KP ARJUN

Experience

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  VAIBHAV SILKS

  Apr 2016 - Apr 2017

  Business Development Associate

  Key Responsibility Area: Promotion and campaign designing Inventory handling Assisting marketing budget allocation Increasing awareness in marketBrief Description:Worked in raising the firm in the market through various promotional activities such asdigital marketing, brand value creation etc. Also involved in inventory handling which includepurchasing, sorting and pricing. Also partly helped in allocating marketing budget.Achievements: # 3 out of 4 campaign successful with 70% increase in sales during campaign# Acquired customer database of 7000+( offline) Show less

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  Malabar Cements Limited

  Mar 2017 - Apr 2017

  Organization Structure Study

  A one month organization structure study in order to study,functions and working of various departments in the firm.The organization structure study was associated with fulfilling of MBA curriculumAlso the study helped in gaining functioning of an organization and communication flow in an organization

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  Christ University, Bangalore

  Apr 2017 - Apr 2019

  Student

  Pursued MBA- Marketing from Christ University Bangalore.It was a full time course, during the course completed Internship at Arvind Lifestyle Brands Limited and completed two live projects, undertook a market research and customer survey during the course duration

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  OysterConnect

  Aug 2017 - Sept 2017

  Project Intern

  Was working in a project offered by Microsoft via Oyster ConnectProject: "Multi level campus ambassador program for promoting Microsoft chat bot"The project was aimed at identifying potential users for chat bot of Microsoft and getting users for the chat bot from the campus Learning outcome from the project are customer interaction and influencing customers decision process

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  Vaibhav Silks

  Dec 2017 - Jan 2018

  Project Intern

  Worked in a project for Vaibhav Silks, KoduvayurProject: “New Year Sale Promotion”The 20 days campaign was aimed at increasing sales and footfall to the store during the Christmas - New year sales.Major responsibilities where creating campaign outline, monitoring and optimizing campaign.There was enormous learning opportunity during the period of campaign. To list a few such as understanding customer insights, executing of campaign etc.

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  Arvind Lifestyle Brands Limited

  Apr 2018 - May 2018

  Intern

  Brief Description: With an intention of increasing brand visibility of “The ArvindStore”, used various online platforms such as Amazon, digital marketing through Amazonmarketing service and google map listing. Also helped in evaluating campaigneffectiveness and conducted a customer survey.Achievements: # Created brand store for The Arvind Store in amazon# Optimized digital campaign in Amazon [sales increased by approx. 60%]# 59% increase in traffic through optimizing google map listing Show less

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  KOTRA

  Mar 2019 - Sept 2020

  Specialist

  Working as Specialist at Kotra, BangaloreIndustry handling: ICT, Contents & Entertainment, Apparel(Textile)KOTRA : Korea Trade Embassy Bengaluru is the Commercial section of the Embassy of The Republic of Korea. Since establishment of our office in Bengaluru, we have been facilitators of trade and investment between companies in Southern part of India (Karnataka, Goa, Andhra Pradesh and Telangana) and South Korean companies

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  Arjun Enterprises

  Sept 2020 - now

  Manager