Thomas Carlhed

Experience

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  Swedish Institute

  Jan 1998 - Jan 2006

  I focused as a brand manager, to create a strategy and brand platform for a powerful, coordinated image of Sweden within the framework for collaboration in the NSU and for its practical execution. In addition to implementing this new venture within the Institute’s operations, I have also contributed to launch Nation branding and Public diplomacy as key concepts in Sweden, not least by producing conferences, featuring foreign experts such as Simon Anholt, Mark Leonard and Richard Florida. I have also as an expert assisted other countries in preparing for their own nation branding work. Show less While I in the beginning was concentrating on the Swedish Institute’s core work and cooperation with Swedish diplomatic missions, my primary task has also been to create an overall strategy and practical tools for casting the spotlight on Sweden internationally. From the beginning, I were the innovator and project manager for the Sweden.se project (www.sweden.se), a full-scale strategic endeavor that represented an important step in the establishment of both a web-centered national communication strategy and a platform for cooperation among organizations engaged in the promotion of Sweden. Not only is the project an important tool in creating a new, modern image of Sweden; it is also the hub of a digital identity program that now embraces more than 120 websites, publications in a variety of languages, CD-ROMs, exhibitions, an official digital image bank (Image Bank Sweden), an extranet (Sweden Promorion Forum) for internal coordination/communication and more. In short, its aim has been to give Sweden a shared and attractive public face abroad. Show less

  • Brand Manager Sweden

    Jan 2003 - Jan 2006

  • Communications Officer / Project Manager Sweden.se

    Jan 1998 - Jan 2003
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  Swedish Institute's trade union club / Swedish Confederation of Professional Associations

  Mar 2001 - Mar 2002

  Chairman

  And in the board 1999-2003

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  Council for the Promotion of Sweden abroad

  Sept 2006 - Sept 2011

  Board member - Communications Directors level

  Nämnden för Sverigefrämjande i utlandet (NSU)Formed in 1995, the Council serves as a forum for dialogue, consultation, and collaboration on the effective, long-term promotion of Sweden abroad. The NSU is charged with advising the government on the direction and extent of efforts to promote Sweden and is responsible for the coordinated work on Sweden’s official image abroad.(During the time as acting Director-General for the Swedish Institute I participated as member of the Director-General / CEO level) Show less

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  Association for Place Branding and Public Diplomacy

  Jan 2007 - Sept 2011

  Advisory board member
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  Swedish Institute

  Apr 2010 - Sept 2011

  The Department for Analysis and Coordination is responsible for the internal support and coordination in strategy, analysis, evaluation, coordination with the Government Offices, Ministry for Foreign Affairs, Swedish diplomatic missions and other central organizations, as well as for the agency’s internal and external communication.To participate in international conferences about Public diplomacy and Nation branding as a speaker is part of the job, and I have experience in representing the Swedish Institute and Sweden in internal and external meetings with foreign leaders and politicians, as well as in domestic and international media. Show less

  • Deputy Director-General

    Jan 2010 - Sept 2011

  • Director, Departement for Analysis and Coordination

    Sept 2006 - Sept 2011

  • Acting Director-General

    Apr 2010 - Nov 2010
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  Council for the Promotion of Sweden abroad

  May 2010 - Dec 2010

  Board member - Director-General / CEO level

  Nämnden för Sverigefrämjande i utlandet (NSU)Formed in 1995, the Council serves as a forum for dialogue, consultation, and collaboration on the effective, long-term promotion of Sweden abroad. The NSU is charged with advising the government on the direction and extent of efforts to promote Sweden and is responsible for the coordinated work on Sweden’s official image abroad.

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  Civil Rights Defenders

  May 2010 - Mar 2012

  Board member
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  Social Democratic Party, Secretariat of the National Party Board

  Sept 2011 - Oct 2014

  Political Adviser for Policy Development and Strategic Communications
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  Prime Minister's Office / Statsrådsberedningen

  Oct 2014 - Jul 2015

  Political Adviser for Strategic Development and Nordic Cooperation

  For the Minister for Strategic Development and Nordic Cooperation.

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  Social Democratic Party, Secretariat of the National Party Board

  Jun 2015 - May 2019

  Coordinator and Team Leader for Organizational Development
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  Social Democratic Party, Secretariat for the National Party Board

  Nov 2016 - Jan 2017

  Acting Director, Department for Party Organisation

  Tf avdelningschef för organisationsavdelningen (tid. avdelningen för Folkrörelse och kampanj).

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  Olof Palme International Center

  May 2019 - now

  • Head of Policy and Advocacy

    May 2023 - now

  • Programme Manager Party/Political organisation in the Middle East/North Africa

    May 2019 - Apr 2023
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  SOLIDAR & SOLIDAR Foundation

  Jun 2024 - now

  Board Member

  SOLIDAR is a European network of Civil Society Organisations (CSOs) with a global reach working to advance social justice through a just transition in Europe and worldwide.