Experience

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  Ousai studio

  Oct 2020 - Apr 2021

  Digital entrepreneur

  INSTAGRAM: @ousai.studio— This venture marked my inaugural step into entrepreneurship, where despite the novelty, it garnered recognition with a featured article in a regional online publication, Litoral Magazine.— I successfully orchestrated and directed dynamic photoshoot sessions, ensuring the creation of captivating visual content.— Leveraging mostly an old Huawei phone and my proficiency in Adobe Lightroom, I produced high-quality product photography and videography.— I formulated and executed content strategies geared towards maximizing impact and audience engagement, including influencer management to further amplify brand reach.— Through invigorating brainstorming sessions, I spearheaded competitor research and crafted compelling cultural captions for art/literature-related posts. These efforts were meticulously aligned with the brand's artistic and cultural branding and values also reflected in the package add-ons with every order. (Ex.: collectible stickers with famous paintings).— I achieved a significant milestone by recouping my initial investment within the first month of operation, despite being a part-time endeavor alongside my Bachelor's studies. Show less

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  Mediktor

  Sept 2022 - Feb 2023

  Content assistant

  — I effectively performed medical translations between Spanish and Portuguese, providing clear communication to patients.— I ensured consistency and accuracy in descriptions, raising the quality and professionalism of the content.— I played a vital role in promoting a cohesive tone of voice, inspiring confidence in the future patient.

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  Farfetch

  Feb 2023 - Jul 2023

  Product description copywriter

  — I enhanced the customer journey on the Farfetch website through the elaboration of precise and accurate copy for a wide range of luxury products, including accessories, clothing, and lifestyle items. By creating detailed technical descriptions, I provided customers with a comprehensive understanding of the key features and benefits of each item, thereby bolstering credibility and trust in the brand.— I actively maintained a high standard of quality and alignment with Farfetch's tone of voice by actively and promptly adapting to changes in the company's tone.— I proactively engaged in researching products, brands, and competitors, enabling the identification of opportunities for improvement and innovation. Show less

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  Instagram

  Apr 2023 - now

  Social media content creator/creative | beauty brands

  — I predominantly produce aesthetic UGC (User-Generated Content) and social media advertisements for international beauty brands, with my latest work focusing on Numbuzin and Kaine, two well-established Korean beauty brands, and Royal Fern, a German skincare brand created by Dr. Timm Golueke, a renowned, board-certified dermatologist.— My approach redefines the traditional concept of UGC by creating crisp visuals with a demonstrative touch, occasionally incorporating macro shots. I always preserve the original values of honesty and integrity inherent in the concept. — Alongside, I provide well-informed opinions. My focus is to instill a desire to purchase that resonates with the viewer and lingers, even after the scroll, ensuring your brand remains top-of-mind for consumers, driving engagement and ultimately, converting.— I collaborate directly with beauty brands and e-commerce businesses worldwide, including Korean Skincare (a Dutch K-beauty e-commerce), Yesstyle and Stylevana (prevalent K-beauty e-commerce platforms), Fugazzi (a niche perfume brand sold on Farfetch), Clarins, Pyunkang Yul, I'm from, Orjena, ISOI, L&L Skin, Isntree, Holika Holika, SKIN&LAB, Frudia, Skinfood, Hamel, Purito, among others. Show less

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  Loja do shampoo

  May 2024 - now

  Gestora de catálogo