Bret Louderback

Bret Louderback

Brand Manager

Followers of Bret Louderback249 followers
location of Bret LouderbackCincinnati Metropolitan Area

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  • Timeline

  • About me

    Senior Territory Sales Manager at SBD Outdoor

  • Education

    • Cincinnati State

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    • Mercantile Stores University

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    • UC Clermont College

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    • Northern Kentucky University

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  • Experience

    • MERCANTILESTORES INC

      Oct 1993 - Aug 1998
      Brand Manager

      Responsible for development of quarterly merchandisepresentation direction for 8 business categories* Responsible for quarterly product knowledge trainingand merchandise presentation seminars for entirecorporation* Designed and developed new fixturing and lifestylemerchandising presentation for comprehensive soft lineshome categories* Oversaw rollout and installation of new shop conceptfixture package to top tier market doors* Developed and updated new comprehensive Brand logosignage and product packaging for all brand categories* Created in store and online inventory for all PrivateLabel Brand signage needs and requests* Promoted to Corporate Brand Manager 1993 Show less

    • GIBSONGREETINGS

      Aug 1998 - Sept 1999
      Director Seasonal Promotional Merchandising

      * Responsible for design overview of all seasonal andpromotional product categories* Developed seasonal and in line merchandise presentationdirection for all product categories* Developed new candle product category through newMerchandise presentation, marketing and product design* Collaborated on new plush categories that were distributedto national retail chains (Macys, Target, WalMart)* Responsible for all new national retail installs of seasonaland promotional categories* Developed cost effective ways to utilize multiple formats toimplement seasonal product merchandising* Developed new in line fixture solutions to update in storedisplays and utilize additional inventory* Directed production of all Corporate Sales and Marketingbrochures and materials for national sales teams Show less

    • Nautica JeansCompany

      Oct 1999 - May 2006
      Brand Manager

      Assisted in nationwide launch of new product category inseven retail chains across five state territory.* Corporate Coordinator responsible for quarterly marketappointments, assortment selection, merchandisepresentation and weekly sales and stock reporting to NewYork office.* Initiated marketing events and fashion shows to helppromote brand awareness in stores* Partnered with Nautica Shop Development to initiate andrefine NJC fixture design and point of sale signage package.* Awarded “2006 Best In Store Visual MerchandisePresentation” in national competition* Promoted to Nautica Sportswear Regional Brand Manager Show less

    • Nautica Enterprises

      May 2006 - Jan 2015
      Regional BrandManager

      *Managed a four state regional territory responsible for four families of retail business totaling $8.5 million dollars in annual sales.*Coordinated merchandise selection and deliveries to retail accounts. Attended quarterly market appointments to affect merchandise assortments, presentation strategies and drive sales.*Provide product training and merchandising consultation to key accounts to enable retail partners associates to achieve sales plans.*Develop quarterly strategies based on business analysis aimed at enhancing retail performance and company profitability*Managed in store retail shop locations maintaining and updating image picturing, point of sale signing, seasonal point of sale materials, and visual merchandise presentation standards. Show less

    • SBD Outdoor

      Jun 2016 - now
      Senior Territory Sales Manager
    • MTD Products

      Jun 2016 - Dec 2021
      • Territory Sales Manager

        Sept 2020 - Dec 2021
      • Territory Manager

        Jun 2016 - Sept 2020
  • Licenses & Certifications