Celina Hendrickson

Experience

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  Devji Group

  Jan 2001 - Jan 2009

  General Manager

  General manager for 9 retail locations .My job of a General Manager was responsible for all aspects of a fashion retail company's operations. As the General Manager I would plan, direct and coordinate various aspects of my operating area. I ensured that operations run smoothly and according to company policy. I ensured that the vendors and suppliers of the company are properly compensated and continue to meet the needs of the company. I reported directly to the owners.I was expected to understand the financial tools and resources available to the company. One of the key duties is that I was expected to act as liaison between the management and the fashion retailers employees/staff. Some of the duties and responsibilities of my role includes monitoring the performance and achievements of the employees. I also was in charge to direct people to various goals and targets. Hiring Managers is another important duty of my role. As well as trained all new employees/Managers. I was responsible for overseeing all aspects of the business. Show less

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  TELUS

  Feb 2010 - Dec 2013

  Inside Sales Manager/ Team Lead

  Inside sales manager at the TELUS Business store.After the TELUS acquisition of Smart Communications I opened and managed one of the first corporately owned Business Store for TELUS.My responsibilities included directly leading the inside sales team (up to six people) and indirectly leading the service team (up to six individuals). I was responsible for optimized scheduling, training, coaching, and developing the sales team, driving overall sales activities, recruiting, in addition to overall store operations.In Q4 of 2013 Maximum Mobility Aquired TELUS business store where I stayed on as a Team Lead to help transition the clients and staff to the new ownership before I started my journey to TorontoAn 'inside sales' customer-facing sales executive role requiring the ability to interact effectively with business customers. Communication with the account team and clients to analyze their business needs and position Wireless solutions to resolve specific business challenges.• Qualify and support business wireless sales opportunities• Ensuring the retention and growth of existing contracts • Extensive knowledge of the products and services that TELUS Mobility provides• Communicate to the client how these products and services can provide value to their organization.• Establish rapport with client stakeholders at all levels of their organization • Focused on moving opportunities through the sales cycle – Service – Support – Follow Up• Engaging Account Managers, other sales specialists, to actively pursue a targeted list of customers to drive forward opportunities for the team • Maintaining high levels of knowledge and expertise regarding our customers, and their industries• Preparing proposals, presentations, quotations, contracts, and supporting documentation as required RPO’s, Proposals, Renewals, Hardware Upgrades, cold calling Show less

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  OutRank by Rogers

  Feb 2014 - Sept 2014

  Inside Sales Representative

  Outrank is a new innovative Search Engine Marketing product that Rogers is now providing to Canadian Small Business owners. The Outrank product is a dynamic web-based solution that leverages the power of the internet to help Small Business owners get found on all major search engines in Canada. Inside sales role responsibilites include but not limited to:Consult small and medium sized businesses with website offerings; manage Pay Per Click (PPC) and Search Engine Optimization (SEO) strategies, and educate them on the depths of the local digital marketplace.Contact potential clients via cold calling and establish a need for Rogers OutRank products and servicesComplete product demonstration with decision makers via phoneOffer product solution, overcome objections, and implement solutionsParticipated in celebrations and recognitions for sales achievements Show less

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  CAN Telematics

  Sept 2014 - Oct 2015

  Territory Manager

  CAN Telematics is a global GPS asset management company. Trakopolis, our proprietary web-based software, uses GPS technology to bring you constant, worldwide visibility to your assets in real time.Territory Manager for all of Ontario.Responsible for managing accounts in Ontario territory, and for selling products ethically and in accordance with the company’s sales process and agreed marketing strategy.Duties;Reporting to senior managers on client needs, service delivery issues, and any competitive threats.Achieving targeted territorial growth at a rate and margin consistent with the company’s marketing plan.Influencing consumer buying habits.Successfully introducing new products across a sales territory.Attending all relevant trade shows and exhibitions.Maintaining a high personal level of product knowledge.Managing high quality customer relationships.Maintaining and updating territory records of all customers.Providing support to new and existing customers.Making daily personal sales calls on up to 50 clients every day.Conducting initial product demonstrations and presentations to clients. Show less

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  ClientFlo Technologies Inc.

  Oct 2015 - Feb 2016

  Senior Consultant

  ClientFlo Technologies Inc. is a new, innovative, Toronto-based marketing company. ClientFlo markets local businesses online, providing them a platform to effectively acquire, track and manage new customers. Founded in 2013, ClientFlo has rapidly grown its client-base which includes accountants, lawyers, electricians, plumbers, dentists, HVAC professionals and general contractors across Canada. ClientFlo has helped many business owners drive qualified leads to their business and reach local consumers more effectively. ClientFlo uses data-driven marketing with real-time keyword bidding technology to better track and target qualified leads in our clients’ the local area of business. By offering a comprehensive digital marketing solution, connecting businesses to a world of consumers online and on-the-go, we enable our clients to focus their time on servicing their customers. Comprehensive solutions include website development and design, search engine optimization, pay-per-click advertising and lead tracking. ClientFlo is a Certified Google Partner and our vision is to be the leader in data-driven marketing, providing local businesses with a steady stream of new leads. Show less

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  Powered by Search

  Mar 2016 - Jan 2019

  Powered by Search is a full service creative digital marketing agency based out of Toronto, Canada. Founded in 2009, we’re the partner of choice for growth focused brands ranging from funded startups to the Fortune 1000 who want to dominate digital marketing via creating awareness and accelerating customer acquisition. In the age of digital PR, building authority has also become important, and to rank well with the major search engines, a website has to build authority. As a digital PR specialist I can help with this task by using connections to get high-quality links and backlinks, by building relationships with other high-quality sites, and by helping to create relevant content.Digital PR Specialist responsibilities include but not limited to the following.-Securing high quality content placements on top publishers and blogs for client campaigns-Developing content strategy for key clients on digital PR promotion campaigns-Research content ideas -Collaborate with content production and social promotion-Help with planning and development of outreach initiatives-Execute outreach for a variety of clients-Ongoing monitoring for earned media placements-Create written content pieces, including articles and blog posts-Maintain expertise on outreach, digital PR and best practice industry trends Show less Powered by Search is a full service creative digital marketing agency based out of Toronto, Canada. Founded in 2009, we’re the partner of choice for growth focused brands ranging from funded startups to the Fortune 1000 who want to dominate digital marketing via creating awareness and accelerating customer acquisition. Powered By Search provides the results of a large agency, while giving you the agility and level of service of a boutique agency. We don’t hide behind account managers, so you can expect to speak with the experts who are delivering for your business day in and day out. Our experts are constantly seeking new knowledge and expanding their skills: our results come from keeping up with changes in the industry, and shifting strategies to match those changes and stay ahead of the game.Sales Development responsibilties include but not limited to the following.- Learn and execute proven processes to generate new sales opportunities- Map prospective accounts around organizational structure, people and existing technology- Engage executives in targeted prospect accounts- Orchestrate discussions with senior execs around their business needs- Manage and maintain a pipeline of interested prospects- Deliver qualified leads to our Account Executive team Show less

  • Digital PR Strategist

    May 2018 - Jan 2019

  • Digital PR Specialist

    Jun 2016 - May 2018

  • Sales Development

    Mar 2016 - Jun 2016
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  Paul Teitelman SEO Consulting/ SEO Toronto

  Feb 2019 - May 2021

  SEO Manager
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  Sterling Sky Inc

  Jun 2021 - now

  • Director of Digital PR

    Jun 2023 - now

  • SEO Account Manager

    Jan 2022 - now

  • Digital PR Specialist

    Jun 2021 - Jun 2023