Howard Graham

Experience

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  United Companies

  Jan 1990 - Jan 1998

  SVP Marketing

  As senior marketing officer for the publicly traded United Companies (NYSE: UC) led marketing for all business units developing the direct to consumer strategy that helped fuel the growth of the company.

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  Vention

  Jan 1999 - Jan 2001

  President, Chief Marketing Officer
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  Thompson and Co.

  Jan 2001 - Jan 2003

  CEO, Conversant Marketing,
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  First Horizon Bank

  Jan 2003 - Jan 2009

  EVP Digital Strategy / President Consumer Direct

  • Led fastest growing, most profitable lending division, leading over 300 sales, marketing, and operations professionals.- Created vision and strategic plan as the catalyst and roadmap for direct channel growth.• Designed a new telesales business model that eliminated channel conflict problems with retail branches, positioning division growth as a compliment to the core strategy. • Increased sales conversions by 20%, achieving $5 million more in annual profit.• Increased leads from current customers and reduced the cost of leads by 10%, saving over $1 million annually.• Reduced the sales, marketing and operational acquisition and retention costs by more than 35% over three years.- Introduced winning digital marketing strategies that helped grow the business more profitably.• After 2008 global financial crisis - built ground-breaking strategic plan, and industry prototype, for offering all consumer banking products and services through digital and call center channels. Show less

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  Wunderman

  Nov 2009 - Aug 2018

  President, Performance Media

  Lead all aspects of the digital media optimization business including leadership development, business development, and product and service development.

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  Presbyterian Day School

  Aug 2018 - Jun 2020

  Chaplain and Executive Director of Building Boys Making Men
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  The Center - Memphis

  Jun 2020 - now

  Executive Director

  Helping people find more purpose, meaning, and impact in their work. Mission — We equip leaders to apply the truth of God’s Word to everyday life and work — with the goal of helping them transform their lives as they lead their families, organizations, and our great city.