Kolette Dunlap

Experience

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  Western Illinois University

  Jan 2013 - May 2013

  Communication Coordinator Intern for Alumni Programs

  Developed a weekly blog about different events, organizations, and departments on campus for WIU Alumni to access.Promoted the WIU social network, RockeNetwork, with various presentations and interactions with WIU officials.Constructed interviews with organization chairs, department directors, event coordinators, and WIU officials to develop information to share with Alumni.

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  Western Illinois University

  Aug 2013 - Dec 2014

  University Relations Writer

  Develop press releases for every department, organization, and event for Western Illinois University to be released amongst the WIU website and other various social medias. Contact and conduct interviews with various WIU representatives and officials.Compose feature stories for the WIU alumni newsletter, Western News.Learn to utilize InDesign and Adobe Photoshop.Publish to a monthly blog called, "Beyond the Bell Tower."Caption videos produced by the university.Edit articles and press releases before they are published to the WIU News website and archive. Show less

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  Country Music Hall Of Fame and Museum

  May 2014 - Aug 2014

  Public Relations and Marketing Intern

  Planned, developed, and presented a promotional summary and marketing plan to the Education Programs Department.Planned and participated in various promotional events and gatherings during Country Music Association Music Festival and various events taking place in the Country Music Hall of Fame and Museum throughout the summer term.Wrote and published radio promotional ads for local radio stations in Nashville, TN.Tracked and fulfilled sale leads via website publications of the Country Music Hall of Fame and Museum. Scripted, formatted, and published approved copy for programs that took place at Country Music Hall of Fame and Museum. Show less

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  State Farm

  Feb 2015 - now

  I lead a team responsible for the strategy, design and execution of modernized insurance products and technology to over 19,000 State Farm agents and their staff. We use human-centered design, end-user testing & feedback, and change adoption methodology to produce optimal experiences for agents and customers. I led a cross-functional team of individuals in technology and business focused on organizational change readiness as State Farm continues to modernize technology and digitally transform. We identified change adoption risks and worked with multiple teams to identify solutions for the organization that best support the customer experience. As a change manager, I led a team of 7 analysts responsible for a strategy to increase adoption of new technology and capabilities across 19,000+ State Farm agents. The research, data and strategy developed by our team was applied across many internal change plans, leading to increased engagement and adoption of new technology. I provided day-to-day direction and guidance to the social media team, enabled a cross-departmental social media strategy and team, and consulted with leaders on social media efforts. In this role, I developed enterprise communication strategies and tactics for large transformational initiatives. I served as a strategic consultant to business partners and provided communication support to senior level executives.

  • Go to Market Director

    Feb 2024 - now

  • Channel Experience Manager

    Jun 2021 - Mar 2024

  • Digital Transformation Manager

    Mar 2020 - Jun 2021

  • Organizational Change Manager

    Apr 2019 - Mar 2020

  • Social Media Strategist

    Feb 2018 - Apr 2019

  • Communications Strategist

    Feb 2015 - Feb 2018
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  SocialMedia.org

  Mar 2018 - Mar 2019

  Board Member

  SocialMedia.org is the community for social media leaders at the world's greatest brands. As a Board Member, I represent our company in high-level, confidential discussions with other senior leaders at major organizations.