Kelly Frederick

Kelly Frederick

Followers of Kelly Frederick336 followers
location of Kelly FrederickDetroit, Michigan, United States

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  • Timeline

  • About me

    Marketing & Event Manager at ABC Southeastern Michigan

  • Education

    • Central Michigan University

      2014 - 2017
      Bachelor’s Degree Public Relations/Image Management

      Minor in Legal Studies

  • Experience

    • Kesseler Hall Council

      Aug 2014 - May 2015

      Responsible for leading a group of ambitious individuals to coordinate hall programs and create a community within their residence halls. Responsible for being the voice between Kesseler Hall and Central Michigan University. Duties included reaching out local business and receiving food donations for our meetings in exchange for advertisements in the hall, surveying residents to see what they are looking for from Kesseler hall and promoting different on campus events to the hall. Also responsible for communicating problems noticed on campus with the proper authorities.

      • President

        Jan 2015 - May 2015
      • Public Relations Coordinator

        Aug 2014 - Dec 2014
    • Central Michigan Life

      Feb 2016 - May 2016
      Content Manager

      Responsible to write content for various social media pages for assigned client.

    • St. Jude Children's Research Hospital

      May 2016 - Feb 2017
      Fundraising Director

      My responsibilities include coordinating the St. Jude fundraising team to plan fundraising events for the Up 'til Dawn event as well as educate the participants of the event how to fundraise. This position involves utilizing various communication channels, weekly meetings with directors and various event planning skills.

    • Central Michigan University

      Nov 2016 - May 2017
      Tutor

      I tutor undergraduate students in journalism, broadcast, communication and business law courses. I meet with students once a week and we work on their homework assignments as well as studying techniques.

    • Team Elmer's

      May 2017 - Aug 2017
      Marketing/Social Media Intern

      Responsible for developing social media strategy to recruit construction workers, planning employee picnic, shooting B-roll for episode updates and other various internal communications.

    • Walt Disney World

      Aug 2017 - Jan 2018
      Cast Member

      I was a part of the first group of college program participants to be casted in Pandora – the World of Avatar. I worked at the number one attraction on property and learned how to work with a large volume of guests on a daily basis. While there, I learned how to prioritize, quickly problem solve and provide guest service incomparable to anywhere else. I practiced the Disney four keys to succeed daily in my role, always focusing on safety, courtesy, show and efficiency to ensure maximum enjoyment for each guest traveling to the moon of Pandora. Show less

    • E-SupplyLink, Inc.

      Mar 2018 - Jul 2019
      Marketing Manager

      I am responsible for all company communication inbound and out. I have built and maintained an online presence for e-SupplyLink including: email marketing, LinkedIn and rebuilding an entirely different company website. Since starting here I have raised the following on our LinkedIn profile by 60 percent and our engagement rate on posts has gone from an average of zero to two percent to now being between 20 and 30 percent. I find new ways to establish our company as an industry leader such as new blog topics, interactive posts, and promotional and educational videos for our products. I work with corporate partners on joint marketing efforts, ensuring our brand is recognized and accurately portrayed with theirs. I also handle all media inquiries from trade magazines related to our recent partnership announcement. Show less

    • Fraser Public Library

      Oct 2019 - Nov 2021
      Marketing and Development Coordinator

      I oversaw all marketing strategy and implementation for the Fraser Public Library. I managed all digital and print communication to patrons and local reporters promoting events and services at the library. I implemented a new communication plan and marketing strategy to move the library forward, as well as re-branded and re-created a functional website with easier navigation and one compliant with ADA regulations.

    • Southeast Michigan Construction Academy

      Nov 2021 - now
      Communications Manager
    • Associated Builders and Contractors Southeastern Michigan

      Nov 2021 - now
      • Marketing & Event Manager

        Jan 2025 - now
      • Communications Manager

        Nov 2021 - Jan 2025
  • Licenses & Certifications

    • Google Analytics Certified

      Google Analytics Academy
      Sept 2018
    • Social Media Marketing

      Hootsuite
      Jan 2018
    • Notary Public

      State of Michigan
      Sept 2019
      View certificate certificate
    • TC Certified

      Traverse City Tourism
      Jun 2014
  • Volunteer Experience

    • Volunteer

      Issued by Toys For Tots on Nov 2018
      Toys For TotsAssociated with Kelly Frederick
    • Team Captain

      Issued by Relay for Life of Central Michigan University on Jan 2016
      Relay for Life of Central Michigan UniversityAssociated with Kelly Frederick
    • Mobile Food Pantry Volunteer

      Issued by United Way Worldwide on Sept 2015
      United Way WorldwideAssociated with Kelly Frederick
    • Big Sister

      Issued by Big Brothers Big Sisters of America on Sept 2013
      Big Brothers Big Sisters of AmericaAssociated with Kelly Frederick