Kim McKenzie

Kim McKenzie

Coordinator: Agricultural Events

Followers of Kim McKenzie173 followers
location of Kim McKenzieCentral Coast, New South Wales, Australia

Connect with Kim McKenzie to Send Message

Connect

Connect with Kim McKenzie to Send Message

Connect
  • Timeline

  • About me

    Brand Manager: Companion Animals Australia

  • Education

    • CV

      -
    • INSTITUTION : University of Pretoria

      -
      B InstAgrar Animal Production

      YEAR OBTAINED : 2000DESTINCTIONS : Genetics Livestock Management Livestock Production

    • INSTITUTION : University of Pretoria

      -
      M InstAgrar Animal Production

      YEAR OBTAINED : September 2003SUBJECTS : Reproductive Physiology Large stock Science Livestock EcologyDissertation subject - The Effect of Vitamin E supplementation on Bull Semen Quality

    • INSTITUTION : University of South Africa

      -
      DEGREE : B Com Marketing Management

      STUDY PROGRESS : Presently in third yearTO BE COMPLETED : 2011

    • University of South Africa/Universiteit van Suid-Afrika

      2003 - 2011
      BComm Marketing Management

      Studies via correspondence, awaiting results but expect to finish end of 2011.

    • University of Pretoria

      2001 - 2003
      MInstAgrar Animal Production
    • University of Pretoria

      1996 - 2000
      BInstAgrar Animal Production

      Destinctions in: Genetics Livestock Management Livestock Production

  • Experience

    • Tshwane Business and Agricultural Chamber

      Jul 2003 - May 2004
      Coordinator: Agricultural Events

      Coordination of the agricultural section for the International Pretoria Show including:* Horse Section* Cattle Section* Sheep Section* Pig Section* Customer care* Processing of entries and receipt of fees* Drawing up of programs for the Horse section* Liasing with Breeder Societies* Managing temporary staff during Pretoria Show

    • Afgri - Farm City

      Jun 2004 - Mar 2005
      Assistant Department Head Animal health

      involved* Bookkeeping - invoicing, creditors, debtors, VAT, Banking; Marketing of animal health products and horse equipment* Client service* Liaison with suppliers* Ordering of products for the department

    • Gemstones Equestrian Centre

      Apr 2005 - Dec 2005
      Factory and Stable manager

      * Marketing and sales for Equestrian Supplies* Stock Control and Ordering of stock* Management of Equestrian supplies factory staff* Management of Equestrian Centre Staff* Stable management* Teaching of horse riding to adults and children* Monitoring of Client's horses health where possible tended to horses personally or called the vet where more serious cases were CV

    • Equisupreme Nutrition and Vet Services

      Jan 2006 - Sept 2007
      Territory Business Manager

      * Monitor Expense/Promotional budgets* Compiling marketing reports* Develop marketing strategy for products Updating website content on our product called "infoVet" to ensure that practices have the most up to date information available to their clients; Calling on all veterinarian clients in area* Ensuring deals made with clients are adhered to and orders placed with wholesalers* Ensure that daily reporting for management is completed and up to date.* Attend exhibitions and congresses to promote the company and products* Client service by way of giving technical information when required and making sure clients are aware of specials and any relevant market changes* Dealing with customer complaints when they occur and ensure all information is relayed to the relevant department at head office* Ensure that sales budgets set for the area are achieved; * Marketing & Sales, including new business generation * Ordering of stock & Stock control* Liasing with suppliers* Client Liason* Assisting the Vet in Vet Services (mainly horses)* Coordination of marketing at events ie product displays at Equestrian events* New product registrations* New Product Launches* Bookkeeping-invoicing, debtors, creditors, VAT, banking* General office administration and management Show less

    • Schering-Plough Animal Health

      Oct 2007 - Sept 2008
      Territory Business Manager

      * Calling on all veterinarian clients in area*Ensuring deals made with clients are adhered to and orders placed with wholesalers* Ensure that daily reporting for management is completed and up to date.* Attend exhibitions and congresses to promote the company and products* Client service by way of giving technical information when required and making sure clients are aware of specials and any relevant market changes* Dealing with customer complaints when they occur and ensure all information is relayed to the relevant department at head office* Ensure that sales budgets set for the area are achieved Show less

    • MSD Animal Health

      Oct 2008 - May 2023
      Marketing Manager: Companion Animals

      Performing the full marketing function for Bravecto for South Africa and Sub-Saharan Africa.• Direct to consumer marketing – digital & above the line• Business to Business – veterinarians, retail chains (vet shops and pet shops)• Oversee the marketing activities for the remaining 46 companion animal products in the Canine, Equine and Feline portfolio for South Africa as well as Sub-Saharan Africa in partnership with the Product Manager• Developing marketing plans for the top 10 products in the portfolio• Organising of all marketing related activities ie: CPD activities for vets, congresses and mini-congresses and pet owner events• Liasing with clients - both veterinarians, pet owners and distributers, due to the importance of having a good relationship with clients I have completed the Key Accounts Management training.• Ensuring that forecasting of products is kept current and communicating with logistics ensuring that stock of products are ordered timeously according to lead times given for each product• New product launches - co-ordinating all involved with bringing a new product to market including launch events• Ordering of promotional material and liaising with promotional companies/suppliers• Full supportive function for sales representatives to ensure they are fully equipped to be able to perform their duties and portfolio budget is met• Monitor departmental expenses and promotional budgets• Compiling marketing reports• Maintaining product specific websites and applications• Social media monitoring and content development• Agency liaison for campaigns• Part of the pharmacovigilance team to ensure adverse events are reported timeously and customer service standards adhered to• Basic design work where needed• SPOC for Veeva PromoMats for Animal Health South Africa• Management of 3 direct reports to ensure that they remain focused, motivated and driven Show less

    • MSD Animal Health ANZ

      Mar 2023 - now
      Brand Manager
  • Licenses & Certifications

    • HubSpot Academy - Inbound

      HubSpot
      Dec 2017
    • Digital Marketing

      Red & Yellow Creative School of Business
      Sept 2016