
Manolya Demir
Multi-skilled employee

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About me
Fintech Marketing Expert โ Product Management & Growth Innovation ๐๐ฒ๐ก
Education

Lycรฉe notre dame de la paix
2015 - 2017Advanced technician's certificate International Business StudiesActivities and Societies: Student representative โข Export project: the Feasibility Study for a luxury furniture company in the Middle East (market study, recommendations, country study)โข International trade fair project: planning, budgeting, create a stand digital mock-up, communication medium creation.

Brest Business School
2017 - 2020Business School Degree Marketing Graduated.Activities and Societies: ๐๐ญ๐ฎ๐๐๐ง๐ญ ๐จ๐๐๐ข๐๐ (๐๐๐๐) : in charge of communication (communication medium creation, social media animation, communication operations) ๐๐๐ฌ๐ญ๐๐ซ ๐ญ๐ก๐๐ฌ๐ข๐ฌ : In what the creation of a community can influence the brand image? ๐๐๐ก๐จ๐จ๐ฅ ๐ฉ๐ซ๐จ๐ฃ๐๐๐ญ : โข Creation of website: coding in CSS, digital mock-up. โข E-magazine project: the creation of a graphic charter, writing articles on the subjects of health, work, food, politics; creation of visual content. โข Entrepreneurial project: the creation of a business plan around an innovative idea. We imagine a product that produces energy thanks to theโฆ Show more ๐๐๐ฌ๐ญ๐๐ซ ๐ญ๐ก๐๐ฌ๐ข๐ฌ : In what the creation of a community can influence the brand image? ๐๐๐ก๐จ๐จ๐ฅ ๐ฉ๐ซ๐จ๐ฃ๐๐๐ญ : โข Creation of website: coding in CSS, digital mock-up. โข E-magazine project: the creation of a graphic charter, writing articles on the subjects of health, work, food, politics; creation of visual content. โข Entrepreneurial project: the creation of a business plan around an innovative idea. We imagine a product that produces energy thanks to the support of the foot. (RunEnergy) โข Lobbying problematic: In what the development of tourism activities affect the living conditions of marine animals in captivity? โข Intrapreneurial project: How through digital channels and a digital marketing strategy can we improve the visibility of school? Show less

Sabancฤฑ School of Management
2018 - 2019MBA - Non Thesis๐๐๐๐๐๐ฆ๐ข๐ ๐๐ฑ๐๐ก๐๐ง๐ ๐ ๐ข๐ง ๐๐๐ โข Introduction to making a decision: reflection paper on chance & randomness, reflection paper on utility theory, research paper on the impact of belief. โข Marketing management: hackathon challenge โข Decisions and uncertainty: interpret confidence intervals and hypothesis test, perform a descriptive analysis of data and interpret the resultsโข Operation management: business processes, process flows, and process qualityโขโฆ Show more ๐๐๐๐๐๐ฆ๐ข๐ ๐๐ฑ๐๐ก๐๐ง๐ ๐ ๐ข๐ง ๐๐๐ โข Introduction to making a decision: reflection paper on chance & randomness, reflection paper on utility theory, research paper on the impact of belief. โข Marketing management: hackathon challenge โข Decisions and uncertainty: interpret confidence intervals and hypothesis test, perform a descriptive analysis of data and interpret the resultsโข Operation management: business processes, process flows, and process qualityโข Organizational behaviour: leadership analysis. Show less
Experience

Super U
Dec 2013 - Aug 2017Multi-skilled employeeโข Hostess and Cashierโข Goods management: reception, shelving, facing. โข Customer service

Arรงelik
May 2015 - May 2015Sales representative (Internship)โข Trade negotiation โข Accounting

Sill Entreprises
Jul 2015 - Aug 2015Factory workerSeasonal work (Summer 2015 and 2016) โข Packaging โข Manufacturing

Diva Kumaลรงฤฑlฤฑk Tekstil San. Tic. Ltd. ลti.
May 2016 - Jun 2016Export assistant (Internship)โข Export Feasibility study โข Creation of database

BGELATO
Jan 2017 - Jan 2017Export assistant (Internship)โข Supplier : study, databaseโข Negotiation โข Logistical organisation

DECATHLON FRANCE
May 2017 - Jul 2017Cashier
Decathlon France
Sept 2017 - Aug 2018Salespersonโข Fitness departmentโข Mission head : customer satisfaction

Brest Business School
Oct 2017 - Jun 2018School Ambassador๐๐ซ๐จ๐ฌ๐ฉ๐๐๐ญ๐ข๐จ๐ง โข School trade fair: organization and participation (Studyrama, Etudiant, Azimut) โข Campaign to boost recruitment: phoning, emailingโข Helping at school contest: reception, organization, personnel assistance

Aumax pour moi
Feb 2019 - Feb 2023โธ Managed concept-to-launch of new payment card based on environmental issues centric enabling customers to understand and follow carbon print. โธ Ensured different ranges of offers met customer expectations by gathering feedback and requirements โธ Create the brief for the IT team in order to prioritize the product roadmap. โธ Conducted market and competitive analysis then benchmarked innovative solutionsโธ Cross-functional management of product operations: acquisition, KPIs, data segmentation, participated in communication strategy to ensure objectives. Show less โธ Assists in developing and maintaining a strategic plan for Max internet presence, based on priorities, policy directions and management goals. Implement contend updates and provide user support, create new pages. Working on knowledge of HTML, CSS.โธ Manage and optimize SEA using Google Ads and Analytics.โธ Consult with the designers create/develop the design of banner ads, landing page.โธ Manage the email marketing strategy that includes planning, email content and design, audience segmentation, testing deployment, delivery and reporting of metrics.โธ Analyze email campaign results including the audience, offers, creative, deliverability, open rates, click through rates and conversion. Show less
Product Marketing Manager
Sept 2021 - Feb 2023Operational marketing manager
Aug 2020 - Aug 2021Marketing apprentice
Feb 2019 - Jul 2020

Keytrade Bank
Mar 2023 - nowMarketing and innovation managerCross-functional role encompassing three distinct areas within the marketing department: Innovation, Product, and Communication. โธ Driving product roadmaps with Product Owners, conducting market analyses, and optimizing KPIs to enhance performance and customer adoption.โธ Developing innovative marketing offers aligned with customer needs and business goals, with performance monitoring through data analytics tools.โธ Promoting innovation through technological watch and cross-functional projects in collaboration with internal and external partners.โธ Launching omnichannel communication campaigns, strengthening the brand's digital presence, and increasing engagement on social media platforms. Show less
Licenses & Certifications
- View certificate

TMC Certificate of Completion - MVPs Demystified
The Master ChannelNov 2024 - View certificate

Feedback Culture
Wemanity GroupJan 2025
Languages
- frFrancais
- tuTurc
- anAnglais
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