
Miguel Zarzar

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About me
Senior Business Development Manager - LATAM / General Manager / Sales & Marketing Director
Education

Centrum PUCP
2010 - 2013Master of Business Administration (MBA) Business Administration and Management, General
Universidad Adolfo Ibáñez
2004 - 2005Bachelor of Science - BS Marketing/Marketing Management, General Associate Degree
Universidad Ricardo Palma
2009 - 2010Diploma of Education Coaching
Universidad de Chile
1983 - 1989Engineer's degree Telecomunicaciones
Experience

Movistar Empresas
Jan 2000 - Jun 2008• A decrease of 18% in the sector’s general default, through the implementation and assignment of a regularization executive, achieving 125% compliance in this sector.• Income increases of 6% in a highly competitive market in constant change, through consulting, incorporation of new technologies, development of complementary solutions, and establishing relationships with different sales decision-makers. This resulted in a 108.4% of the annual sales budget for 2007.• An increase in sales productivity of 9%, through a focus on main accounts and segmented and differentiated customer service.• Improvement in customer satisfaction of 13%, achieving 102.1% compliance during 2007, due to ongoing training (coaching onsite), the development of a segmented service model and adapting commercial service to the needs of each portfolio and market.• Improvement in the work environment of 14% through recognition of achievements, direct dialogue, and the participation of the entire team in vertical activities, achieving 111% of the goal in the organizational environment during 2007. Show less • Deepened knowledge of each client through the implementation of customer service for each industry.• Implementation of surveys that facilitated the detection of opportunities in value added services.• Definition of a new segmentation and customer portfolios that led to deepening and diversification of the company’s market share.• Continuous optimization of customer satisfaction levels through betterment and improvement of telephone services.• A decrease of 18% in default rates by changing the paradigm between invoices and delinquent customers.• A decrease of 14% in budget expenses by reducing costs and personnel and increasing efficiency in direct expenses. Show less
Sales Manager
Oct 2004 - Jun 2008Business Manager
Jan 2000 - Sept 2004

Telectronic Perú
Jul 2008 - Mar 2012General ManagerI oversaw operations and generated annual sales exceeding $8 million. My role involved strategizing to enhance customer care, services, and satisfaction. I also managed a team of over 70 IT professionals, ensuring efficient operations and strong communication. I promoted corporate social responsibility to enhance the company's public image.• Achieved and exceeded company objectives, surpassing sales goals by 18% and profit goals by 23%.• Implemented performance evaluations and introduced new technologies to improve customer care.• Streamlined operations by optimizing workflow processes and implementing cost-saving measures. Show less

Telectronic Chile, Peru & Colombia
Apr 2012 - Nov 2015General ManagerAs a General Manager, I have successfully led large teams of IT professionals, ensuring the achievement of performance targets and high-quality service delivery. With a strategic mindset and excellent leadership skills, I have accomplished various objectives across departments, including sales, marketing, and human resources.• Managed a budget of $15M+ to ensure efficient allocation of resources and maximize ROI.• Oversaw regional business operations, leading a team responsible for the integration and convergence of IT solutions across cloud services, SaaS, contact center solutions, voice, and data communications. Show less

Centah Inc.
Dec 2016 - Feb 2024Business Development Manager Latin AmericaAs a Business Development Manager in Latin America, I have successfully led teams in expanding operations across multiple countries, achieving significant revenue growth year after year. I have a deep understanding of the Latin American market and can help your company maximize its potential in this region.• Led a team in expanding the company's operations from 2 to 7 Latin American countries, resulting in a 25% increase in revenue in 2017, +19% in 2018, +16% in 2019, +3% in 2021 and meet the goals for 2023.• Implemented Centah software solution and deployed services in Latin American countries.• Headed business operations in Chile, Colombia, Peru, Mexico, Brazil, Argentina, and Uruguay, overseeing all aspects of the company's activities in these countries. Show less
Licenses & Certifications

Beta Gamma Sigma
Honors & Awards
- Awarded to Miguel ZarzarMBA Got first place in MBA class Apr 2015
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