
Denys Piatnytskyi, CSPO
Financial Controller

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About me
Certified Scrum Product Owner (CSPO) | Technical Product Owner / Business System Analyst | Agile (Scrum, Kanban) and Waterfall methodologies | Knowledge of SDLC, experience with API
Education

State University of Trade and Economics
2013 - 2017Bachelor's degree Accounting and Finance
Experience

FRAM
Jan 2015 - Jan 2016Financial ControllerWorked as an Accountant and as a Financial Controller at a manufacturing company

Unison Group
Jan 2016 - Mar 2017Financial AnalystFinancial analyst in a real estate company

Milkiland
Mar 2017 - Aug 2018Business System Analyst• Completed accounting implementation in a manufacturing company using internally developed software• Provided detailed functional requirements and mockups for accounting software• Developed new user flows and accounting processes for new business needs and segments• Analyzed existing flows and processes for improvement implementation• Worked with cloud software solutions• Analyzed existing databases and accounting registers for future data transfer

Airlife UA
Aug 2018 - Nov 2019Financial Analyst• Provided calculations and supported the process of creating new KPIs and motivational system for the Sales department• Implemented the automated process for managerial report preparation • Negotiated and focused on effective forecasting resulting in a high amount of remuneration from Airlines’ incentive programs• Forecasted sales plan performance• Negotiated with Airlines’ representatives on incentive program conditions• Regularly prepared financial reports, including PL, BS, and CF• Provided business requirements for accounting software development needs Show less

StarLightMedia
Nov 2019 - Jul 2021Business System AnalystStarlight Media is the biggest Ukrainian media holding that includes three major national TV channels and has its own content production.• As a part of the main project, our Agile team successfully merged four TV channels' accounting databases into one general database, based on a new accounting software • Unified all reference information collected for 10+ years working in previous software• Customized new accounting software according to the customer's needs by developing new accounting, financial and reporting functionalities• Established integrations between the new database and external systems• Collected business requirements, analyzed customers' needs, and translated business requirements into functional requirements• Drew mockups and charts for future solutions• Created roadmaps, prioritized and managed backlog, split big scope of work into smaller tasks for quicker implementation• Tested changes, accepted work, and controlled deadlines• Provided feedback on work-in-progress, clarified requirements and contributed to removing roadblocks or impediments• Wrote manuals and presented results of changes made for stakeholders and C-level• Maintained launched solutions and provided technical support for users• Analyzed, structured, and unified data as part of preparation for data migration Show less

Lifecell Ukraine
Jul 2021 - Jul 2024Product - Lifecell Campus (students' loyalty program):• Upgraded Student’s web portal, including registration process simplification, and adding new language localization• Mobile Application development, including new Campus functionality development and all existing Campus flows adapting to Mobile App native design (see My Lifecell App in Google Play and App Store), which allowed increasing the number of Campus registrations by 1.5 times• Implemented a 50% discount on the mobile plan monthly fee for new Lifecell and Campus subscribers• Collaborated closely with key business stakeholders and cross-functional teams and acted as a Project Manager• Served as a liaison between request owners and developing teams. Translated business requirements into technical solutions• Led Mobile and Back-end development teams, facilitating effective communication to find technical solutions more efficiently• Acted as the voice of the end-user. Worked with designers for Web and Mobile Application solutionsProduct - Value Added Services (VAS) domain products:• Delivered a large number of tasks in time and helped the VAS domain to reach USD 10.5M income per year (+41% YoY)• Upgraded Additional Funds (credit service) which allowed to provide USD 16.1M of credit funds to 1.5M subscribers and earn USD 4M as service fee income. Managed and maintained 5+ digital services that allowed to increase VAS domain income• Launched services in collaboration with third-party partners which helped to gain thousands of new subscriptions• Worked as a part of a Scrum team• Defined projects scope, objectives, and deliverables• Created process and user flows, specifications, diagrams, and charts to clarify requirements that provided direction to developers and configurators• Created test scenarios, tested changes on User Acceptance Testing (UAT) environment, and facilitated cross-functional meetings• Managed product and project lifecycle, acting as a Digital Product Owner Show less • Launched 90+ projects of varying sizes and complexity• Increased prices, impacting an 8M+ subscriber base and doubling the company’s income shortly after that• Improved the loyalty program for VIP customers, retaining thousands of customers, simplifying the registration process, and impacting over 800K subscribers• Delivered recommendation system project of telecom services and mobile plans recommending based on subscriber preferences• Launched an email notification service to inform postpaid corporate customers in advance about the need to refill their balance due to nearly full credit limit usage • Collaborated tightly with nearly all company departments (tens of different teams), including Information and Communication Technologies, Mobile Network, Finance, Marketing, Sales, and Business Development.• Complied with task and project management flow in Jira• Wrote and sent Functional Requirements Documents (FRD) and Acceptance Test Protocols (ATP) for approval• Completed as many tasks and projects as possible within tight deadlines by acting as a Project Manager• Managed the communication related to new features development activities• Planned and coordinated time spent on development and testing• Worked with machine learning to optimize services and loyalty program offerings• Developed new telecom services, elicited needs, fixed bugs, worked on tickets, developed new flows and maintained existing ones Show less
Technical Product Owner
Jul 2021 - Jul 2024Business System Analyst
Jul 2021 - Jun 2023

Spectrum
Jul 2024 - nowBusiness/Systems Analyst• Collaborated as part of an Interactive Virtual Assistant (IVA) team responsible for enhancing customer experience across various journeys (Sales, Enrollment & Activation, Troubleshooting & Outages, Service Management, Billing)• Accountable for the "Enroll & Activate" customer journey via chatbot• Improved chatbot customer experiences across multiple channels and platforms by leveraging data insights• Designed chatbot flows using Visio and AI-Console• Drafted and aligned Business Requirements Documents (BRDs) with cross-functional teams• Built flexible reports for data analysis purposes• Analyzed customer intents and utterances to improve CX and optimize engagement• Prepared reports, forecasts, and presentation slides for the leadership team• Conducted competitor analysis on chatbots and chatbot entry points• Collaborated with Journey, Operational Readiness, and Sales teams• Worked closely with an IVR team to ensure reaching collective KPIs Show less
Licenses & Certifications
- View certificate

Certified Scrum Product Owner® (CSPO®)
Scrum AllianceMay 2024
Languages
- enEnglish
- ukUkrainian
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