Sydney Strollo

Sydney strollo

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location of Sydney StrolloDallas, Texas, United States
Followers of Sydney Strollo1000 followers
  • Timeline

  • About me

    Meadows Scholar at Southern Methodist University - Temerlin Advertising Institute with a specialization in Digital Media, with a Journalism and Fashion Media Major

  • Education

    • Morristown beard school

      2017 - 2021
      High school diploma general studies
    • Southern methodist university

      2021 - 2025
      Bachelor of arts - ba advertising and fashion media

      Activities and Societies: Alpha Chi Omega sorority (Social Media Chair, Head of Alpha Chi Couture PR & Marketing Committee), SMU Women's Club Lacrosse (Secretary), Program Council (Digital Communications Chair), Advertising Club, Mustang Heroes

  • Experience

    • Wax cabin candle co.

      Jun 2020 - Jun 2021
      Employee

      - Performed various tasks, including candle-making, labeling, and packaging the final product for delivery to local boutiques and online purchases- Helped the company optimize its SEO and online marketing efforts with social media posts and promotional emails

    • Alpha chi omega fraternity, inc.

      Jan 2022 - now
      Social media chair

      - Manage SMU Alpha Chi Omega’s Instagram and Facebook through strategic content planning, development, and posting schedules- Boost follower growth on Instagram —> Grew by 10.5% over 10 months (~3,800 to ~4,4000)

    • The parker house

      Apr 2022 - Aug 2023
      Hostess

      - Collaborated with a team of 4 hostesses to successfully serve and accommodate up to 250 guests per night- Engaged with potential buyers to sell an average of $750 worth of restaurant merchandise per shift

    • Jennifer bortone real estate agent at exp realty llc

      May 2022 - Sept 2022
      Social media manager

      - Applied strategic measures to revitalize brand identity on Instagram and Facebook and aligned content with the preferences of the target audience- Created weekly content showcasing company properties and for-sale homes, generating additional leads for senior leadership

    • Program council at smu

      Jan 2023 - now
      Digital communications chair

      - Develop and maintain a user-friendly digital communication platform for Program Council, ensuring easy access to events and information for the SMU community- Effectively publicize Program Council events to both the PC and extended SMU communities through various digital channels - Manage and update all social media platforms, ensuring consistent branding and messaging across platforms- Post graphics and videos on social platforms before each Program Council event

    • Hitz & branding, llc

      Mar 2023 - now
      Project manager

      - Produced weekly video content for Instagram Reels, YouTube Shorts, and TikTok including lyric videos and interviews- Pitched and secured single releases on Nashville radio stations

    • Culturehype

      May 2023 - Aug 2023
      Content strategist

      - Conducted market research, analyzed consumer trends, and presented findings to clients to support social media strategies- Coordinated on-site execution for 10 events, including the Deep Ellum Juneteenth Block Party and Garland Space Date Night- Crafted engaging social media strategies to promote client events- Prepared and scheduled 10 weekly posts across 4 platforms, leading to a 6.5% growth in Instagram followers (~3,750 to ~4,000)

    • Aaf district 10

      Jan 2024 - now
      Media planner & presenter

      - Executing a behavioral change campaign for a P&G portfolio brand, Tide, through research, market analysis, competitor strategies, and consumer behavior- Developing a media strategy that drives results by aligning objectives with business goals, identifying optimal ad placements, offering data-driven rationale, establishing schedules, and estimating costs to maximize ROI- Providing valuable insights to the creative and strategy teams that inform and enhance the overall campaign- Presenting the final campaign to 3 industry-professional judges and competing against university teams in 15 geographical regions Show less

  • Licenses & Certifications