Experience

• 

  Ddb

  Jan 2013 - Feb 2013

  Internship
• 

  Adidas

  Aug 2019 - Jan 2020

  Financial analyst supply chain

  • Excel model implementation to automate volume allocation between warehouses and provide increased transparency on cost drivers• Coordination of volume forecasting process for 2020, aligning with 5 geographically dispersed distribution center controllers, the Deployment team and the Financial Planning & Analysis team• Setup of warehouse deployment strategy to base forecast 2020 on

• 

  Hellofreshgo

  Mar 2020 - Aug 2020

  Commercial strategy intern

  • Market size estimation (TAM/SAM/SOM analysis) used as an input in strategic decisions on segments to target• Creation of dynamic P&L model to calculate service fee, supporting HelloFreshGO in meeting its revenue targets• Revenue analysis to gain insight into revenue-influencing mechanisms and stimulate revenue growth• Creation of product score, indicating customers’ product rating, to rank products by popularityv• Establishment of weekly B2C KPI reporting to monitor customer journey steps and detect weak points to act on• B2B marketing content creation to support Marketing team next to intrinsic responsibilities, increasing LinkedIn clicks by 92% Show less

• 

  Dashlane

  Jul 2022 - Dec 2022

  Product data analyst

  • Provision of product insights, tracking performance, and identifying and prioritizing opportunities for improvement• Tracking specification for new product features• Participation in the Experimentation task force to foster a company-wide testing-oriented mindset• Dashboard creation for specific analyses and ongoing core metrics monitoring

• 

  Clone

  Jan 2023 - now

  • Built Promotion Recommendation Tool to foster demand while ensuring to meet revenue targets• Main data contact for the Revenue and Brand teams, providing decision-making inputs in form of KPIs, dashboards, and analyses• Owner of Looker, designing a cost-efficient data self-service platform• Mentoring of junior team members • DBT project migration, implementing best practices for model structuring, documentation, and testing• Creation of investor and CEO office reporting

  • Senior Analytics Engineer / Data Analyst

    Jan 2024 - now

  • Analytics Engineer

    Jan 2023 - Jan 2024