Hadiqa Khurshid - Digital Marketer

Experience

• 

  Conscience VC

  Jan 2016 - Oct 2020

  Content Writer
• 

  Datota Tech

  Jan 2019 - May 2020

  My engaging content generated leads by 12% and XXX revenue. My Duties:- I composed the web content that targeted the related audience.- Sales copies are generated that expand their business boundaries.- Focusing on the SEO strategies, I boost their leads on Google search engine. - Many of the SEO optimized blog posts ranked in minimum time.My Copy Forms Include:* Killer subject lines and CTAs.* Website (Banner ads, landing pages, about us, the home page)* Social Media (Engaging Captions, Customer relationship management)Other Specialties Include:Copy & Content Writing, Personal Branding, Art of Storytelling, Social Media Marketing, Marketing Strategy + Product Marketing, Product & Service Descriptions, Website copywriting. Show less

  • Content Specialist

    Jan 2019 - May 2020

  • Technical Copywriter

    Jan 2019 - May 2020
• 

  Simcoe Employment

  Oct 2020 - Oct 2023

  Social Media Marketing Specialist

  Handling the different Social Media Channels for a strong online presence. - Create, edit and publish videos, news, and promotional content to increase fan engagement and channel growth.- Monitor social channels and engage with audiences Create, manage and execute paid Facebook Advertising campaigns.- Managing all social media platforms including Facebook, Instagram, and LinkedIn. - Developed and evaluated digital marketing strategies based on business objectives and customer needs. Show less

• 

  Essential Marketing Firm

  Apr 2021 - Mar 2022

  Marketing Operations Manager

  - Strategized, planned, executed, managed, analyzed, edited, and reported on social media marketing.- Leveraged social media campaigns and social advertising.- Developed and implemented sustainable strategies to grow quality traffic to brand-specific client websites.- Measured and reported the performance of digital campaigns and assess against goals (ROI and KPI's).

• 

  PC AGE Career Institute

  Jul 2021 - Oct 2022

  Digital Marketing Specialist

  Helped them to generate maximum leads through Social Media, SEO, Facebook Ads, and Google Ads. - Drove a 55% increase in leads through Facebook and Google Ads.- Developed a social strategy that increased engagement by 200%+.- Run Facebook Ads with a budget of $65K for a month. - Implemented SEO strategies including layout, content optimization, keyword structuring, etc.- Developed unique website content and maintain the brand’s presence. - Used Google Analytics to track the effectiveness of social media initiatives. Saw an increase in user engagement and website page views by 300%. Show less

• 

  Enablers

  Jan 2022 - now

  Digital Marketing Trainer | R&D Member

  - Delivering cutting-edge insights into the most up-to-date marketing trends encompassing Google, Social Media, SEO, and Search Engine Marketing. - Equipping learners with practical knowledge and skills to leverage Google's advertising platforms, such as Google Ads, Google Analytics, and Google My Business, to drive targeted traffic and maximize online visibility.- Actively engaged in the Research and Development domain, pioneering innovative ideas and concepts within the realm of Digital Marketing. Show less

• 

  Nappies Direct

  Sept 2022 - Mar 2023

  Online Marketer

  A baby products brand and I help them with the following- Design all email layouts and track the statistics for a better email marketing strategy. - Increase the Client Base by 5%, drive fiscal growth, and meet long/short-term revenue objectives in competitive markets.- Develop, execute and maintain a social media program to stimulate traffic & brand awareness.

• 

  NetHyve Technologies

  Nov 2022 - Jan 2024

  Digital Marketing Strategist

  - Crafted and executed a comprehensive digital marketing strategy tailored to Nethyve's unique positioning in the IT staffing industry.- Significantly enhanced Nethyve's online presence through targeted SEO, SEM, and content marketing efforts, resulting in higher organic search rankings and increased website traffic.- Created valuable, industry-specific content such as blog posts, and social media content.

• 

  Advertizing Idea

  Jan 2023 - now

  Founder

  At Advertizing Idea, we are not just a digital marketing agency; we are your partner in crafting and executing innovative marketing strategies that drive results. Our mission is to transform your marketing ideas into powerful campaigns that captivate, engage, and convert your target audience.Services:- Search Engine Optimization (SEO)- Pay-Per-Click (PPC) Advertising- Social Media Marketing- Paid Marketing (Google Ads, All Social Platforms)- Web Design and Development- Email MarketingLet's turn your marketing ideas into reality. Show less

• 

  Staffing Network

  Jan 2023 - Mar 2024

  Social Media Marketing Specialist

  - Managed and optimized social media profiles across platforms, including LinkedIn, Facebook, and Instagram, ensuring a consistent and compelling brand presence.- Produced engaging and industry-relevant content, including posts, articles, videos, and graphics, to attract and engage both clients and job seekers in the staffing industry.- Utilized social media analytics to monitor campaign performance, track key metrics, and make data-driven adjustments to optimize ROI.

• 

  Skin Deva

  Mar 2023 - now

  Digital Marketer | Paid Ads Expert

  - Strategically managed ad budgets, reallocating resources to top-performing campaigns and channels, leading to improved cost-efficiency and revenue growth.- Conducted thorough keyword research to identify high-converting search terms, enabling Skin Deva to rank prominently in relevant search results.- Managed and elevated Skin Deva's social media presence, increasing follower engagement, and fostering a loyal online community.- Advanced analytics and data-driven insights to refine marketing strategies continually, optimizing performance and maximizing ROI. Show less