
Matheus Muniz Trigo Rocha
Market Intelligence

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About me
Marketing | Planning | Product | Digital Marketing | Branding
Education

Tri County Senior High School
2006 - 2007High School Diploma
Faculdade Cásper Líbero
2010 - 2013Bacharelado Publicidade e Propaganda
Experience

Lens & Minarelli
Jul 2011 - Jan 2012Market IntelligenceAs a Market Intelligence intern, I had to develop functions such as: market viability analysis, reports, clients follow-up and monitoring and strategic development.

JWT
Jan 2012 - Mar 2013Client Services InternI started as a Intern at JWT Brazil, where I was in the team responsible for the client services of Ford (brand), Ford (retail), Ford Trucks and Ford After-sales, where I develop both off-line and on-line (digital) communication for Ford Brazil.

AlmapBBDO
Mar 2013 - Oct 2014At AlmapBBDO, I started as a account assistant for Volkswagen with focus on retail communication from March 2013 to November 2013, when I was designate to work for Volkswagen (Cars, Products, Trucks institutional and brand), MAN Latin America and Editora Todas as Culturas, a publishing company in charge of three lifestyle magazines: TOP Magazine, TOP Destinos and TOP Cars, where I stayed from November 2013 to August 2014, when I was promoted to the Account Executive position, taking care of VW's retail communication one more time, until October 2014. Show less
Executivo de contas
Aug 2014 - Oct 2014Account Executive
Mar 2013 - Aug 2014

GTB
Oct 2014 - Mar 2019Account supervisor responsible for digital and offline advertising for Ford Motors Brazil Account executive working for Ford Trucks at Blue Hive Brazil. Digital and off-line.
Account Supervisor
May 2017 - Mar 2019Account Executive
Oct 2014 - May 2017

Renault Group
Mar 2019 - Jul 2023Responsável pela área de digital, cuidando de todos os ambientes digitais da Renault, como sites, e-commerce, BOT e plataformas. Responsible for products launch, sustain and strategically developing Renault products in Brazil.
Coordenador de marketing
Apr 2022 - Jul 2023Senior Marketing Analyst
Mar 2019 - Apr 2022

Grupo Yamaha Brasil
Jul 2023 - Dec 2023Supervisor de marketingNa Yamaha, atuei como supervisor de Marketing nas áreas de lançamento de novos produtos, campanhas de sustentação, institucionais e de posicionamento de marca, mídia, eventos e social media.Gestão e liderança de parceiros como agências e fornecedores.
Licenses & Certifications

Primeiros Passos na Liderança - Gestão de Pessoas com Ênfase em Liderança Organizacional
InsperNov 2020
Languages
- poPortuguês
- inInglês
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