Riley Bland

Experience

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  Hope Center of Corsicana

  Jun 2011 - Aug 2011

  Marketing Intern

  Hope Center of Corsicana is a crisis pregnancy center serving women in Navarro County through parenting classes, outreach and recovery groups, pregnancy counseling, early sonogram access, and much more.-Completed Care Net crisis pregnancy video training and shadowed an executive in counseling sessions.-Executed reception desk duties, including scheduling appointments, organizing infant care shop, client/donor data entry, filing paperwork, counting donations, purchasing shop items, etc.-Conducted marketing research for logo development, created flyers and brochures for ministries and events, developed social media contest to raise awareness, obtained donations and door prizes from local businesses, used networking to gather players for golf tournament.www.HopeCenterCorsicana.com Show less

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  Corsicana Bedding, Inc.

  Dec 2012 - Feb 2014

  Social Media & Marketing Tech

  Corsicana Bedding, Inc. is the largest private label mattress producer in the United States. It is a parent company of Sleep Inc., Customer Based Transportation, dreamGreen, American Bedding Company, Sterling & Thomas, Bigs Packaging, and Sonic Springs. Corsicana Bedding also provides mattresses for a number of licensees.-Created, revamped, and manages all social media outlets for company brands including Sleep Inc. and Customer Based Transportation. Maintains customer communication and advertises new products, company events, and hiring opportunities.-Designs marketing and advertising material using Adobe Creative Suite. Maintains communication with representatives requesting personalized design choices.-Responsible for copywriting and editing on company websites, newsletters, social media outlets, and marketing material.-Conducts product research, develops e-commerce specifications, and creates online advertisements for new test products.-Acts as photography assistant in product shoots, as well as photographer/brand representative at promotional events.www.CorsicanaBedding.comwww.SleepInc.comwww.goCBT.com Show less

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  Brightspot Incentives & Events

  Mar 2014 - Apr 2019

  • Drive performance improvement and channel engagement by planning and implementing meetings and incentive programs• Provide email and telephone support to program stakeholders and participants• Copywriting and development of customized program websites• Work with graphic designers and printers to design, produce, and distribute print & electronic collateral• Coordinate on-site logistics and event management• Recommend creative solutions and develop best practices• Deliver world class customer service to our clients • Communicate project statuses to clients Show less Spear One manages full-service meetings and events, group incentive travel, sales channel incentive programs, and engagement campaigns for enterprise clients with incomparable creativity, flexibility, and commitment to deliver results.• Work with sales teams to develop creative solutions for incentive programs via campaign development and hotel sourcing• Management of hotel and vendor communications during proposal development process• Copywriting and graphic design of client proposals and presentations• Graphic design of internal communications and marketing email blasts• Management of internal Continuing Education program, including program theming, credit approvals, maintaining recognition elements, distribution of awards, and surveying• Management of monthly company-wide meeting, including presentation development and contributor communications• Graphic design and development of direct mail marketing pieces• Web editing to add new portfolio additions, press items, and news announcements through existing content management system• Graphic design of downloadable resources available on company website Show less

  • Senior Program Specialist

    Nov 2016 - Apr 2019

  • Senior Marketing Communications Specialist

    Mar 2014 - Nov 2016
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  Community National Bank & Trust of Texas

  Apr 2019 - now

  VP/Marketing Officer