Claudia G.

Experience

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  Tiff Publicidad

  Oct 2005 - Apr 2007

  Graphic Designer

  Coming up with creative concepts and ideas for large format advertisements, such as billboards, posters, and banners.Create layouts that are not only visually appealing but also effective in conveying the intended message to the target audience.Work closely with clients to understand their requirements and preferences, and to ensure that the final design meets their expectations.Have a good understanding of the printing process and the technology involved in printing large format advertisements, which allows me to design artwork that can be easily printed and produced on a large scale. Show less

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  Freelance (Self employed)

  May 2007 - Jan 2013

  Graphic Design Freelancer
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  AlefTaf School

  Mar 2014 - Feb 2017

  Manager/ Visual Designer/ Co-Founder

  My responsibilities went from staff coordination to financial administration, publicity and SEO campaigns creation and management, and visual design and content creation to promote the school through printed materials and website and social media campaigns.I used tools such as Adobe Creative Suite, Meta Business Suite, Google Ads and Google Analytics and Excel regularly.As part of my achievements I created the company’s website and positioned it as top result in Google locally. I also successfully designed and managed the Facebook campaigns that exponentially increased the number of local followers. I developed and implemented the administration system for the school to track expenses, make payments and manage staff payroll. Show less

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  Tuxsc UG (haftungsbeschränkt)

  Mar 2017 - Sept 2019

  Web Designer and Content Creator

  Designed visually appealing websites for diverse companies using WordPress platform.Wrote and published digital content for blogs and applied SEO techniques to improve content optimization.Created and published engaging social media content such as images and video posts to attract visitors to the websites.I utilized tools and software such as WordPress, Adobe Creative Suite, Buffer for social media management, and WebTextTool for content SEO optimization.Achieved diverse top positions on searching results of my clients’ websites and social media. Show less

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  Laboratoria

  Feb 2019 - Sept 2019

  Frontend Developer Bootcamper

  Frontend Developer Apprentice for 6 months in a bootcamp training program that teaches women from diverse backgrounds how to code.Worked on CRUD applications, data fetching, filtering, and displaying using public APIs and databases.Utilized JavaScript, HTML, CSS, Git, Github, NodeJS and React for projects.Collaborated with cross-functional teams consisting of diverse backgrounds and professions,, learning and applying Agile methodology to accomplish projects while improving soft skills.Achieved significant progress in programming skills, going from almost zero to developing full-stack web applications using acquired abilities. Show less

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  IBM

  Sept 2019 - May 2023

  Successfully designed, prototyped and implemented digital products for IBM’s global sales team and for regional dev teams, I also coded the design layouts using my frontend development skills. Collaborated with stakeholders (product owners, technical leaders, development team, end-users, clients) to gather requirements and engage them into the product design at all stages, applying diverse methodologies from product design frameworks.Conducted UX research (interviews, journey maps, personas creation, usability tests, A/B test, feedback analysis) to ideate products.Tracked and reported usability metrics, implemented feedback surveys campaigns, analyzed results and used data to help stakeholders in decision-making.My achievements in this role include increasing NPS by 30 points in 3 months when implementing the user feedback campaigns. Participated as volunteer 2 years in a row designing the website and curating the content for global design events in IBM’s Spark Design Fest. I successfully designed and implemented diverse user interfaces for global and regional sales and dev teams. And I accomplished a band upgrade by demonstrating how my work contributed to the organization's overall success. Show less

  • Product Designer

    Feb 2020 - May 2023

  • Frontend developer

    Sept 2019 - Feb 2020
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  Microsoft

  Sept 2023 - Apr 2024

  User Experience Designer

  Designed efficient solutions for Microsoft 365 products collaborating with cross-functional teams. Ensuring design coherence, adhering to Microsoft's design principles, staying current with industry trends.Excelled at collaborating effectively with Product Managers and development teams, bringing user needs analysis with technical requirements and using my strong communication skills for cohesive product development.

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  Cognizant

  Apr 2024 - now

  User Experience Designer

  Designed user experiences for financial digital products at a major global corporation, conducting user research and creating wireframes and prototypes to improve customer experience.