Steve Charalambous

Experience

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  Flying Dog Brewery

  Nov 2006 - Aug 2009

  Marketing Manager

  In partnership with sales, distributors and agency partners, planned, integrated and managed all marketing programs for Flying Dog Brewery (top-10 US craft brewery). Responsibilities included events/sponsorships and festivals management, national and international product launches, PR, advertising, website and social media management and on/off-premise channel marketing.

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  Open Range Communications

  Nov 2009 - Oct 2011

  Senior Marketing Manager

  Managing complex multi-channel consumer marketing for this $400MM US ISP start-up targeting rural America. In partnership with senior management, strategised, planned and executed complex multi-channel launch marketing for 150 markets across the US. Responsibilities included brand development, advertising across outdoor, print and radio, as well as below-the-line activity, including direct mail, events, PR & social media and POS. Responsible for market roll-out plans, annual budget management ($5MM), managing agency partners and one direct report. Show less

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  Grey

  Apr 2012 - Jun 2014

  Associate Account Director

  Leading and owning performance for this top-10 global advertising agency on their new private aviation account, Flexjet. Responsibilities included strategy, planning and delivery of direct campaigns, new website launch and brand activations.

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  M&C SAATCHI MENA

  Oct 2014 - Oct 2016

  Account Director

  Leading and managing regional and global integrated campaigns for this renowned British advertising agency. Working across luxury travel and tourism brands, including the successful global launch of The Residence by Etihad Airways (the first apartment on a commercial passenger plane). Partnering with senior marketing clients and internal teams to drive strategy, creative development and execution of this high-profile launch.

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  Creative Oasis

  Dec 2016 - Jun 2018

  Account Director

  Leading development and delivery of integrated campaigns and projects for live entertainment and retail clients for this Sydney advertising agency. The work included integrated launch campaigns (digital, print, radio and outdoor) for Broadway/West End show producer Michael Cassel Group and below-the-line projects for national book retailer Dymocks.

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  Crown Pavilions Ltd

  Apr 2019 - Mar 2024

  Marketing Director

  Driving growth for this prestigious international luxury brand (luxury garden buildings). Leading and managing across the full marketing mix in collaboration with the senior management team, agency partners and freelancers. Taking the business from £5MM to £11MM in annual revenue over 5-years.