Ploi Phayakvichien

Ploi Phayakvichien

Simultaneous Interpreter

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location of Ploi PhayakvichienBangkok, Bangkok City, Thailand

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  • Timeline

  • About me

    Advisory Associate Director at KPMG Thailand

  • Education

    • Triamudomsuksa School

      -
    • National Institute of Development Administration

      2011 - 2013
      Master of Arts (M.A.) Tourism Managment 3.73

      The Graduate School of Tourism Management focuses on the Policy, Planning and Management process of integrated tourism. It is the center of the cooperation network linking governmental agencies, private sectors and educational institutes with expertise in the field of tourism both on a national or international level.

    • Chulalongkorn University

      2008 - 2011
      Master of Arts (M.A.) English Literature (British and Commonwealth) 3.97

      The program’s goal is to develop graduates in English with in-depth knowledge in English language studies and/or English literature, who will be able to pursue academic careers either in teaching or research.

    • Chulalongkorn University

      2004 - 2008
      Bachelor of Arts (B.A.) English Language and Literature/Letters
  • Experience

    • S3 Services

      Jan 2008 - Jan 2011
      Simultaneous Interpreter

      Employee of S-3 Services, participating in high-level governmentproceedings such as:• Border Interdiction Workshop at McAllen, Texas, USA• Defense Resource Management Planning Principles and Methods Study Seminar hosted by The Institute for Defense Analyses (IDA)• Challenges and National Counter Terrorism Plan co-hosted by Special Operations Command, Australia and Counter Terrorist Operations Center, Thailand

    • Tropical Magazine

      Jan 2011 - Jan 2012
      Columnist

      Write articles on culinary experience, interviews and features forTropical tourism magazine

    • QNET Ltd

      Jan 2011 - Jan 2015

      • Spearhead a team of marketing communications specialists, copywriters and localisation specialists to provide relevant and emotive content through the company's online and offline communication channels.• Plan quarterly and yearly communications plan that covers all channels of communications - online website, business tools, digital platforms, company's quarterly magazine, etc. to be inline with the company's goal and business direction.• Support and implement, from start to end, the introduction of new products and services (brand building, product positioning, identifying key communication channels, content and visual) as well as maintain integrated and complete communications campaign.• Support localisation projects, including delivering truly localised materials and websites.• Maintain content and deliverables for 7 product lines and over 40 product brands. แสดงน้อยลง • Develop tailored, short- and long-term marketing communication campaigns;• Oversee the execution and dissemination of communications to customers via various media channels;• Coordinate within the communication and marketing function(s) to ensure effective communication tools to promote company products, services and corporate branding, using digital as well as traditional print media;• Oversee the utilisation of communication tools (Websites, CMS, SMS, CRF, eMagazine, etc.);• Integrate various assignments with other teams, including IT, Design, and Customer Service teams;• Work with in-house product teams to develop marketing communication opportunities, tools and promotion of various product brands;• Coordinate & communicate project(s) interdepartmentally to ensure timely delivery; • Develop, manage and motivate a team of marketing communications specialists;• Support consistent branding and message across all lines of communications; and• Handle ad hoc projects. แสดงน้อยลง • Editor of “aspIRe” magazines• In charge of editorial and publication process (concept planning, content selection, edit, artwork)• In charge of aspIRe eBook (www.qnet.net/aspIRe)• Head of Copywriting team for QNET Tools application on AppStore• Oversee the total production process from conceptualization to design process, visual selection, and content coordination• Concept planning and product write-up for Marketing Department• Luxury products (watch, jewelry)• eLearning products• Lifestyle products• Write and edit Marketing Communications materials แสดงน้อยลง

      • Assistant Marketing Communications Manager

        Jan 2013 - Jan 2015
      • Senior Marketing Communications Executive

        Jan 2013 - Jan 2013
      • Copywriter

        Jan 2011 - Jan 2012
    • Siemens

      Jan 2015 - Jan 2017
      Media Relations and Communications Manager

      • Responsible for Internal Communications to more than 1,100 Siemens Thailand Staff• Plan and execute External Communications and Media Relations Strategy• Implement Siemens' Thailand CSR campaigns

    • KPMG Thailand

      Jan 2017 - now

      • Oversee a team of communications and content specialists, and event coordinators• Plan and execute External Communications and Media Relations strategy such as the launch of KPMG Law in Thailand • Drafted and responsible for the firm’s Crisis Communication plan• In charge of Strategic Business Pursuits team, handling big-scale proposals and bidding of key strategic clients• In charge of Client Satisfaction program – streamlining the process as well as using the program as a platform to reach out to clients for strategic pursuits and strengthen KPMG’s CRM database• One of industry’s first movers from offline events to online events during the outbreak of COVID-19, including implementing online webinar platform (CISCO WebEx) and introducing online events protocol and procedures• Client events and big-scale internal events, such as KPMG Leadership Conference, KPMG staff party, as well as using technological tools for better client experience including mobile application, online survey, real-time online Q&A platform• Project lead for the runner-up winner of KPMG Story of the Year Award with the ‘KPMG Charity Market’ project, a free space provider for charitable foundations in Thailand to showcase their cause and products. • 3-months secondment to KPMG Asia Pacific, being responsible for regional communication plan and strategy แสดงน้อยลง

      • Advisory Associate Director, Alliances

        Jan 2023 - now
      • Advisory Manager

        Jan 2023 - Jan 2023
      • Markets Manager

        Jan 2017 - Jan 2023
    • Irish Thai Chamber of Commerce

      Jan 2024 - now
      Member Board of Directors
  • Licenses & Certifications