Hikmet Can Çelik

Experience

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  Novartis

  Jan 2004 - Jan 2005

  Marketing Intern

  - Assisted with supervisor’s marketing projects and initiatives- Communicated with employees in order to collect marketing data

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  Joseph Griffin Shoes Inc.

  Jan 2007 - Jan 2007

  Marketing Intern

  - Developed a custom website with functionality for adding new products to the collections from the backend- Collected inventory information including descriptions and images to add to the online store

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  GBSS

  Jun 2007 - Nov 2012

  Online Marketing Manager

  - Quickly rose through the ranks, showing a strong work ethic as a warehouse assistant for six months, then promoted to more challenging roles in the organization, including Online Marketing Specialist and then my current position of Online Marketing Manager.- Contributed significantly to the implementation of 3 e-commerce websites, resulting in significantly increased sales- Led and coached a project team of 4, managing all online marketing channels and an annual budget of $500K- Planned and implemented online marketing activities, including search engine optimization, paid advertising, email marketing, affiliate marketing, and social media marketing- Collaborated with the IT department to ensure functional and user-friendly website designs to increase conversion- Directly responsible for assessing a project’s progress and providing regular updates to the President Show less

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  RhinoForce

  Jan 2011 - Jan 2012

  Partner

  - Provided strategic leadership as a partner of the business- Responsible for the design, development and implementation of the ‘Find My Printer’ concept, a patent pending online tool to locate a printer type and match it with compatible ink cartridges. - www.findmyprinter.com- Key Project Manager in the planning, creation, development and launch of the www.findmyprinter.com website

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  Coeptis Inc.

  Jan 2013 - Oct 2017

  Founder

  Shows outstanding managerial skills by handling the day-to-day operations of the company, an online consulting and web development firm serving a variety of global customers, including all aspects of business functions, sales, business development, advertising, and finance.Key Customer Projects (Online Marketing & Web Development)Mediconline.com.tr - A Line to Medical Congress- Designed and implemented a website for Turkey’s first online service for purchasing a medical congress travel package- Wrote the custom website with a responsive design focus, using PHP, MYSQL, jQuery, Hotels API Integration, payment integration with a local bank, and chat integration- Added a variety of site functionality, allowing for booking of congress attendance, hotels, insurance, travel visa, and transportation- Provided a backend system for making customer additions and changes, viewing of reservations, and reportingAirporthero.com- Planned and developed a custom website for an airport transportation company, written with PHP, MYSQL, jQuery, MandrillApp Api & BrainTree Payment Systems- Leveraged Google Maps API to allow the site to calculate the distance between two locations, and then run a complex formula to calculate the fare- Made a significant amount of changes to a ready template to ensure the website employs responsive design principles & smooth user experience- Custom designed an easy to understand 4 step reservation systemE-commerce WebsitesUsing Magento website technology, SSL installation, and payment system integration to develop an online store for clients including: 1) www.chicaccessory.com 2) www.wonderkids.com.tr (Turkish and English)Other Recent Websites- Travel agency: www.creativ.com.tr and www.creativ.com.tr/en/ (Turkish and English)- Medical device manufacturer: www.lenyosys.com- Photographer: www.aysegulceliksoysal.com (Turkish) -San Diego Airport transportation services: www.treasurelimo.com and www.sdroyaltransportation.com Show less

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  Deluxe Corporation

  Jun 2014 - May 2015

  SEM Campaign Manager

  - Created, implemented, tracked, analyzed and optimized Paid Search campaigns in Google AdWords, Yahoo! Search Marketing, Bing, and other search engines.- Managed hundreds of accounts for the different line of businesses with budget sizes ranging from thousand dollars to million dollars.- Experienced in working and managing bid optimization platform Kenshoo.- Utilized successful bidding strategies and effective keyword management on pay-per-click search engines to hit target acquisitions volume goals and efficiency metrics [CPA, CPL]- Set and managed expectation of client and internal teams Show less

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  YP

  May 2015 - Mar 2017

  - Analyzed billions of rows of account & search data to generate reports and advanced SQL/Oracle SQL queries satisfying ad hoc requests for operations and business teams.- Worked with cross departments within YP's Technology and Consumer platforms to support and refine YP's SEM ad delivery products by providing data and feedback.- Wrote different requirements for YP's internal SEM platform that integrates account and automated bid management system, custom landing pages, call tracking system, advertiser dashboards, and other features.- Particularly wrote requirements for implementing analytics to YP's internal SEM platform to track campaign manager usage and other trends.- Built several internal web applications and dashboards that had significantly increased team productivity, eliminated guesswork and improved workflow efficiency. Show less

  • Data Analyst / SEM Taxonomist / Product Management

    Jun 2016 - Mar 2017

  • SEM Analyst

    May 2015 - Jun 2016
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  Self-employed

  Oct 2017 - now

  IT Consultant & Software Developer
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  ZekiOne Software Development & Consultancy

  Jan 2023 - now

  Founder