Ana Vasiljevic Celar

Experience

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  Advertising agencies: AFIRMA ,OGILVY & Mather, Leo Burnett, New Moment and independent clients

  Jan 2003 - Jan 2017

  Freelance stylist and costume designer

  • Produced versatile costume design and styling solutions as well as presentations for the advertising campaigns in editorials and video (Example of brands Porche, Nivea, Ambi Pure, Kiwi, EFG Eurobank, Raiffeisen bank, Carolans Irish Cream, Dove, Maxim, Vogue/American British tobacco, Bank of China etc.)

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  Maxers

  Jan 2005 - Jan 2013

  Head fashion designer

  • Head designer and manager of a team consisted of assistant fashion designers and graphic designers in a field of denim and high street wear/fashion collections• Designed women clothing in a field of denim and high street wear • Cooperated with local and international factories on a daily basis and coordinated sampling and production of fabrics• Conducted with regional buyers to improve future collections and sales• Improved brand visibility and quality as far as fashion collection but also as far as look books and advertising campaigns• My design of collection helped to increase sales by 30% Show less

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  Bazar Poltika Magazine

  Mar 2005 - Sept 2013

  Editor, writer and stylist

  • Researched current fashion trends and topics and delivered reports from fashion shows and events • Planned ,produced in all aspects ,styled and art directed (more than 60)covers and editorials with models and celebrities• Writing fashion and lifestyle articles, interviews and columns about interior design and travel• Delivered fresh and new column topics and authentic articles that improved magazine look and reputation • Been part of a jury ``Bazart`` award ( Award produced by magazine) in a field of fashion design at Belgrade Fashion Week Show less

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  Ana Vasiljevic fashion label

  Apr 2005 - now

  Owner/Fashion designer

  Ana Vasiljevic fashion label was founded in april 2005 by fashion and costume designer Ana Vasiljevic.She is serbian born designer who lives and works in Belgrade,Serbia.She studied fashion design at the Academy of Fine arts in Belgrade and graduated in 2003 with master degree in modern clothing section/fashion design.Since then she worked with few fashion labels as a designer in production also developing her own brand Wanna be by A.V.She is also co working with famous and one of the oldest magazines in Ex Yuogoslavia,Bazar as and editor in fashion and interior design section,doing covers and editorials with celebrites from country and abroad.Her collections are shown on Belgrade Fashion Week,also Zagreb(Croatia),Montenegro,Uk(London).Her designs are regular featuers of Bazar,Elle,Prestup,CosmopolitanStores:Belgrade,Serbia-Supermarket Concept StoreNetherlands-The New Label Project,Concept StoreLjubljana,Fashion and Brands concept store Show less

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  Univerzitet Metropolitan Beograd

  Jul 2012 - Aug 2017

  Assistant professor and Head of Fashion design department(Faculty of Visual and Digital Arts)

  • Teach in a field of :Introduction to Fashion; Design & Experimentation; Fashion drawing and illustration; Costume and Fashion design history; Fashion design-Collection development; Fashion Portfolio-Design and Development; Fashion styling and visual concept; Fashion marketing and management• Author of the fashion design program for the University, accepted by all relevant institutions• Delivered and organized events to ensure visibility of the department work and Faculty, with student promotions trough versatile events• Managed the department as far as personal, university and advertising activities • Increased department visibility and quality on a market as well providing great credibility to the University Show less

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  FashionLinkNow

  Jan 2017 - now

  Founder and education professional

  Teach in a field of :Introduction to Fashion; Design & Experimentation; Fashion drawing and illustration; Costume and Fashion design history; Fashion design-Collection development; Fashion Portfolio-Design and Development; Fashion styling and visual concept• Communicated with students and facilitated healthy exchange of ideas

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  University of Donja Gorica

  Sept 2017 - now

  Associate Visiting Professor in Fashion design, Faculty of Design and Multimedia

  • Teach on a Bachelor and Master level of studies in a field of : Introduction to Fashion; Design & Experimentation; Fashion drawing and illustration; Costume and Fashion design history; Fashion design-Collection development; Fashion Portfolio-Design and Development; Fashion styling and visual concept, New concepts of sustainability in fashion, fashion marketing and branding• Communicated with students and facilitated healthy exchange of ideas.• Delivered and organized events to ensure visibility of the department work and Faculty, with student promotions through versatile events• Increased department visibility and quality on a market as well as providing great credibility to the University Show less

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  European Commission

  Jan 2024 - now

  Independent expert

  Field of creative industries, sustainability, fine and digital art