
Kelly Kross

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About me
Senior Account Director
Education

City University of Hong Kong
-Spent final semester of undergraduate degree studying abroad in Hong Kong

Western University
2007 - 2012Bachelor of Management and Organizational Studies Finance and AdministrationActivities and Societies: Chairman of Food and Fundraising - Habitat for Humanity UWO, Tutor and Friend - Learning it Together UWO Graduated with Academic Distinction

George Brown College
2014 - 2014Excel Macros and VBA - Certificate of Completion
Experience

BlackBerry
May 2010 - Sept 2011• Part of a four person team responsible for supporting 55 senior executives in creating a $250M budget with a headcount of 3500 employees• Analyzed budgetary costs and provided variance analysis of actual spending to planned spending for seven Senior Vice Presidents • Modified and reduced the Senior Vice President reports by 50% in length by summarizing critical information; allowed upper management to make more efficient decisions in time sensitive matters • Collaborated with a team to develop training seminars to teach executives how to use the budget template; also provided one-on-one guidance via telecommunications• Effectively supported both the ICM and Outsourcing teams simultaneously during a four month period while completing all tasks and projects on time Show less • Responsible for overseeing automated payments to 12 outsourcing partners totaling billions of dollars annually; directed Accounts Payable on required adjusting payments for any discrepancies between price paid and correct price• Analyzed and maintained two general ledger Cost of Goods Sold accounts and prepared monthly adjusting journal entries to ensure accurate financial reporting• Performed financial analysis on Electronic Receipt System (ERS) Product Masterfile to identify pricing discrepancies to minimize future purchase price variance (PPV) impacts • Independently trained the new intern on all duties and responsibilities; created a 15 page training manual as a reference guide resulting in a decrease in allotted training time• Consistently contributed to team culture by remaining aware of all team member needs and providing assistance whenever possible; established strong personal and working relationships with both internal and external stakeholders Show less
Jr. Financial Analyst Intern, Indirect Cost Mgmt Team
May 2011 - Sept 2011Jr. Financial Analyst Intern, Outsourcing Finance Team
May 2010 - Aug 2011

GE Appliances, a Haier company
Jan 2013 - Jan 2015Home Delivery Analyst• Worked closely with the accounting team to audit incoming delivery invoices, create weekly freight recovery invoices, and rectify and approve disputed invoices• Identified and reconciled data transfer errors along a five-point data channel in a time sensitive environment, ensuring the delivery management system is populated with all customer orders• Created and maintained relevant and accurate reports on Microsoft Excel focusing on delivery capacity, Key Performance Indicators, and variance analysis• Trained new agents on Clear Destination delivery system and provided support for existing agents on the delivery system in daily operations • Planned and executed weekly meetings with 11 delivery agents and supervised the completion of customer service training programs with 25 delivery agents• Assisted in creating and implementing new programs focusing on improving delivery service on a national level Show less

Mosaic North America
Jan 2015 - Jul 2018Marketing Account/Program Manager able to manage marketing programs from creation to completion in retail and experiential environments in order to satisfy client needs and deliver a competitive ROI. Ability to multi-task and liaise with multiple departments, vendors, and staff to ensure timelines are met and results are delivered with accuracy and attention to detail. Multifaceted background with experience in marketing, operations, analysis, and finance, allowing for a well-rounded approach to problem solving and the ability to wear multiple hats.Mosaic is among the fastest growing agencies in North America. By utilizing its People as Media™ approach to connecting brands with consumers, it conducts thousands of consumer events and retail visits across North America every year. Mosaic has established itself as a clear leader in helping brands connect with consumers in non-traditional ways, including retail events, community experiences, assisted selling, and online social media extensions. Show less
Account Manager
Jul 2017 - Jul 2018Project Manager
Oct 2015 - Jul 2017Purchasing Coordinator
Jan 2015 - Sept 2015

PATTISON Outdoor
Sept 2018 - Jul 2022Account Lead, Digital Office NetworkWith Canada’s largest portfolio of Digital Out-of-Home (DOOH) advertising properties, through PATTISON Onestop, we are a world-leader in the design, operation, and advancement of digital advertising networks for the office, transportation, and residential environments. Our experiential and interactive development studio, Fourth Wall, enables us to broaden our creative approach to OOH.

Neptune Retail Solutions
Aug 2022 - nowSenior Account DirectorNeptune Retail Solutions provides proven and innovative data led omni-channel solutions for brands and retailers to guide consumers from shopping to buying. We are the share leader in North America in selling, producing and executing end to end in-store advertising, found in retailers like Loblaws, Metro, SDM, Save On Foods, CVS and Walgreens. Checkout 51, our owned & operated cash back shopping app, along with the deterministic first party data it generates, compliments and powers our programmatic digital media offering and, along with our Sampling arm, we completely surround and guide shoppers towards purchase in-store or online. Show less
Licenses & Certifications

Digital Signage Expert
The Digital Signage Experts GroupAug 2021
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