Vaibhav Ghatak

Experience

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  Lufthansa Cargo

  Jun 2018 - Jul 2018

  Intern
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  Freelance

  Jan 2021 - Dec 2021

  Content Writer
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  Self-employed

  Dec 2021 - May 2022

  Social Media Executive

  • Strategized, developed and managed paid promotional campaigns for a musician across social media platforms (Instagram and Facebook) [SMM].• Creating Cover Artwork for the tracks and promotional campaigns.• Playlist & Blog Submissions.• Analyzing Ad Campaigns by Big Record Labels via Facebook Ads Library.• Executing Community Building and Engagement related Activities.

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  HOH

  Sept 2022 - Dec 2022

  Digital Marketing Intern

  • Developing & Executing Community Building/Engagement Strategies.• Overseeing the execution of Social Media Optimization[SMO] Activities.• Competition Analysis for Social Media Optimization[SMO].• Planning Content Pillars to be followed by HOH Kart and Narattivo (Digital Marketing Agency).• Hashtag Research for SMO.• Keyword Research for SEO.• Image Optimization for Increasing Page Load Speed [SEO].• Overlooking Product Listing activities on the website and helping the team with troubleshooting issues.• Image Submissions [SEO]• Creating Website Icons and Optimizing them.• Creating Posts for SMO.• Scheduling Posts via Meta Business Suite or other third party websites.• Conducting Interviews for hiring Interns. Show less

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  Raisingwebsolutions

  Jan 2023 - now

  Digital Marketing Executive

  • Managing Social Media Analytics for the Chief Minister of Madhya Pradesh [Shivraj Singh Chouhan]. • Trained 3 SEO executives during a period of company expansion to ensure attention to detail and adherence to company policy. • Overlooked SEO and SMO content creation, ensuring strategic alignment for improved search rankings and heightened social media visibility. • Managing and crafting visually appealing graphics for SMO. • Creating personalized Sales Presentations for Clients that showcased the company's unique value propositions. • Writing compelling meta tags and executing meticulous URL keyword mapping, resulting in heightened website visibility. [On-Page SEO] • Extensive experience working on various SEO projects across industries such as education, cyber security, jewellery, food, clothing, and more. • Proposed on-page optimization to elevate SEO rankings for targeted keywords Show less