
Reem D.
Market Development Manager

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About me
Project/Product Management and Support
Education

National Transport University
2020 - 2021Master's degree Consolidated Information, Information, library and archival studies With Honours
Taras Shevchenko National University of Kyiv
2015 - 2019Bachelor's degree American and European StudiesFocused on Modern and Contemporary history of Western Europe and America, English and German languages.
Experience

LENAL
Aug 2017 - Aug 2018Market Development ManagerResponsible for email/social media prospecting; qualifying and processing marketing leads for the sales team; making and carrying out the first contact. Assistance in sales&marketing strategy building and market research activities; working alongside marketing and business development specialists on quality content. Conducting market research and providing quality preparation & lead-generation for conferences and events.Lead-generation:- reaching out to prospects via email/facebook/linkedIn to qualify leads using a specified scoring system and analysis;- establishing the first conversation to uncover business needs, understand pains, and position the company as a solution provider;- generating marketing qualified leads that are processed as new opportunities and sent to the sales team in the CRM system;- maintaining and update an accurate log of activity in the CRM system;- conveying summarized key findings from conversations to the rest of the Marketing team to help refine marketing communications.Sales: - gathering information on assigned clients (e.g. company size, needs and pricing plans);- contacting clients to understand their requirements and work on a sales plan;- helping determine pricing schedules for quotes, promotions, and negotiations;- preparing weekly and monthly reports;- answering client questions about credit terms, products, prices and availability. Show less

WE/AR Studio
Sept 2018 - Sept 2019Business Development Manager- Prospecting for potential new clients and turning this into increased business;- cold reach out as appropriate within the market or geographic area to ensure a robust pipeline of opportunities. Meeting potential clients by growing, maintaining, and leveraging the network;- identify potential clients, and the decision makers within the client organization;- researching and building relationships with new clients;- setting up meetings between client decision makers and company’s practice leaders;- planning approaches and pitches;- working with team to develop proposals that speaks to the client’s needs, concerns, and objectives;- participating in pricing the solution/service;- handling objections by clarifying, emphasizing agreements and working through differences to a positive conclusion;- using a variety of styles to persuade or negotiate appropriately;- presenting an image that mirrors that of the client;- presenting to and consulting with mid and senior level management on business trends with a view to developing new services, products, and distribution channels;- using knowledge of the market and competitors, identifying and developing the company’s unique selling propositions and differentiators;- building, launching and maintaining partnerships with external partners;- define long-term organizational strategic goals;- market research and business analysis.- Close cooperation with the team of developers, marketing specialists and field experts. Show less

LemApp.Tech
Sept 2019 - Feb 2020Head of Strategic Partnerships• Establishing new business partnerships while maintaining the businessrelationship with existing partners/clients• Coordinating the efforts of staff in the development and implementation of strategic projects and communications• Helping scale the business by leveraging partnerships to help roll out our breakthrough AI technology across the market• Collaborating internally across teams to develop and execute opportunities which enhance existing products offerings, generate new revenue streams, and drive use of the technologySales/Upsale:- Qualifying client requests, helping clients turn their ideas into a technical specification- Effectively managed client expectations and made sure client's business requirements were interpreted into functional tasks and realistic schedules Show less

LemApp
Feb 2020 - Nov 2021Information Technology Operations ManagerPeople management:Forming teams from scratch. Hiring staff, conducting interviewsMotivating and facilitating the teamsMitigation of team conflicts and communication issuesSupporting and coaching the dev teams and the teams of UX/UI designers, copywriters;Teams Management and operations:Collaborating internally across teams to develop and execute opportunities to enhance existing products, generate new revenue streams, and drive the use of the technologyMaintained predictable team performanceCollaborated with cross-functional teams of designers, business analysts, developers, testers and others to develop and execute product roadmapsProject Management:Backlog refinement, analysis of requirementsR&D (discussion and presentation of the request, business objectives and aims outline, similar solutions overview and analysis)Relevant technologies and design choice (UI/UX best practices, backend, front end) Estimations, architecture discussion and creationPerformance analysis, testing Show less

4C (NDA)
Mar 2021 - Nov 2021Project Development ManagerPROJECT OVERVIEW: a comprehensive platform for International Customs operations aimed at processes automation, optimization and matchmaking, with AI/ML elements integration.Tasks included:● operations automation;● buyers and brokers matchmaking;● 3rd party systems integration;● creation of a single ecosystem in the field.Responsibilities:Worked directly with the Product Owner and Product Manager to ensure planning, development and delivery Development from scratch, coverage/analysis of the product on both business and development levels.Market analysis and project estimation/assessmentCompetitors analysis market researchProduct backlog creation and management User stories creation Team management and tasks distribution, daily meetings, weekly reports to the client, demoInitial team set up (BA, CTO, Designers, Prototypers)Participation in IT-team meetings (project estimation,features prioritisation, negotiations about technology choice to ensure the presence of a single vision (on each side))Translation of non-technical vision of the product into solution development requirements and features Show less

IDAP
Nov 2021 - Jul 2022Information Technology Project ManagerProjects/Products Development Management:- Product research, competition analysis, product vision compilation; assistance in product vision set up (to Key Stakeholders)- Translating Key Stakeholders' vision into technical requirements- Requirements clarification/collection with a client- Conducting product analysis to define the best UI/UX flows- Creating and maintaining the product roadmap (based on the business requirements)- Planning project timelines, allocating project resources- Jira maintenance and administration- Overseeing and ensuring project completion in a set timeframe- Driving development teams- Breaking down large initiatives into tasks- Consulting and advising on best product implementation practices- Acceptance testing of the developed functionality- Budget and resources management- Handling risks assessment- Assessing product potential (including technology wise)Operations & Teams Management:- Evaluating resource needs and creating most optimal routes and workflows for achieving set goals- Participating in the company management operations, building operational excellence and high-performance culture across the teams- Providing proactive engagement, motivating team members, setting the standard for client expectation management for the teams, personally managing certain types of the deliverables- Determining and documenting Areas of Responsibility for each team (internal, client) and respective team members- Conducting retrospectives and facilitation meetings ( with both teams and C-Level Managers)- Solving “roadblocks” and making sure that work doesn’t stop- Delivering weekly/monthly reports and contributing to processes of optimization/improvement- Daily plans, meetings, reporting Show less
Licenses & Certifications

Product Management
Project Management InstituteJun 2023
Agile Foundations
Project Management InstituteDec 2022
Project Management For Creative Projects
Project Management InstituteJun 2023- View certificate

Project Management Foundations
LinkedInSept 2022
Volunteer Experience
Translator
Issued by TED Talks on Mar 2020
Associated with Reem D.
Languages
- enEnglish
- geGerman
- arArabic
- ruRussian
- ukUkrainian
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