
Ashutosh Singh
Internet Marketing Analyst(SEM/SEO)

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About me
Digital Marketing - Paid Media | Data Analyst | Social Media
Education

Mahatma Gandhi Inter College Gorakhpur
-Intermediate Maths
Institute of Engineering and Technology, Faizabad
2005 - 2009B.Tech Computer Science & Engineering
Experience

IndiaMART InterMESH Limited
Aug 2010 - Oct 2011Internet Marketing Analyst(SEM/SEO)• PPC campaign management, optimization & expansion.• PPC campaign performance assessment.• PPC ad copy writing & split testing.• PPC keyword creation, implementation & expansion.• Website Analysis• Traffic Analysis• Brand Promotion Campaign for Big Portals• Client Communications• Making Plan for SEO, SMO Projects• Making Plan for B2B and B2C Projects• Increasing online Inquiries• Analyzing Competition & Competitor• Keyword Analysis, Ranking & Reporting• HTML, CSS & JavaScript (Basic) • Negative Keyword Research• Regularly checking of ranking and making reports on weekly basis• Business Generation with Various Sources Show less

E Virtual Services
Feb 2012 - Nov 2012Sr. SEO• Making Business Plan For Our Clients• Analysis the Condition of the Website at the Beginning, Traffic Analysis• Brand Promotion Campaign for Big Portals of Real Estate, Hotels• Research, analyze, and determine the most relevant and targeted keyword and keyword phrases for the website,• Advertising Programs. Competitor analysis. Industry & Competition Analysis. Keyword research• PPC campaign management, optimization & expansion. PPC campaign• Performance Assessment. PPC ad copy writing & split • PPC keyword creation, implementation & expansion. PPC• Bid Management. Landing Page Analysis. Measuring online• Resolving Billing Problem of customers• PPC keyword creation, implementation & expansion. PPC Show less

ROI Mantra Inc.
Jul 2013 - Aug 2015Digital Marketing Expert - SEM/PPC• Successfully Managing Digital Marketing Campaigns for Premier Health Supplement Brand, Education Software, Travel Portal & Shopping Gift items in all the Inventories Including Google Adwords, Bing Adcenter & Facebook.• Ensuring that the Client is getting the ROI from his Marketing Campaigns.• Generating Revenue for our Different Clients in their respective Verticals through Paid Advertising Across all Channels.

Fareportal
Sept 2015 - Oct 2021>Developing and implementing internet marketing strategies, knowledge of paid search engine optimization methodologies.>Building a 'territory' and achieving sales targets>Delivering marketing strategy, sales & CPA to high-level executives with estimated return on investments (ROI).>Writing & analysing reports, daily weekly and monthly basis.
Assistant Manager
Jan 2019 - Oct 2021Sr. Team Leader
Jan 2018 - Dec 2018Team Lead
Sept 2015 - Dec 2017

ROI Mantra Inc.
Oct 2021 - May 2022Digital Marketing ManagerManaged Digital Marketing campaigns across Google Ads Search, GDN, App, YouTube, shopping & Social Media Channels. Well versed with tracking & analysis tools like Google Analytics, Firebase & AppsFlyer.

GroupM
Jun 2022 - nowSenior Manager
Licenses & Certifications

DoubleClick Search
DoubleClickAug 2014
Bing Advertising Accredited Professional (BAAP)
MicrosoftJan 2014
Google Digital Analytics Fundamentals (DAF)
GoogleJan 2014
Google Analytics Individual Qualification (GAIQ)
GoogleDec 2013
Microsoft Advertising- Digital Academy
MicrosoftJan 2014
Google Adwords Certified Professional (GAP)
GoogleSept 2013
Honors & Awards
- Awarded to Ashutosh SinghGoogle Adwords Search Qualified - Sep 2013
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