Experience

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  Idea cellular ltd

  Oct 2015 - Nov 2015

  Brand marketing intern

  Researched on consumer perceptions of the brand and audience analysisExtensive competitor analysis during the pre Idea 4G launch phase

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  Chatterbox social media llc

  Aug 2016 - Oct 2016

  Student ambassador

  Worked as a student ambassador for P&G’s Whisper “LIKE A GIRL” campaign. Actively curated and promoted the campaign through various social media channels.Selected as the top 10 brand ambassadors to represent Whisper at the campaign launch program.

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  Brand whiz

  Apr 2018 - Apr 2018

  Business development intern

  Understood the Company structure and worked to expand the Digital structure of the agency. Brief study on their existing clients and successful campaigns.

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  Thesmallbigidea

  Jun 2018 - Apr 2020

  Developed digital marketing solutions for Disney International HD, Disney Consumer Products, Disney Stories, Marvel India and Seychelles Tourism.Launched digital campaigns with a robust content strategy to build a strong audience community which resulted in high organic engagement rates year on year on these key accounts.Worked on brand strategies for Disney Branding Solutions (OnePlus, TVS Ntorq, Van Heusen, Oppo and Pidilite)Executed trade marketing solutions for Star Sports (B2B) LinkedIn.Key social media campaigns: Descendants 2 & 3, Mickey90, JONAS Brothers, Radio Disney Music Awards.E-commerce campaigns: Disney Carnival, Frozen 2, Disney Back to School, Avengers Endgame, SpiderMan Far from Home and Star Wars.Utilised Analytics to analyze and monitor the effectiveness of various aspects of campaigns such as community, traffic, conversations and engagements, leads and conversions. Show less

  • Senior Account Executive

    Oct 2019 - Apr 2020

  • Account Executive

    Jun 2018 - Oct 2019
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  Gozoop online pvt ltd

  Jun 2021 - Feb 2022

  Senior account executive

  Curated digital first solutions for the World's leading hospitality brand - Taj. Designed integrated solutions for a number of hotels under the Indian Hotels Company Limited (IHCL) mainly - Taj, Vivanta, SeleQtions, Taj Safari, Taj Exotica Resort & Spa Maldives, Taj Clubhouse Chennai, Taj Palace New Delhi, Taj Exotica Resort & Spa AndamanLaunched a successful show - Dhoop Ki Deewar on Zee Zindagi in partnership with Zee5

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  Socialpanga

  Mar 2022 - Mar 2024

  Crafted customized communication strategies for notable brands like TATA AIG, General Mills, Piramal Pharma, NIIT, HK Vitals, ICATT, Kuants, and KidZee, facilitating their distinct growth journeys.Formed and nurtured proficient teams across all brands to drive operational excellence and achieve strategic objectives.Led the development of comprehensive plans for organic brand expansion, social media effectiveness, and the identification of emerging business prospects.

  • Senior Brand Solutions Manager

    Apr 2023 - Mar 2024

  • Brand Solutions Manager

    Mar 2022 - Mar 2023
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  Thesmallbigidea

  Apr 2024 - now

  Senior account manager