Seth Botnick

Seth Botnick

Digital Strategy Intern

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  • Timeline

  • About me

    Director/VP of Operations, Chief of Staff | Business Transformation • Strategic Initiatives • Process Improvements | Project Management • Team Leadership

  • Education

    • New York University

      2009 - 2013
      Bachelor of Arts (B.A.) Politics, Social and Public Policy, Cum Laude

      Activities and Societies: Dean's Circle Honors society, Dean's list, Study Abroad Scholar Student in Political Science with a concentration in comparative politics

    • Yeshiva University

      2016 - 2018
      Master's of Business Administration (MBA)

      Fields of Study- Accounting, Economics, Finance, Marketing, Social Media Marketing, Management- One week NYC residency focused on digital entrepreneurship and leadership- Two week China residency with a focus on how Chinese companies interact worldwide and how US companies do business in China.

  • Experience

    • ICrossing

      Jun 2012 - Aug 2012
      Digital Strategy Intern

      Built and executed a summer social media campaign for Hampton Inn (“Hamptonality Moments”) which resulted in 7M+ views on YouTube and a 90% share rate. Researched and reported on industry trends weekly to advance social, digital, and creative strategic planning.

    • ICrossing

      Mar 2013 - Sept 2014
      Associate Content Strategist

      Collaborated with clients and general strategy groups in designing content prescriptions, including topic recommendations, content objectives, and optimal placements to enhance website flow. Boosted website traffic by over 30% for three Fortune 500 clients by optimizing content maps.

    • MMI Wire & Steel (formerly Millennium Wire & Steel)

      Dec 2014 - Sept 2018
      Operations Manager

      Reported to the President. Partnered on managing the annual budget, sales forecasting, and planning for inventory needs. Established, developed, and implemented risk management practices, ensuring company compliance with federal and state laws. Administered people operations including recruitment, hiring, and training. • Spearheaded the implementation and roll-out of a new ERP system (SAGE 100) that freed sales from back-office concerns, resulting in the sales team improving revenue by 25%. • Streamlined payroll and insurance, eliminating redundancy, and reducing overhead costs by 18%.• Optimized IT and communications, renegotiating contracts resulting in 38% monthly savings. • Improved coverage and plan design by negotiating insurance renewal with a $0 net increase for the company, while typical organizations experienced a 15% annual plan increase.• Headed traffic operations, including reducing freight costs by 5% and negotiating favorable payment terms with freight operators, material vendors (globally), and administrative service providers. Show less

    • SAR Academy

      Oct 2018 - Aug 2022
      Operations Manager - Support Services

      Recruited to solve complex operations issues related to safety, transportation, building management, and scheduling. Worked closely with the Executive Director and Head of School.• Conceived of and led the construction and expansion of spaces to support the safe return of 1,100 staff and students pre-vaccine in Fall 2020. Led the Design Team, partnered with Facilities. Enabled early reopening (first to reopen) and a record of zero significant transmissions.• Re-engineered transportation operations; improved vendor contracting, routing, accessibility, and communication. Managed relationships with bus companies and school districts to ensure efficient transportation logistics for parents and students. - Customer complaints dropped 70% - Response time improved by 80% - Negotiated a contract rate increase, achieving roughly half the increase in inflation/gas price. - Eliminated most transportation delays, from average of 20 minutes to 2 minutes, via a set of protocols.• Boosted the efficiency and response time of the Facilities ticket system by 84%, reducing wait times from 3 days to 4 hours. Strategized with the Director of Facilities to build a coding system to evaluate and quickly assign requests. • Built and managed entire compliance and safety training program for all staff. • Eliminated layer of bureaucracy/redundancy in billing system, reducing business-line expenses by 15%.• Managed ad hoc projects including construction operations, school safety and security initiatives, and community engagement activities including the implementation of on-site COVID-19 vaccination clinics for students, staff, and parents. Show less

    • LWB Consulting

      Sept 2022 - now
      Associate Consultant
    • Pioneer Custom Electrical Products

      Jan 2024 - Jan 2025
      Internal Project Manager

      As the Internal Project Manager and Interim Supply Chain Manager at Pioneer Custom Electrical Products, I've led the strategic relocation of metal fabrication operations to a new facility in Mexico—an initiative projected to help increase operational efficiency by 25%. I streamlined cross-border communication and optimized project timelines, reducing delays and ensuring seamless alignment across logistics, engineering, and operations.

  • Licenses & Certifications

    • Google Data Analytics Professional Certificate

      Coursera
      Jul 2023
      View certificate certificate
    • Project Management Essentials Certified (PMEC)™

      Management and Strategy Institute
      Jul 2020