Jonathan Flay-Petty

Experience

• 

  Lloyds Banking Group

  Jan 2008 - Jan 2011

  As Web Content Team Manager I managed a team of 10 Web Content Managers who managed content for Lloyds Banking Group websites including: www.lloydstsb.com online.lloydstsb.co.uk www.bankofscotland.co.uk online.bankofscotland.co.ukI was responsible for proof reading, editing, suggesting improvements and publishing copy to the banks websites ensuring the branding, tone of voice and web standards (accessibility) were adhered to. As Web Content manager I created, edited and suggested improvements to the banks websites.I worked on the following websites: www.lloydstsb.com online.lloydstsb.co.uk www.bankofscotland.co.uk online.bankofscotland.co.uk

  • Content Team Manager

    Jan 2010 - Jan 2011

  • Web Content Manager

    Jan 2008 - Jan 2011
• 

  Cadwyn Housing Association

  Nov 2011 - Aug 2014

  Web Officer

  Main Responsibilities include updating, managing and developing Cadwyn Housing Association’s online presence (along with any sub-companies such as CanDo Lettings).I am also responsible for creative brand design within Cadwyn i.e. designing logos, posters and brochures etc.Key Highlight - House Swap WalesHouse Swap Wales is a scheme set up by Cadwn to help struggling tenants across Wales to find house swaps through Facebook to beat the bedroom tax.As the lead creative of this project some of my tasks included: Designing and creating: A logo A mobile friendly website Posters & Business Cards A roller bannerSetting up Social Media platforms: Facebook Page 22 Facebook Groups Twitter Profile Show less

• 

  Wales & West Housing

  Sept 2014 - Mar 2019

  • PR & Communication Officer

    Sept 2016 - Mar 2019

  • Social Media & Design Officer

    Sept 2014 - Sept 2016
• 

  Valleys to Coast

  Aug 2020 - Jan 2022

  I lead on branding, creative communications and events during my time at Valleys to Coast. As lead designer and brand champion for the organisation I worked with a branding agency to implement a rebrand. I executed the new brand across the organisation by redesigning internal and external artwork from presentations reconstruction hoarding to social media assets. Working closely with all areas of the organisation and Google Partner to support and steer a shift from Microsft Office to G Suite. Aspects of the role include project managing, communicating, prioritising, and delivering on time. The role also sees me prepare regular reports and presentations for Senior Management and Programme Boards.

  • Marketing Business Partner

    Aug 2021 - Jan 2022

  • Communications Champion

    Mar 2019 - Aug 2021

  • Project Manager & Business Change Lead

    Aug 2020 - May 2021
• 

  Branded

  Apr 2021 - now

  I set up branded to help create brand through design for new businesses looking to get off to a professional start or experienced outfits looking for a refresh. I host and produce a podcast about branding called The Branded Podcast. I interview guests from the creative industry.

  • Owner

    Jul 2020 - now

  • Producer and host

    Apr 2021 - Mar 2024
• 

  Awen Cultural Trust

  Jan 2022 - Jun 2022

  Marketing and Business Development Manager

  I was responsible for marketing a number of interrelated business areas within Awen Cultural Trust and Awen Trading Ltd, using traditional and digital marketing methods, public relations and other communications activities.

• 

  Bridgend College

  Jun 2022 - Oct 2024

  Web and Digital Content Lead

  I manage the main Bridgend College website, as well as other associated College sites, ensuring written and visual content is engaging, up-to-date and accurate. I ensure the sites are optimised for mobile and desktop, and content is fully optimised for SEO.I lead the development and launch of a new College website in November 2022. This involved working closely with an external partner as well as a number of internal colleagues and students.I make sure the College website and other digital platforms are on brand and use the correct identity strands of the college.I proactively identify opportunities to develop and enhance content to help promote the College’s courses, initiatives or services. I work with colleagues within the Marketing Team to ensure the maximum performance of digital advertising campaigns. I use data to produce frequent insights reports for senior management.I oversee the College’s internal staff intranet/portal, with responsibility for content and structure to maximise user engagement.I delivered a new staff intranet, working with a 3rd party for a better communication solution.I lead the Marketing Team on project work as and when necessary. Show less

• 

  Valleys to Coast

  Oct 2024 - now

  Colleague Communications Officer