
Timeline
About me
Creative Strategist | Content & Campaign Specialist | Brand & Community Builder | Fashion Styling
Education

Hogeschool van amsterdam
2016 - 2020Bachelor of arts - ba media, informatie en communicatie
Grafisch lyceum rotterdam
2013 - 2016Manager in the creative industry mediamanagment
Experience

Brasserie d'n toogh
Jan 2011 - Jan 2012Keuken / barman
Vhc kreko groep, internationale groothandel voor horeca en grootverbruik
Sept 2012 - Sept 2014Order picker
Jd sports fashion plc
Dec 2014 - Jan 2016Sales advisor
Afc ajax
Aug 2015 - Jul 2016Trainee junior producer
Make my event
Jan 2017 - Jan 2020Host, promotional model
Newbe
Nov 2017 - Feb 2018Trainee allround producerElke donderdag updaten Abbey en Simon je over films en series in de nieuwe Youtube-show 'Binge'. Nieuwe releases, grappige filmweetjes en prangende vragen van kijkers: Binge houdt je op de hoogte van het laatste nieuws over films en series.Binge is jouw gids door Ziggo's films en series, houdt je op de hoogte van het laatste nieuws over films en series en leert je alle kneepjes van het vak. Hoe zit het met al die awardshows? En wat doet een foley-artiest precies en wat is de wetenschap achter filmposters? Dat en meer zie je elke donderdag om 16:00 in Binge! Show less

Jonathan luzolo
Mar 2018 - nowFreelance creative strategist & fashion consultantBlends media, marketing, and fashion to create impactful brand stories. Specializes in (social) media marketing, content creation, and personal branding, with a sharp eye for detail. Develops campaigns, produces online content, and helps brands and individuals achieve their goals with a fashion-forward approach.Clients: AFC Ajax, L’Oréal BeNeLux, Yves Saint Laurent Beauté, Maybelline New York, Van Gils Fashion, eDivisie Fox Sports, Stëlz, KRO NCRV, NPO Zapp, Ziggo, and more.Key Responsibilities:Social Media & Content MarketingDevelop and execute social media strategies tailored to brand goals.Manage content creation, scheduling, and performance tracking across multiple platforms.Creative Concept DevelopmentCreate compelling storylines and develop concepts for (online) campaigns.Produce TV programs, films, (online) series, and shoots from concept to execution.Content Management & OptimizationEnsure all content is timely, complete, and up-to-date, overseeing performance and making optimizations.Personal Branding & ConsultingGuide individuals in building a strong personal brand through strategic positioning and storytelling.Clients:AFC Ajax, L’Oréal BeNeLux, Yves Saint Laurent Beauté, Maybelline New York, Van Gils Fashion, eDivisie Fox Sports, Stëlz, KRO NCRV, NPO Zapp, Ziggo, and more. Show less

L'oréal
Feb 2019 - Aug 2019Internship trainee - marketing assistent maybelline & essie
Millstreet films bv
Jul 2020 - Jul 2020Productie-assistentDe Edelfigurant is een achtdelige online dramaserie met Loes Schnepper in de hoofdrol als Irma. De serie is te zien op het YouTube kanaal van NPO 3.

Ggd west-brabant
Nov 2020 - Aug 2021Onderzoeksspecialist
Greenfield film productions
May 2021 - Jun 2021Productie-assistentIk Wist Het is een magische en romantische speelfilm gebaseerd op de gelijknamige bestseller van Chantal van Gastel. De film gaat over de eigenzinnige Mia die puur op intuïtie haar eigen bloemenwinkel opent en daar - letterlijk - de man van haar dromen ontmoet.Ze zet alles op alles om een succes van haar winkel te maken en te zorgen dat de man van haar dromen ook de man van haar leven wordt. Maar wat als je opeens vlinders krijgt van diegene die recht voor je staat…

Tuvalu media
Aug 2021 - Oct 2021ProducerSingletown is een realityshow met een uniek startpunt - het begint met een einde. Vijf stellen onderbreken hun relatie en brengen een ongelooflijke zomer als vrijgezellen door in Rotterdam. Ze gaan gescheiden van elkaar naar twee appartementen verhuizen waar zij volop van het single leven genieten.

Human factor tv
Nov 2021 - Dec 2021ProducerEen Programma Over De Jaren '80 - VPRO

Itv studios
Apr 2022 - Nov 2022Junior content strategistIn this role I’m contributing to the overall development of the Global Entertainment strategy and kickstart new strategic initiatives. It's a highly diverse position in a fast-paced industry that requires analytical and creative capabilities combined with an optimistic mentality. Responsibilities and tasks include:• Contribute to the formulation of the Global Entertainment & department strategies • Analyse market trends and translate these into opportunities or threats for our company• Develop sales materials for our sales department together with creators and producers• Provide data and insights to decision making processes of our senior management• Develop and design keynote presentations for new initiatives Show less

Hellofresh
Aug 2023 - nowContent manager beneluxAs part of the Benelux Brand Team, I create and manage content to support our mission of changing the way people eat (forever) in the Netherlands, Belgium and Luxembourg.Key Responsibilities:Social Media Strategy & ExecutionDevelop and implement a comprehensive social media strategy that aligns with business goals, uncovering opportunities across platforms to drive engagement and growth.Content Creation & Localization • Manage organic social media channels (Instagram, Facebook, TikTok), creating platform-specific content and analyzing performance. • Write and adapt Dutch and Flemish content for various channels, including meal box materials (flyers, booklets), emails and paid social campaigns. • Translate and localize English content from global teams in Berlin, ensuring consistency across Dutch, Flemish and French markets.Campaigns & Product Launches Create and execute content strategies for local product launches and key marketing campaigns, such as the annual Back to School and Christmas campaigns.Performance Optimization Measure the effectiveness of communication efforts, analyze data and refine content strategies to maximize engagement and impact.Brand Stewardship Act as the brand guardian, ensuring all content is accurate, impactful and aligned with HelloFresh’s brand identity and standards.Collaboration & Stakeholder Management Work closely with teams inside and outside the company (like influencer marketing, procurement, and creative agencies) to build a strong and effective (social) media presence that supports company goals. Show less
Licenses & Certifications

Social media content creator
Frankwatching academyMar 2025
Languages
- neNederlands
- enEngels
- frFrans
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