
Liz Van Pay

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About me
Social Media Manager | Digital Marketer | Events Coordinator
Education

Green Bay West High School
2000 - 2004High School DiplomaActivities and Societies: Vice President: Computer Club, 2003, Editor-in-Chief: "Purple Parrot" Student Newspaper, 2003

Northeast Wisconsin Technical College
2020 - 2021Associate's degree Marketing 3.82Activities and Societies: American Marketing Association Phi Theta Kappa

Northeast Wisconsin Technical College
2019 - 2020Technical Diploma Digital Marketing 3.57
Northeast Wisconsin Technical College
-Certificate Customer Service
Milwaukee Area Technical College
2005 - 2007Activities and Societies: "The Times" Student Newspaper Managing Editor Completed 24 credits toward an Associate of Arts.
Experience

Milwaukee Fire Department
May 2011 - Jul 2014• Clerical duties for Division of Construction & Maintenance, including all customer service and administrative tasks. • Organized purchases of items for department operations, utilizing grant and operating funds. • Direct assistance to shop floor via under-filling for both shop manager and supervisor, including scheduling of vehicle work and building maintenance. • Created all specifications for heavy vehicle purchases, participated in Vehicle Specification Committee and assisted in pre-delivery vehicle inspections. Show less
Office Coordinator
Sept 2012 - Jul 2014Inventory Control Assistant III
May 2011 - Sept 2012

BugTussel Wireless, LLC
Aug 2014 - Jun 2015Inventory Control Specialist & Fleet Manager• Day-to-day operations, including all logistics. Facilitated staging and preparation of site builds, including scheduling pickups. • Maintained records of goods ordered, and received, completing all purchase orders. Compiled inventory reports on a monthly basis, working in conjunction with other departments to ensure accuracy. • Responsible for the first on-time cycle counts in several years.• Implementing fleet management operations, including scheduling regular vehicle maintenance and maintaining vehicle records. Overseeing new vehicle purchases. Show less

Dorsch Ford Lincoln Kia
Jun 2015 - Dec 2017Parts Advisor• Expediting parts for both internal and external customers, advising on correct parts and upselling where necessary, both face-to-face and via phone and e-mail. • Implemented pre-ordering for recall parts and customer appointments, reducing the need for additional visits and improving customer experience. • Creation of documents as needed, in order to improve workflow and efficiency within both parts and service departments. • Obtained Master Certification as a Ford Parts Advisor and Professional Elite Kia certification as a Parts Counterperson in 2015. Show less

Green Bay Fear Haunted Attractions
Oct 2015 - Apr 2019Marketing Coordinator & House Manager (Seasonal)• Social media and marketing liaison for non-profit haunted attraction which benefits the Beja Shriners and 22 Shrine hospitals. • Organization and art direction for print and online advertising materials, as well as coordinating with local publications and business owners to organize community events and outings. • Creating, editing, and scheduling social media posts on Facebook, Instagram, and Twitter, as well as copy for both online and print. • While open, ensuring efficient operations. This includes opening and closing the attraction nightly, as well as collection and distribution of volunteer hours at season end. Creation of any needed documents to improve efficiency both pre-season, and while the attraction is open. • Assistant Coordinator of Models, Monsters & Motors Car Show. Show less

American Custom Metal Fabricating
Jan 2018 - Oct 2018Shipping Office Specialist• Creating pack slips and logistics paperwork for outgoing shipments, ranging from UPS labels and internal deliveries to LTL and truckload shipments, expediting the shipping process for outgoing product.• Scheduling LTL shipments with customers, trucking companies, and third party shipping providers.• Phone and e-mail correspondence with internal and external customers, keeping everyone in the loop on internal and external shipments.

