Lorenza Cossutta

Experience

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  UNITESSILE SPA

  Nov 2009 - Nov 2010

  Fashion Graphic Designer

  I worked for Iana and Ellepi brands. My responsibilities were to design: all over prints and placement designs for boys/girls aged 0-12 years old, clothing accessories (appliqués, patches, trims, labels), artworks enlargement for the different clothing sizes, fashion-plates, colour variations, colours palettes, style trends research. I was also in charge of creating catalogues, look-books, packaging and advertising campaigns. I worked with Disney licensed products, and liaised with overseasfactories for product development. Show less

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  Rubra s.p.a.

  Dec 2010 - Feb 2011

  Fashion Graphic Designer

  Look-books and catalogues design and layout, fashion-plate creation and colour variations for various fashion collections (Datch, Datch Gym and Puebla men and women).

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  Lotto Sport Italia Spa

  Mar 2011 - May 2011

  Sportswear Graphic Designer

  My responsibilities included all over prints and placement designs for sportswear, fashion-plates, look-books and catalogues design.

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  Giesse s.r.l. Fashion Factory

  Jun 2011 - Dec 2011

  Fashion Graphic Designer

  For the Manai collection S/S 2012 my main responsibilities included: all over prints and placement designs for girls/boys aged 0-14, catalogues and look-books, fashion-plates, colour variations, colour palettes, and style trends research.

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  Civita Tre Venezie

  Jan 2012 - Nov 2012

  Graphic Designer

  I gained experience in various aspects of design, including exhibition advertising, merchandise product design, trend research, liaising with key stakeholders. I was also responsible to evaluate and analyse visitor satisfaction surveys.

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  Esotericluxury

  Dec 2012 - Jul 2013

  Graphic Designer

  My main responsibilities involved the creation of print and digital advertising assets, illustrations for a new scarf collection, jewellery design, mood boards, trend research and liaised with key stakeholders and business partners.

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  Ladies with Leads

  Mar 2013 - Jun 2013

  Graphic Designer

  I worked on the company’s visual identity and created advertising campaign for print and digital use. I designed an app for iPhone and also the entire A/W 2013/2014 dog clothing collection.

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  Enabling Genius

  Jul 2013 - Apr 2015

  UX/UI/Graphic Designer & Illustrator

  Designed UX journey regarding iPhone/iPad apps targeted at juvenile market of 2-to 10-year-olds, to enhance interactivity. Fully accountable for concept, characters and colour scheme, designed website and social media presence. Notable achievements: ☆ Created advertising content for new app and made successful pitches to investors and stakeholders.

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  USA Studios

  Jun 2014 - Dec 2014

  Graphic & Web Designer

  I rebranded the company’s visual identity, created advertising campaigns, developed a new website along with a custom interface specially designed for the video market. I was also involved in the design concept for another innovative website: VQ. This is a website that lets the customer identify and buy products shown in any video, whether from a TV series, movie or catwalks.

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  Virgin Active

  Jan 2015 - Mar 2018

  Integrated Designer

  Working with Virgin Active studio team, participated in conceptual stage to final artwork delivery, in design of print and digital assets aligned with brand strategy and business objectives. Created motion graphics and videos for gyms, website, social and out-of-home media. Notable achievements: ☆ Designed flyers, video and images for digital, social media and outdoor screen advertising for club-specific national marketing campaign. ☆ Designed advertising campaign for Virgin active swim, personal trainer and children product offers. ☆ Key member of rebrand team: Created promotional video and updated digital content to reflect changes. ☆ Worked with art director to design site-specific wall for launch of Mansion House club, and on dual-branding collaboration between Virgin Active and Soulmate Food Ltd. ☆ Participated in London out-of-home campaign launching new cycle workout – the Pack. ☆ Designed marketing collateral to promote personal training service and managed digitalisation of personal trainers’ profile. Show less

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  Linney

  Mar 2018 - now

  Accountable for six-person team of artworkers/designers working on visual development of digital, print in-store and out-of-store marketing campaigns promoting Starbucks brand across EMEA region. Primary point-of contact for account and project managers, collaborating with studio manager, and lending expertise to team members to solve creative problems, while providing training and mentoring. Continually pitching for new projects. Notable achievements: Achieved swift promotion to position after only six months in previous role of digital designer. Show less

  • Senior Designer Starbucks Account

    Oct 2018 - now

  • Digital Designer for Starbucks account UK and EMEA

    Mar 2018 - Oct 2018