Anushka Keshari

Anushka Keshari

Merchandising Intern

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location of Anushka KeshariBengaluru, Karnataka, India

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  • Timeline

  • About me

    Business Analyst - Tata Consultancy Services

  • Education

    • Sunbeam School Varuna

      2009 - 2011
      10+2 PCB+Hindi

      Activities and Societies: Head of the Prefectorial Board School Prefect in Prefectorial Board, 2010. Zonal Literary Quiz Winner, 2010. Got 1st Prize in CBSE Science Exhibition for "Ideal City Model"

    • FDDI

      2012 - 2015
      Bachelor of Science (BSc) Fashion Merchandising & Retail Management
    • ESSCA

      2019 - 2019
      Budapest Summer Programme European Seminar on International Business Management subjects A+

      Major in:Live Project in International Retail Marketing,Product & Process Innovation, Project Management, andCrisis Management

    • EM Normandie Business School

      2019 - 2019
      Normandy Graduate Summer School International short-term Programme A+

      Major in:Cross Cultural Management, Strategic Business Development, Digital marketing, andNegotiation Skills

    • ITM Group of Institutions

      2018 - 2020
      PGDM International Business
  • Experience

    • BK Fashions

      Jun 2014 - Aug 2014
      Merchandising Intern

      • Assisted the Head Merchandiser in range planning of SS-15 Womenswear & Kidswear collection• Learnt Sampling, Pattern Making, Marker Planning, Finishing & Packaging

    • Lacoste

      Mar 2015 - Oct 2015
      Boutique Executive

      • Stock replenishment, receiving stock, inventory keeping, and cash handling• Store Visual Merchandising as per brand standards• Front end Sales & customer relationship management

    • Lodha

      Jan 2019 - Feb 2019
      Management Intern

      • Registered new Channel Partners for the firm• Conducted Channel Partner meetings and pitched for relationship build up and channel sales• Handled clients for Loyalty Sales and pitched Lodha Priva Loyalty Program• Conducted a survey on Channel Partners for grievance redressal

    • Bajaj Super Electricals

      Apr 2020 - Nov 2021
      Assistant Manager

      Performed the following functions:• Reduced the issue resolution time by 20% over the period of six months• Created sales dashboard, maintained a daily stock record, and created monthly revenue & PnL report

    • DigitalDeepak.com

      Jan 2021 - Apr 2021
      Digital Marketing Intern

      Hands-on experience with SEO, SEM, Google Analytics, Google AdWords, WordPress, Email marketing, Personal branding, Affiliate marketing, Facebook Ads Manager and other Digital Marketing tools.

    • Simplilearn

      Jul 2022 - Sept 2022
      Inside Sales Specialist

      -Working for International geography vertical ROW for edutech sales in African region and other countries.

    • Tata Consultancy Services

      Oct 2022 - now
      Business Analyst

      • Data extraction from MicroStrategy, NiQ Discover (Nielsen), and Audience Builder• Analyzing retailer’s WoW, MoM, QoQ and YoY performance on promotions types, product categories, companies and brands to recommend performance optimization• Delivering periodic insights and summarizing platform performance to identify strategic growth opportunities• Building custom reports with analysis and strategic insights on retailer specific performance data• Enabling Category level performance briefs and norms report to the Sales team for deep dive into Sales performance on category level for consumer retail giants with essential metrics bi-annually Show less

  • Licenses & Certifications

    • Business Process Modelling

      Udemy
      Sept 2023
      View certificate certificate
    • Generative AI

      Udemy
      Mar 2024
      View certificate certificate
    • Workshop on "Alternative Finance: As a Strategic Tool of Financial Inclusion"

      ITM Business School Kharghar
      Sept 2019
    • Market Research on Logistics Industry in Taiwan

      Lion Pillar Consulting & Marketing Pvt Ltd
      Sept 2018
    • Lean Six Sigma Green Belt Certification

      CSense Management Solutions Pvt Ltd
      May 2019
    • Fundamentals of Digital Marketing

      Google Digital Garage
      Jul 2020