Valenice Ong

Experience

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  Boufe Boutique Cafe

  Apr 2015 - Jun 2018

  Supervisor

  • Oversee day-to-day operations• Coach new staff members• Understanding customer needs• Handling finance and store visuals • Executing events such as birthday parties, baby showers, company events and ROMs

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  Dressabelle

  Sept 2017 - Dec 2017

  Intern

  • Assist buyer with inbound and outbound of clothing collections• Visual Merchandising for popup-store • Assist with Photoshoot and Store Visuals• Handling customer orders and queries

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  Global Leadership Systems

  Jun 2018 - Dec 2019

  Events Assistant

  • Assist with local and overseas (Thailand) event setup and teardown• Managing and overseeing events • Coordinating with internal and external stakeholders

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  Apple

  Jun 2019 - Jan 2020

  Specialist

  • NPS score of 100 in 2019 Q4• TMS score of 91 in 2019 Q4• 1 in 2 customers purchase AppleCare+ for iPads sales• Visual Merchandising of new products (Airpods Pro)

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  Baker Tilly Singapore

  Dec 2020 - Jun 2021

  Marketing Communications

  • Handled a full spectrum of Marketing and Communications which included Social Media, Digital Marketing, Marketing Research, Editorial, Creative, Internal Communications, Events and Video Production.• Worked directly with the Head of Marketing and HR partner to produce a series of recruitment videos to increase Audit headcount numbers• Decrease website loading page time by 36%• Increase social media following numbers throughout all platforms through content creation

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  Health Promotion Board

  Jun 2022 - Aug 2022

  Corporate Marketing

  • Collaborated and liaised with vendors, media agencies and internal stakeholders• Procure goods, budgeting, invoicing for the Immunisation Campaign 2022• Monitoring and tracking of timeline and projects• Campaign tracking to monitor campaign success (Sprinklr)

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  Grab

  Aug 2022 - Dec 2022

  Strategic and Marketing Partnerships (Business Development)

  • Exceeding KPI earlier than expected by 200% for Q4 2022 via identifying and pitching the right collaboration opportunities • This led to 800k media value and 222k GMV achieved• Handled over 10 projects with partners from various industries (Oil & Gas, F&B, Malls, e-Sports, Dating) such as Caltex, LiHO, Jewel, OG, and CMB

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  Perennial

  Feb 2023 - now

  Marketing Communications Executive

  Marketing for shopping malls in real estate: CHIJMES and Capitol Singapore Assist to assess market opportunities and conduct research to understand customer needsEnhance customers experience through mall-wide promotions and events to drive patrons traffic and increase tenant salesMaximise the mall’s casual leasing revenue through the leasing of atrium spaces, road show spaces, media spaces and push-carts.Assist to develop and execute the annual marketing calendar effectively on a timely manner.Support in developing, tracking and managing marketing budgetPlan, execute and manage advertising, promotion and digital marketing strategiesSimultaneously manage multiple marketing and communication projects including strategy developmentCoordinate and implement marketing and online activities in line with business objectives and visionsDevelop and execute effective digital marketing strategies across all digital platformsBuild and maintain good relationship with tenants and garner their participation in the mall’s marcom activitiesLiaise with advertising agencies, tenants, contractors and event companies to ensure successful launches of all projects and eventsAnalyse and evaluate effectiveness of marcom activities and make recommendations to adjust marketing strategies.Collaborate on Group-wide marcom initiatives as required. Show less