Dana Simmons Maze

Experience

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  Point Loma Nazarene University

  Aug 2018 - Aug 2019

  Engagement Specialist - Career Services

  • Created emails and social media posts that informed more than 2,000 students about Career Services.• Facilitated Career Lab, a weekly career service event, leading workshops on topics such as resume building, internship search, and CliftonStrengths.• Collaborated with the office to optimize student experience by assisting them with job search resources, opportunities to talk about their major, and CliftonStrengths.• Created informational and appealing graphics to advertise to student body. Show less

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  Poppy Medical

  Jan 2019 - Aug 2019

  Marketing Intern

  • Led Poppy Medical’s existing influencer marketing program leveraging over 30 influencers tospread awareness of Poppy Medical’s unique, fashionable medical ID.• Developed and implemented influencer guidelines to ensure posts are brand aligned and influencers are educated on brand expectations.• Facilitated orders so they are filled properly ensuring customers have a reliable and positiveexperience.• Led the implementation of Poppy Medical’s first-ever CRM (Airtable) to help manage the growing brand and number of influencers and customers.• Assisted with company's acquisition by Myabetic. Show less

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  Serendipity Sales

  May 2019 - Nov 2019

  • Managed email campaigns spurring predictable growth and quality leads for clients.• Created client-written email campaign content while leveraging an average of five accounts.• Collaborated with clients and leads to set up ten weekly meetings for new business opportunities.• Co-designed brand presence and reputation including creation of website, logo, brand messaging, and weekly and monthly client reports.

  • Account Executive

    Sept 2019 - Nov 2019

  • Brand Manager

    May 2019 - Nov 2019
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  American Red Cross

  Nov 2019 - now

  • Tell the American Red Cross story through written and visual content including press releases, blog posts, event scripts, communications toolkits, photos, and videos.• Manage regional social media presence across Facebook, Instagram, X, and LinkedIn and engage more than 23,000 followers. • Foster relationships with media and serve as a spokesperson for local broadcast and print media.• Manage and collaborate with more than 50 Communications volunteers.• Serve as a communications co-lead for the American Red Cross Ability Network Steering Committee which advocates for employees and volunteers with disabilities, access or functional needs, and their caregivers. • Co-lead the Southern California Region Green Team, a team of employees and volunteers who are actively engaged in advancing sustainability efforts. Show less • Wrote content and coded (HTML) monthly volunteer newsletters which were distributed to more than 6,000 volunteers, informing them on various lines of service, upcoming events, and more.• Wrote and edited press releases, blog posts, event scripts, social media posts, and additional internal and external communication pieces.• Supported regional social media channels with content creation, scheduling, and posting on Youtube, Flickr, Facebook, Twitter, and LinkedIn. • Monitored daily media mentions and created monthly newsletters using Trendkite and Cision. Show less

  • Regional Communications Manager, Southern California Region

    May 2021 - now

  • Communications Intern, Southern California Region

    Nov 2019 - May 2021