
Bogomila G.
Data Officer

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About me
Client Manager at dentsu international
Education

'Romain Rolland' Foreign Language High School, Stara Zagora, Bulgaria
2006 - 2011A Levels English as a Foreign LanguageMy studies involved intensive learning of English, French, Literature and Maths.I was part of a leadership program which aim was working with younger students in order to help them socialise and meet every-day life situations with confidence.I also participated in the annual school Music and Dance concerts.

The University of Wolverhampton
2011 - 2014Bachelor of Arts with Honours Tourism Management First Class DegreeMy dissertation topic was 'The Competitiveness of Cultural Tourism Destinations: Case of Stara Zagora in Bulgaria'. The document was then published in the 'Journal of Hospitality and Tourism'.Also, I was a part of team who completed a consultancy project for the Village of Kinver, located in the South Staffordshire Council. We had to produce a promotional strategy for the village which aim was to increase the footfall through the destination and its popularity among tourists.

Aston Business School
2016 - 2017Master's degree Strategic Marketing Management DistinctionModules studied:Dissertation project on brand communities, Marketing Management, Consumer Behaviour, Accounting for Non-financial students, Digital Marketing, Marketing Research, Marketing Strategy.Acquired skills:Research and strategy skills, teamwork, communication skills, understanding of consumer behaviour, working under pressure, and meeting deadlines, multitasking, understanding of real-life situations that companies face due to the completion of several business… Show more Modules studied:Dissertation project on brand communities, Marketing Management, Consumer Behaviour, Accounting for Non-financial students, Digital Marketing, Marketing Research, Marketing Strategy.Acquired skills:Research and strategy skills, teamwork, communication skills, understanding of consumer behaviour, working under pressure, and meeting deadlines, multitasking, understanding of real-life situations that companies face due to the completion of several business simulations. Show less
Experience
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Inspired Thinking Group (ITG)
Dec 2014 - Jun 2016Data Officer- My main responsibilities included liaising with Spark44, a JLR-owned marketing agency, to clarify the account’s specifications and delegation of the daily tasks to the team.- Training team members and ensuring all team members were comfortable with their daily responsibilities.- Other responsibilities included data modelling and rolling live the JLR car configurators.- High degree of attention to detail, ability to deal with vast amount of textual and visual data.- Ensuring that the specified functions on the websites worked correctly and fixing the functionality when needed.- Developed awareness of the technical side of digital marketing as the role was essentially about supporting the front-end developers, making sure all the textual and visual data was displaying correctly. Show less

Brownsover Green Management Consultancy
Apr 2017 - May 2017InternI completed an internship at Brownsover Green Management Consultancy during which I had to follow clients briefs and develop marketing plans, conduct competitors analysis and online surveys in order to understand the target market better. Being an intern at Brownsover Green enabled me to practice my communication and report writing skills, and gave me an insight of what it is like to work for a consultancy agency.

Aston University
Nov 2017 - Jul 2018Research Assistant- Assisting my line manager with the input of qualitative data collected from interviews with owners of innovative SMEs in the UK for the purpose of understanding how the SMESs exploit their innovation and their understanding of intellectual property. The research has been funded by the British Academy.- Data analysis – performing content analysis to gain more detailed knowledge on the reasons behind the under-use of trademarks in the exploitation of innovation in SMEs. The audience of the report produced after the data has been analysed will be policymakers at national level, policymakers at local and institutional level, and business partners.- Collecting and organising academic articles which will be used in the building the literature review presented in the research project. Show less
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Inspired Thinking Group (ITG)
Aug 2018 - Mar 2021Account Executive- Liaising with EMEA clients over email, phone and face-to-face, providing accurate time and cost estimates, and up-to-date project statuses.- Supporting account teams by assisting with and taking responsibility for the development, co-ordination and administration of incoming projects as assigned. Working on multi-discipline advertising campaigns, across digital as well as traditional press and brochure production, and also website design and build projects.- Liaising with all agency departments and third-party suppliers, ensuring the smooth running of projects and their completion to the set deadline and budget. Show less

Dentsu Southeast Europe
Apr 2021 - nowClient Manager
Licenses & Certifications
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Foundation Certificate
IPA (Institute of Practitioners in Advertising)Jan 2019
Volunteer Experience
Steward
Issued by Walsall Arboretum Parkrun on Feb 2012
Associated with Bogomila G.
Languages
- buBulgarian
- enEnglish
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