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Solenn Le Goff

Solenn Le Goff

Marketing Assistant, Trainer & Translator

Followers of Solenn Le Goff891 followers
location of Solenn Le GoffNantes, Pays de la Loire, France

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  • Timeline

  • About me

    🚀 SEO & Content Expert | Making Brands Shine on Google

  • Education

    • Formaouest

      2016 - 2016
      Animateur e-commerce Web/Multimedia Management and Webmaster

      An intensive two-month training covering key web marketing strategies, including:- SEO & SEA- Email Marketing- Google Analytics- Social Media Management- Mobile Marketing- Photoshop

    • Université de Bretagne Occidentale

      2010 - 2013
      Licence LEA Mention AB

      Activities and Societies: Fitness, badminton, course à pied Passionate about foreign languages, I naturally pursued a degree in Applied Foreign Languages (English, Spanish, and German). This program deepened my linguistic and cultural knowledge while also equipping me with skills in marketing, economics, and management.

    • Ecole supérieure de Commerce de Rennes

      2013 - 2015
      Master of Science (MS) Marketing international

      This Master's program, taught entirely in English within a multicultural environment (with 80% of students from around the world), allowed me to develop strong marketing expertise and teamwork skills.As part of my studies, I conducted in-depth research and wrote a thesis in English on business model innovation in the video game industry: "How is new value generated through business model innovation processes in the video game industry?"

    • OpenClassrooms

      2019 - 2019
      Développeur web Web/Multimedia Management and Webmaster

      Developed my personal website: solennlegoff.frKey competencies acquired:- HTML5 & CSS for UI/UX design and responsive layouts- JavaScript for interactive web elements- PHP & MySQL for database management- SEO optimization through semantic structuring- Integration of audio and video content- Web animation techniques using CSS3

  • Experience

    • Aula Cero de Francés

      Jan 2013 - Jun 2013
      Marketing Assistant, Trainer & Translator

      Marketing & Communication:- Designed marketing materials and ran online ad campaigns- Led email marketing campaigns and street marketing initiatives- Managed content creation in French, English, and Spanish for blogs and social media- Handled community management and online reputation monitoringMarket Research & Competitive Analysis:- Conducted market studies and benchmarksLanguage Training (English & French):- Taught English & French as a foreign language to adults and students- Managed 20+ learners in group and one-on-one training sessionsTranslation & Editorial Work:- Translated business documents, scripts (70+ pages), CVs, and poetry- Assisted in editing and publishing a poetry book, including layout design and print coordination Show less

    • Axs Medical Inc

      Apr 2014 - Jul 2014
      Web Marketing & Sales Assistant

      Marketing & Website Revamp:- Conducted a competitive analysis and created a strategic roadmap- Designed the site structure and user experience- Coordinated with technical providers for website development- Wrote SEO-optimized contentEvent & Trade Show Coordination:- Organized participation in six industry trade shows (France & international)- Managed logistics and vendor relationships- Developed and implemented marketing campaignsInternational Trade Show Representation:- Attended three exhibitions in France and Spain (WCMISST, SIMS, IMAST)- Managed booth setup, branding, and customer interactions- Prepared post-event reports and maintained client databasesCommunication & Content Development (French & English):- Created web & print advertisements, brochures, and email campaigns- Produced promotional videos and handled press relations- Managed website updates and social media presence Show less

    • Open Linking

      Sept 2014 - Feb 2015
      Web Marketing Assistant

      Marketing & Web Project Management:- Managed project timelines and vendor relationships- Developed KPI dashboards, analyzed performance, and provided strategic recommendations- Monitored SEO & SEA campaigns via Google Analytics- Handled community management across social mediaEvent Planning & Conference Coordination:- Managed logistics and administration for events in France and Switzerland- Drafted client communications and event reportsContent & Digital Marketing:- Launched email marketing campaigns (Mailchimp)- Wrote blog articles, press releases, and website content- Created PowerPoint presentations and marketing materials- Managed website updates via WordPressLead Generation & E-Commerce Management:- Identified 200+ potential clients, developed outreach strategies (email & phone)- Managed CRM database (Zoho)- Provided customer support and handled logistics for e-commerce ordersMarket Research & Competitive Analysis:- Used web tools for industry research- Compiled and presented monthly market analysis reports Show less

    • Salaün Holidays

      Jul 2016 - Oct 2017
      Web Marketing Assistant

      - Designed and developed B2B and B2C landing pages (HTML, CSS, PHP), including copywriting, highlighting key selling points, and tracking performance- Managed updates for 44 websites (corporate, partner portals, and white-label sites)- Wrote SEO-optimized content for product descriptions, destinations, and additional website pages- Conducted SEO audits, traffic analysis, and technical optimization (meta tags, Htaccess, Robots.txt)- Led display advertising and email marketing campaigns, coordinating with graphic designers- Created performance reports using Nethelium and Google Analytics- Designed visuals with Photoshop- Updated product listings and built email campaign forms in Nethelium- Conducted competitive analysis and tourism industry research to identify trends and key destinations Show less

    • EUROPA GROUP

      Jan 2018 - Nov 2018
      Web Editorial Coordinator

      - Managed website updates for PCR Online, LINNC Online, and Encéphale Online- Wrote and edited web content in English and French- Developed and maintained an editorial calendar- Curated content from medical experts and contributors- Optimized content for SEO, readability, and engagement- Promoted new content through email marketing and social media campaigns- Created newsletters in both English and French- Monitored advertising campaigns and provided data-driven reports using Google Data Studio- Analyzed website traffic with Google Analytics- Conducted market research on cardiology and neurology trends- Conducted video interviews with doctors at conferences Show less

    • Solenn Le Goff

      Feb 2019 - now
      Freelance Digital Marketing Consultant

      - SEO content writing to drive organic traffic- SEO optimization: audits, web traffic analysis, keyword research, local & international SEO, performance tracking- Website creation: HTML, CSS, PHP, JavaScript- Website management: updates with or without CMS- Web marketing strategy development (content marketing, brand content, email marketing, paid ads…)- Social media management (Twitter, Facebook, LinkedIn, Instagram…)

  • Licenses & Certifications