Jorge Pais

Experience

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  Electronic Arts

  Jun 2003 - May 2004

  Jr Product Manager

  Sports product management (EA Sport Fifa Franchise) and communication▪ Communication material adaptation for the Portuguese market▪ Development of business units (sports franchise) ▪ Relationships Coordination with Sports Entities and Media

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  Public Art

  Jun 2004 - Jun 2005

  Project Manager

  Strategic and operational management of communication projects.▪ Development of strategic insights ▪ Clients negotiation and management▪ New business development and commercial proposals▪ Content creation for communication materials

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  Electronic Arts

  Jul 2005 - Mar 2007

  Product Manager

  Responsible for product management for 3 segments (EA Sports, EA Sports Big and EA Partners) and for all digital communication with 1 person supervision.▪ Development and implementation of Marketing & Communication Plans▪ Definition of Trade and POS activities▪ Relationships coordination with sports entities and media

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  Robert Bosch Tool Corporation

  Apr 2007 - May 2008

  Brand Manager

  Responsible for brand management for the Electric Tools category (DIY)▪ Definition of the marketing strategy and implementation of communication campaigns (Portugal and Spain)▪ Support the sales team▪ Marketing budget management ▪ Coordination of relations with media agency and media

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  Goody

  Jun 2008 - Jul 2009

  Product Manager

  Responsible for strategic management for the 7 publications (video games, technology and children's sectors)▪ Definition of marketing activities▪ Partnerships coordination▪ Implementation of integrated communication campaigns▪ Planning events

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  Leo Burnett

  Aug 2009 - Mar 2010

  Senior Account

  Responsible for offline, digital communication and brand activation for several clients▪ Planning and implementing communication campaigns▪ Development of communication strategies▪ Coordination with media agency and other partners in projects implementationMain Clients: Fiat, Lancia, Abarth, Fiat Services, Samsung, Indie Lisboa, Staples, Diageo, MTV, Roche

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  Sotecnisol

  Apr 2010 - Mar 2011

  Marketing Manager

  Responsible for all the group's marketing activities (online, offline, PR, events) with team supervision made up of 3 people.▪ Definition and implementation of Marketing & Communication Plans ▪ Market analysis and evaluation of new business▪ Coordination of relations with media, creative and communication agency▪ Content Marketing

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  Publicis Groupe

  Apr 2011 - Apr 2019

  Responsible for coordinating all communication (offline, digital, brand activation) for several brands and supervising a team composed of 2 accounts and multidisciplinary teams management. ▪ Coordination of all interactions between clients and agency▪ Planning and implementing integrated communication campaigns▪ Scope of Work definition and negotiation▪ Development of communication strategies and new business▪ Definition and management of various KPIsMain clients: Nestlé (Nescafé Dolce Gusto, Nescafé, Purina, Sical, Cafés Christina, Buondi, Cafés Tofa), L’Oréal Professionnel Show less Responsible for coordinating all communication (offline, digital, brand activation) for several clients and supervising 1 account and multidisciplinary teams.▪ Planning and implementing integrated communication campaigns▪ Coordination with media agency and other partners in projects implementation▪ Development of communication and new business strategies▪ Scope of Work definition and negotiationMain clients: Nescafé Dolce Gusto, Renault, Dacia, L’Oréal Professionnel, Mylan Show less

  • Brand Supervisor & Client Leader

    May 2018 - Apr 2019

  • Brand Supervisor

    Jun 2015 - Apr 2018

  • Senior Account (Leo Burnett)

    Apr 2011 - May 2015
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  Loop New Business Models

  May 2019 - Nov 2019

  Marketing Manager

  Responsible for all marketing and communication initiatives in Portugal (online, offline, PR, Events).▪ Analysis & development for the Portuguese market on the FMCG, Retail, Services and Industry sectors▪ Elaboration of the marketing plan and implementation of integrated campaigns▪ Coordination of relationship with communication agency and other partners▪ Content marketing▪ Definition of commercial approach for new business opportunities Main clients: Delta Cafés, Grupo Sonae, Sogrape Vinhos, The Navigator Company Show less

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  Freelance

  Jan 2020 - Sept 2020

  Marketing Consultant

  Responsible for marketing and communication initiatives as a freelancer.▪ Brand communication ▪ Training in the digital area▪ Project Management ▪ Content marketing

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  Float Group

  Oct 2020 - May 2021

  Client Services Director & Business Development

  Responsible for managing clients and business development for Float Play agency (FMCG).▪ Strategic client management▪ Team coordination▪ Integration of all internal services and teams respectively creativity, public relations, performance marketing, influencer marketing, social media, production & events and content marketing in the agency global offer▪ Structure and team creation for agency repositioning▪ Development and optimization of business opportunities and partnershipsMain clients: B.U, Bioten, Deco, Gold Nutrition, Dreamia Show less

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  Freelance

  May 2021 - now

  Marketing Consultant | Copy & Content Writer

  Brand consultancyDigital marketing CopywritingContent creationStorytelling SEO

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  Innovagency

  Jun 2022 - now

  Senior Strategy Consultant

  Responsible for strategy in digital projects, communication & marketing initiatives and digital brand transformation. ▪ Digital strategy consulting projects ▪ Strategy definition for brands value creation (Comms Planning, Branding)▪ Strategic clients management ▪ Business development and agency growth plan definition ▪ Brand Keeper ▪ Internal & External Communication Responsible▪ Copywriter for an international brand Main Clients: moey!, PrimeDrinks, Vizta, Escola Nacional de Saúde Pública, ALDI, IAPMEI, Surf Abu Dhabi Show less