LVP Creative
Apr 2018 - nowFreelance Writer | Social Media Manager | Digital Marketing Specialist• Taking an individualized approach to each client, tailoring content to fit their business. Developing and managing organic marketing campaigns, creating social media posts including graphic and video assets, generating engaging content, and scheduling for the highest visibility and engagement.• Managing online communities, including responding to messages quickly and politely and moderating comments on public timelines to fit the expectations of each client.• Social media marketing tasks including increasing engagement, driving brand awareness, and increasing sales through conversion and engagement with customers. Tracking campaign effectiveness and adjusting as needed.• Creating graphics for social media utilizing Canva, Adobe Creative Suite, Adobe Spark, and video using Adobe Premiere Rush.• Social Media Channels: Facebook, Twitter, Instagram, Pinterest, LinkedIn, Snapchat• Platforms & Tools: Hootsuite, Zoho Social, Buffer, HubSpot, Google Analytics Show less

Total Energy Systems, LLC
Nov 2018 - Aug 2019Warehouse Specialist• Responsible for scheduling of outbound LTL shipments for multiple branches within TES.• Maintaining parts inventory within shop location as well as coordinating parts shipments for multiple technicians within the Green Bay Area.• Day-to-day shop operations, including loading/unloading a variety of equipment using forklifts and overhead crane.

Thirteenth Floor Entertainment Group
May 2019 - Jun 2022NTR Manager - Terror on the Fox• Supervising merchandise, escape game, food service & photo op staff.• Maintaining technology and equipment to ensure smooth events, balancing tills and cash handling, and inventory management duties relating to event merchandise.

Advance Auto Parts
Aug 2019 - Mar 2020Commercial Parts Professional• Handling open & closing duties, including balancing tills.• Routing deliveries to ensure product reached customers in a timely manner.• Customer service both face to face and over the phone for both commercial and general public customers. Delivery routing and prioritization. • Restocking sales floor, managing warranty & core product returns.

Midwestern Higher Education Compact
Mar 2021 - Jan 2022Digital Communications & Marketing Intern• Creating and managing content for the Graduate Credit Quest project, utilizing Elementor for WordPress. Building pages, writing tutorials, and case study profiles, and copywriting and proofreading of all content.• Customer service tasks including responding to e-mails, answering questions, and participating in introduction & refresher sessions, and general awareness-building sessions utilizing web conferencing software (Microsoft Teams, Google Meet, Zoom)• Working cooperatively with both internal and external customers via phone and web conference. Show less

National Railroad Museum
Jan 2022 - nowEvents Coordinator
Licenses & Certifications
- View certificate

Inbound Marketing Certification
HubSpot AcademyDec 2020 - View certificate

Google Analytics for Beginners
GoogleApr 2020 - View certificate

Excel Essential Training (Office 365/Microsoft 365)
LinkedInApr 2021 - View certificate

Platform Certification
HootsuiteJan 2020 - View certificate

Social Media Marketing: Real Estate
LinkedInJan 2022 - View certificate

Social Media Certification
HubSpot AcademyDec 2020 - View certificate

Social Marketing Certification
HootsuiteJan 2020
Honors & Awards
- Awarded to Liz Van PayPhi Theta Kappa - Mar 2021 Phi Theta Kappa (PTK) recognizes the academic achievement of college students and provides opportunities for its members to grow as scholars and leaders. Established in 1918, Phi Theta Kappa has a presence on almost 1,300 community college campuses in 11 nations. The American Association of Community Colleges (AACC) recognized Phi Theta Kappa as the official honor society for two-year colleges in 1929. More than 3.5 million students have been inducted since 1918, with approximately 250,000… Show more Phi Theta Kappa (PTK) recognizes the academic achievement of college students and provides opportunities for its members to grow as scholars and leaders. Established in 1918, Phi Theta Kappa has a presence on almost 1,300 community college campuses in 11 nations. The American Association of Community Colleges (AACC) recognized Phi Theta Kappa as the official honor society for two-year colleges in 1929. More than 3.5 million students have been inducted since 1918, with approximately 250,000 active members in the nation’s community colleges, making Phi Theta Kappa a true catalyst among members and colleges. Show less
Volunteer Experience
Computer Skills Tutor
Issued by Milwaukee Achiever Literacy Services on Jan 2010
Associated with Liz Van PayComputer Skills Tutor
Issued by Literacy Green Bay, Inc. on Jan 2016
Associated with Liz Van PayChristmas in July Event Coordinator
Issued by 141 Speedway on Jul 2015
Associated with Liz Van Pay
Languages
- enEnglish
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