Roshni Dhalpe

Experience

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  PAYGURU TECHNOSOFT PRIVATE LIMITED

  Oct 2017 - Nov 2018

  Data Analyst

   Writing complex SQL queries to import the required data from SQL database.  Integrating data from various sources and creating data models in Power BI for various dashboards. Determining cadence, sequence of customer touch points across channels and analysing path to conversion. Providing segmentation and personalization recommendations for digital marketing channels, as well as optimizing existing marketing systems and process. Analysing the user behaviour on multiple websites and providing insightful information and building dashboards for various teams such as email, advertising, and product team.  Creating Automation for data export, data cleaning and dashboard building in SQL and Power BI.  Cleaning and formatting the data using Data Analysis Expressions (DAX), Python, Microsoft Excel.  Writing scripts in Python to clean and format the data for various dashboards.  Developing insightful and dynamic data visualization dashboards in Power BI which is beneficial for business intelligence and is accelerating momentum across marketing efforts in the digital media.  Solved various data and reporting related issues of various teams (emailing, advertising, product team, etc)  Creating Custom reports on Google Analytics on Ad hoc requirements. Analyzing Google Analytics data and providing insightful information to optimize the conversion rate.  Working on tools such as Power BI, Python, DAX, Microsoft Excel.  Designed and developed Ad-hoc reports as per business analyst, operation analyst and project manager data requests. Show less

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  FDM Group

  May 2021 - Oct 2022

  • IT Consultant

    Jul 2021 - Oct 2022

  • Tech-Ops Trainee

    May 2021 - Jul 2021
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  TD Insurance

  Jul 2021 - Oct 2022

  Information Technology Coordinator
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  Doxim

  Sept 2022 - Jul 2024

  Business Systems Analyst
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  TELUS

  Jul 2024 - now

  Sr. Developer Analyst