Anushka Keshari

Experience

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  BK Fashions

  Jun 2014 - Aug 2014

  Merchandising Intern

  • Assisted the Head Merchandiser in range planning of SS-15 Womenswear & Kidswear collection• Learnt Sampling, Pattern Making, Marker Planning, Finishing & Packaging

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  Lacoste

  Mar 2015 - Oct 2015

  Boutique Executive

  • Stock replenishment, receiving stock, inventory keeping, and cash handling• Store Visual Merchandising as per brand standards• Front end Sales & customer relationship management

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  Lodha

  Jan 2019 - Feb 2019

  Management Intern

  • Registered new Channel Partners for the firm• Conducted Channel Partner meetings and pitched for relationship build up and channel sales• Handled clients for Loyalty Sales and pitched Lodha Priva Loyalty Program• Conducted a survey on Channel Partners for grievance redressal

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  Bajaj Super Electricals

  Apr 2020 - Nov 2021

  Assistant Manager

  Performed the following functions:• Reduced the issue resolution time by 20% over the period of six months• Created sales dashboard, maintained a daily stock record, and created monthly revenue & PnL report

• 

  DigitalDeepak.com

  Jan 2021 - Apr 2021

  Digital Marketing Intern

  Hands-on experience with SEO, SEM, Google Analytics, Google AdWords, WordPress, Email marketing, Personal branding, Affiliate marketing, Facebook Ads Manager and other Digital Marketing tools.

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  Simplilearn

  Jul 2022 - Sept 2022

  Inside Sales Specialist

  -Working for International geography vertical ROW for edutech sales in African region and other countries.

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  Tata Consultancy Services

  Oct 2022 - now

  Business Analyst

  • Data extraction from MicroStrategy, NiQ Discover (Nielsen), and Audience Builder• Analyzing retailer’s WoW, MoM, QoQ and YoY performance on promotions types, product categories, companies and brands to recommend performance optimization• Delivering periodic insights and summarizing platform performance to identify strategic growth opportunities• Building custom reports with analysis and strategic insights on retailer specific performance data• Enabling Category level performance briefs and norms report to the Sales team for deep dive into Sales performance on category level for consumer retail giants with essential metrics bi-annually Show less