Nora Kovacs

Nora Kovacs

Communication Coordinator

Followers of Nora Kovacs694 followers
location of Nora KovacsSalzburg, Salzburg, Austria

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  • Timeline

  • About me

    Digital Marketing Expert | Growth Marketer | Team Manager

  • Education

    • Budapest University of Economics and Business

      2012 - 2014
      Master of Science (MSc) International Economic Relations
    • Budapest University of Economics and Business

      2008 - 2012
      Bachelor of Science (BSc) Marketing
    • Duale Hochschule Baden-Württemberg (DHBW) Karlsruhe

      2013 - 2013
      INTERNATIONAL BUSINESS SIMULATION
  • Experience

    • Red Bull

      Sept 2010 - Jan 2013
      Communication Coordinator

      • Managed the organization of major events, including Red Bull Flugtag, Red Bull Pilvaker, Red Bull HomeRun, and Red Bull Music Academy.• Produced insightful reports, statistics, and conducted competitor analyses to inform data-driven decision-making

    • Google

      Sept 2013 - Jan 2014
      Online marketing Trainee

      • PPC campaign strategy planning• Creating and optimizing PPC campaigns• Google AdWords (GSN, GDN, YouTube), Analytics

    • New Wave Media Group

      Mar 2014 - Feb 2018

      • Complete management of digital campaigns for the top Hungarian online channels• Pioneered the development of targeted advertising zones.• Formulated and executed impactful marketing strategies.• Demonstrated hands-on expertise in SEO implementation

      • Campaign Manager

        Sept 2016 - Feb 2018
      • Sales and Marketing Manager

        Mar 2014 - Dec 2016
    • Havas Village

      Feb 2018 - Jan 2022

      • Proficient in orchestrating successful brand launches in the CEE markets and optimizing social channel communications for effective outcomes• Social Media and PPC campaign strategy planning & writing• Planning annual communication strategies• Looking for new market opportunities for business growth• Leading a team of Social media managers (10 people)• Reporting and Data Visualization (Looker Studio)Platform knowledge: Meta, LinkedIn, TikTok, Pinterest, Reddit, Twitch, Snapchat, Spotify, YouTube, Whatsapp, Viber Show less

      • Head of Social & PPC Manager

        Mar 2020 - Jan 2022
      • Senior Social Media Manager

        Jul 2019 - Feb 2020
      • Social Media & PPC Manager

        Feb 2018 - Jun 2019
    • Costa Coffee

      May 2018 - Jan 2020
      Online Marketing Manager

      • Crafted and implemented a holistic approach to build and strengthen brand affinity• Social Media management (content management and PPC)• Planning annual communication strategies• New website production coordination

    • Red Bull

      Feb 2022 - May 2024
      Head of Media Network & Culture Manager

      • Developing, executing, and monitoring the country’s strategic media direction• Looking for new market opportunities and integrating new channel ideas into the strategy (TikTok & Twitch Lives, Reddit ads, Digital Turbine - In-app advertisement)• Building brand affinity with a holistic approach (PEMO)• Planning annual business plans (media, culture, sport)• Leading the Opinion Leader and Influencer program• Leading the media team (5 people)Main projects so far: Red Bull Flugtag, Red Bull Jukebox, Red Bull Pilvaker, Red Bull Paper Wings, Red Bull SoloQ, Red Bull Doodle Art, Red Bull Basement, Wings for Life Show less

    • Freelance

      May 2024 - now
      Senior Performance Marketing Manager

      • Strategic Marketing Planning - Developed and executed digital marketing strategies to enhance presence and growth in the US and Hungarian markets.• Performance Marketing and PPC Management - Managed diverse PPC campaigns across platforms like Meta, TikTok, LinkedIn, Reddit, and Google, focusing on strategic performance optimization to maximize ROI.• Email Marketing Expertise - Crafted and managed successful email campaigns, boosting customer engagement.• Digital Training and Team Leadership - Provided comprehensive digital marketing training to teams, enhancing their proficiency with the latest industry tools and practices. Show less

  • Licenses & Certifications