
Kari Rosenbaum, MBA

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About me
Appian Product Owner, E2E O2C at Philips
Education

Purdue University Krannert School of Management
2012 - 2016Bachelor's Degree Marketing and Management, International Business Concentration
University of Kentucky
-Master of Business Administration - MBA
Experience

ITW
Jul 2016 - Jan 2019ITW Dynatec- Led new product development projects by identifying customer needs, analyzing gaps in current products, and creating solutions for customer pain points- Managed a cross-functional team to develop reports that enhanced customer communication and satisfaction- Conducted product line analysis and recommended pricing changes, increasing revenue by $200,000 and eliminating low-yield products, reducing product line complexity by 4%- Supported the sales team at global trade shows by collaborating with vendors on banners, videos, and marketing materials- Evaluated trade show success by auditing KPIs like new customers, leads, and investment- Managed event timelines, meeting schedules, and guided the sales team through project planning and approval Show less ITW Paslode- Developed a sales pipeline and KPI tracker to identify effective sales strategies, resulting in over $250,000 in revenue generation- Streamlined marketing and sales reporting processes, reducing data retrieval time in Cognos by 80%- Analyzed customer price lists and consolidated 640 lists into 12, resulting in 80% of revenue for 2017- Created an Economical Justification generator as a sales tool to defend premium pricing strategies in a competitive market, contributing to a business contract worth over $1 million Show less
Associate Product Manager
Jan 2018 - Jan 2019Marketing Specialist
Jul 2016 - Jan 2018

Philips
Jan 2019 - now- Leads cross-functional teams, including stakeholders from Appian (a third-party platform), IT, market leaders, and end users, to successfully deliver a streamlined end-to-end order management application and process successfully- Synchronizes multiple release schedules across diverse software platforms and environments, ensuring the timely delivery of new features while maintaining high-quality standards- Identifies and addresses process inefficiencies using process mining, process mapping, and KPI analysis, leading to measurable improvements in workflow automation and operational performance- Acts as the liaison between IT and business stakeholders, translating complex IT issues and needs into actionable solutions, bridging the gap between technical complexity and business requirements- Drives continuous improvement initiatives based on user feedback, ensuring that iterative product enhancements align with business goals and user needs- Develops comprehensive project plans and communicates plans, priorities, and issues to leadership, delivering clear updates on progress, risks, and mitigation strategies to enable informed decision-making and ensure alignment with organizational objectives Show less - Led the integration of data from Salesforce, SAP, SAP Business Objects, SharePoint, and SmartSheet using Power Automate to build automated and interactive Power BI dashboards for North America markets- Streamlined and automated reporting processes for multiple order-to-cash teams, ensuring consistency and efficiency- Partnered with key stakeholders to define and implement new KPIs that address and mitigate business bottlenecks- Initiated and drove the creation of a new invoiced on-time tracking metric, previously unreported, and automated previously manual reporting processes Show less - Spearheaded Supply Chain continuous improvement efforts by developing KPIs to track new and delayed orders, ensuring order accuracy and facilitating timely communication with Project Managers- Collaborated with Project Managers, Sales, Invoicing, Production, and the Distribution Center to provide updates on order details and changes, ensuring projects stayed on track and met hospital installation deadlines- Managed the resolution of discrepancies between factory delivery dates and Project Manager requested delivery dates, ensuring alignment- Proactively identified opportunities for process improvement and actively contributed to projects aimed at implementing new, more efficient workflows Show less
Product Owner, Global O2C Business Process Expert
Jun 2021 - nowSupply Chain Analyst
Jun 2020 - Jun 2021Order Management Specialist
Jan 2019 - Jun 2020
Licenses & Certifications

Entrepreneurship Certificate
Languages
- enEnglish
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