines.- Prepare & present monthly review presentations to the Management.- Pre & post evaluations of all promotions and identify the impact and inform the management about the deviations/ promo performance.- Advertising & Promotion (A&P) budget planning and review on monthly basis.- Coordinate with all internal departments and suppliers for a successful promotion execution/ Pricing decision (Finance/ IT/ Operations/ Procurement/ Vegetable and Fish processing units).- Analyze and identify the key areas to address in low performing stores and planning local store marketing support for relevant outlets.- Directly deal with all stakeholders in developing new format stores (Perception stores) and support to achieve marketing tasks (such as store branding developments/ price communication etc).- Directly handling Cargills FoodCity Internal Radio which covers 425+ stores & ensure all communications are active in the channel (outsourced operation).- Administration of Cargills Loyalty program (Loyalty operation/ Call center).- Executing thorough competitor studies and inform the management about the threats. Show less

• 

  Winfield Academy of Business and Finance

  Nov 2021 - now

  Visiting Lecturer
• 

  LAUGFS Super

  Dec 2021 - May 2024

  Senior Manager Marketing
• 

  National Institute of Business Management (NIBM - Sri Lanka)

  Apr 2023 - now

  Visiting Lecturer
• 

  Informatics Institute of Technology (IIT Campus)

  May 2023 - now

  Visiting Lecturer
• 

  Sri Lanka Institute of Marketing

  Jun 2023 - now

  Visiting Lecturer
• 

  D. Samson & Sons (Pvt) Ltd

  May 2024 - now

  Head of Marketing & Products